At a Glance
- Tasks: Support European Paid Search strategies and coordinate with internal and external teams.
- Company: Join Mars, a purpose-driven company with a diverse workforce.
- Benefits: Competitive salary, bonus, and top-notch learning opportunities from day one.
- Other info: Ideal for pet lovers and offers excellent career growth.
- Why this job: Make an impact in digital marketing while working with passionate teams.
- Qualifications: Experience in Google Search and strong communication skills required.
The predicted salary is between 30000 - 40000 £ per year.
Location: Anywhere in Europe
Reporting into the European Senior Search Manager, the European Paid Search Executive is responsible for operational support within National (Google) Paid Search and Social Paid Search for all European markets. The role will support in National Search activities and analysis as defined by the European Senior Search Manager. The role will provide hands-on operational Google search support for activating and analysing Paid Search and Paid Social Search, and day-to-day Search agency and Mars internal and external deployment communication.
What are we looking for?
- Proven experience in Google Search / performance marketing
- Experience in project management/coordination
- Experience in managing external agencies/partners
- FMCG and/or digital marketing agency experience is preferred
- Ability to analyse Google Search performance data, interpret & construct straightforward insights
- Strong communication skills
- Passion for cats and dogs would be ideal
- Languages: Fluent English required
What will be your key responsibilities?
- Support the European Senior Search Manager with the day-to-day operationalisation of the PNE National Search strategy for all priority markets.
- Coordinate all operational communication between the National Search agency partner, internal Mars teams (primarily: Brand teams, Media deployment teams, Content team, MGS) and external agency partners (Web development, Strategic Media agency)
- Paid Search: Marketing campaign concept-to-activation coordination.
- Monitor Search performance through provided reporting/tools and contribute to performance optimisation discussions with the agency.
- Light SEO/GEO operational channel support may be required at times (in cooperation with a GEO Manager in the same Search team).
What can you expect from Mars?
- Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
- Join a purpose-driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry-competitive salary and benefits package, including company bonus.
European Paid & Organic Search Executive (Open) employer: Mars
Mars is an exceptional employer that fosters a vibrant and inclusive work culture, where over 140,000 diverse Associates collaborate to create a better tomorrow. With a strong emphasis on professional growth, employees benefit from best-in-class learning opportunities through Mars University, alongside a competitive salary and comprehensive benefits package. This role offers the unique chance to engage in impactful projects across European markets while being part of a purpose-driven organisation that values passion and innovation.
StudySmarter Expert Advice🤫
We think this is how you could land European Paid & Organic Search Executive (Open)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you stand out and show that you're genuinely interested in being part of the team.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience and how it relates to the role. Highlight your skills in Google Search and performance marketing, and don’t forget to mention your passion for pets if it comes up!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace European Paid & Organic Search Executive (Open)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of European Paid Search Executive. Highlight your experience in Google Search and performance marketing, as well as any project management skills you have. We want to see how your background fits with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your skills align with our needs. Don’t forget to mention your love for cats and dogs – it’s a nice touch that shows you fit our culture!
Showcase Your Analytical Skills:Since the role involves analysing Google Search performance data, make sure to include examples of how you've done this in the past. We want to see your ability to interpret data and provide insights that drive results.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Mars
✨Know Your Search Stuff
Make sure you brush up on your Google Search and performance marketing knowledge. Be ready to discuss specific campaigns you've worked on, the strategies you used, and the results you achieved. This will show that you’re not just familiar with the tools but can also apply them effectively.
✨Show Off Your Project Management Skills
Since this role involves coordination, be prepared to share examples of how you've managed projects in the past. Talk about how you kept everything on track, communicated with different teams, and handled any challenges that came up. This will demonstrate your organisational skills and ability to work under pressure.
✨Communicate Like a Pro
Strong communication skills are key for this position. Practice articulating your thoughts clearly and concisely. You might even want to prepare a few questions to ask during the interview to show your interest in the role and the company. This will help you come across as engaged and enthusiastic.
✨Be Ready to Analyse Data
Since analysing Google Search performance data is part of the job, be prepared to discuss how you interpret data and turn it into actionable insights. Bring examples of reports you've created or analyses you've conducted, and explain how they influenced your decisions. This will highlight your analytical skills and understanding of performance metrics.
