At a Glance
- Tasks: Drive media investment efficiency and operational excellence for global brands.
- Company: Join Mars, a diverse and inclusive employer committed to making a positive impact.
- Benefits: Competitive salary, bonuses, and access to top-notch learning resources.
- Other info: Collaborate with talented teams and grow your career at Mars.
- Why this job: Make a real difference in a fast-paced environment with global reach.
- Qualifications: Experience in digital media planning and managing large budgets required.
The predicted salary is between 51750 - 63250 £ per year.
This job is with Mars, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
As the Global Senior Media Operations Manager, you will drive commercial value, investment efficiency, and operational excellence for Mars Pet Nutrition's global media ecosystem. In this role, you'll establish rigorous standards across media investment, ad-operations, reporting, and data taxonomy to maximize ROI across media channels. This is a highly analytical and operational role with a focus on governance; you'll be responsible for translating operational data into high-impact strategic insights for global brands and local operating entities.
What are we looking for?
- Significant experience in digital media planning, strategy and/or ad-operations
- Deep expertise managing multi-million-dollar investment budgets including planning, channel allocation and reporting
- Experience building, scaling or managing biddable media operations and/or search operations; hands-on ad platform experience a plus
- Experience with both brand-building and performance marketing channels
- Demonstrated ability to align stakeholders across functions and markets around a common process or way of working
- Proven & demonstrable project management, change leadership, and problem-solving skills
- Excellent relationship builder to upskill, engage and inspire teams
- BSC or Business Degree and/or equivalent media experience
What will be your key responsibilities?
- Media Investment & Planning: Drive global media investment governance, scenario planning, and PESO framework implementation to maximize investment effectiveness, consumer relevance, and sustainable growth.
- Ad Operations & Data Taxonomy: Establish, standardize and govern global ad operations excellence through standardized taxonomy, tracking, and data governance to enable accurate and consistent media performance reporting.
- Data, Technology & Measurement: Scale media measurement and ad-tech capabilities, embedding MMM insights into planning and decision-making while driving best-in-class standards. Codify and deploy data and measurement best practices across markets, and enhance Search performance through dynamic bidding and keyword optimization.
- Finance & Reporting: Partner with Finance to manage media budgets, governance, forecasting, and reporting processes. Deliver global Search & Social performance reporting and support leadership investment reviews with ROI benchmarks and key insights.
- Commercial & Financial Acumen: This role requires high autonomy to design, build, and continuously refine reporting dashboards, operational workflows, and investment pipelines in a fast-paced environment.
What can you expect from Mars?
- Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
- Join a purpose-driven company, where we're striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry-competitive salary and benefits package, including company bonus.
Senior Global Media Operations Manager employer: Mars
Mars in Melton Mowbray is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. With competitive salaries, private healthcare, and ample opportunities for career advancement, employees are encouraged to grow and thrive in their roles while working with state-of-the-art technology in the FMCG sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Global Media Operations Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mars and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mars are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Mars on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Mars. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Global Media Operations Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mars. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mars:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mars’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mars
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mars will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mars, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
