This job is with Mars, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
Job Description:
The role defines the activation strategy in conjunction with the LM and executes our activity plan within our customers to bring our brands and events to life for shoppers, in a way which contributes towards delivery of the retailer's own strategies. The role will have dedicated customers/channels allocated and be accountable for the partner accounts.
Key Responsibilities:Represent the customer's needs internally and build them into our activation proposals
-
Ownership for UK& IRL activation plan - alignment, delivery & execution of the plan - including priority choices.
-
Ownership for the UK TRC budget for the accounts responsible for - from agreeing allocation, to management/stewardship of the budget.
-
Ownership to define/design/deliver the content required for internal deployment meetings, and own the design & delivery of all external tool kits and selling materials.
-
Ownership to 3rd party agency relationships.
-
Work with our agencies to develop and execute bespoke customer solutions which contribute to the retailer's own strategies.
-
Work cross-functionally with Sales, Marketing, Activity Management, Finance, Corporate Affairs and Supply to create and execute initiatives.
-
Execute the Activity Plan with our customers, landing points of interruptions across the shopper journey to engage shoppers, instore and online.
-
Evaluate executions with clear learnings and recommendations for future applications.
-
Champion value creation within customer marketing.
What do we need from you?
-
Commercial (sales, marketing, category, customer marketing) experience, and demonstrated ability to develop strong and impactful internal and external relationships and influence customers of all sizes.
-
Strong track record of developing and executing visions and strategies with the ability to inspire and lead a complex, cross country team/structure to consistently deliver business results.
-
Ability to navigate complex situations and challenge the status quo with a can-do attitude.
-
Self-reliant, decisive, and resilient and able to respond and adapt to a fast moving, swiftly changing environment, which will also itself be new in the initial period.
What can you expect from Mars?
-
Work with diverse and talented Associates, all guided by the Five Principles.Join a purpose driven company, where we're striving to build the world we want tomorrow, today.A strong focus on learning and development support from day one, including access to our in-house Mars University.An industry competitive salary and benefits package, including company bonus.
Customer Activation Manager- FTC 12 Months employer: Mars
Mars in Melton Mowbray is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. With competitive salaries, private healthcare, and ample opportunities for career advancement, employees are encouraged to grow and thrive in their roles while working with state-of-the-art technology in the FMCG sector.
