At a Glance
- Tasks: Manage and grow the iconic Roberto Cavalli brand through strategic marketing and collaboration.
- Company: Join Marquee Brands, a leader in luxury and active apparel.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Exciting career path with a focus on creativity and brand development.
- Why this job: Be part of a dynamic team driving brand success and innovation.
- Qualifications: 3+ years in retail merchandising, strong Excel skills, and excellent communication.
The predicted salary is between 40000 - 45000 £ per year.
Marquee Brands is seeking a knowledgeable, strategic, product-loving Brand Manager to join its New York team. The Brand Manager will support the VP, Brand Management in the management and growth of our iconic Roberto Cavalli brand. Marquee owns and manages a portfolio of established global brands across consumer products and channels from luxury goods to sports and active apparel. Marquee’s team of professionals is focused on a commitment to drive organic growth through natural brand extensions, impactful marketing and direct consumer engagement. Our promise is to ensure our brands continue their storied success through relevant product, expanded retail distribution, and international growth all while continuing to be true to their founding message and origin.
Duties/ Responsibilities
- Business Management: Request & analyze sales, and forecast reporting by channel and account and circulate business updates internally, for all retailers and marketplaces. In partnership with VP, share successes across partner portfolio. Assist with execution of global go to market strategies. Maintain & update store distribution lists and active category and retailer footprint. Track partner performance on Amazon: ad spend, overarching PDP execution. Procure and enter monthly, quarterly actuals and projections in relevant corporate files. Support VP in chasing licensee payments as needed. Lead the management of a subset of brand licensees with guidance from the VP. Execute market research online and in store to identify opportunities and positioning within the market. Research prospective retail opportunities and prepare pitch decks.
- Cross Functional Collaboration: Collaborate and liaise with internal teams such as marketing and PR teams on needs to support brand strategy and growth (ie. line sheets, samples, pricing, launch dates). Maintain merch inputs for the marketing team’s launch calendars. Contribute to weekly meetings held with marketing and creative.
- Product Development & Merchandising: Assist with building and maintenance of the time and action calendar; alerting appropriate stakeholders when timelines slip. Collaborate with licensees to manage: Product approvals (where required by brand) Go-To-Market assets such as line lists and line sheets.
- Trademark and Contract Management: Provide trademark proof of usage. Assist with various tasks by liaising with the legal team, and own legal team updates. Own and maintain detailed trackers surrounding partner contracts and terms.
- Compliance: Support Royalty Zone Process, from validating partner inputs to generating ad hoc reporting, while tracking all system updates needed (example: informing new retailers for a partner) and keeping records of new approvals.
- Administrative Responsibilities: Schedule and own the agendas for internal bi-monthly and weekly touch bases internally. Schedule and own the agendas for quarterly business reviews with licensees. Schedule and own the agendas for partner meetings (ex. Design reviews).
Required Skills/Abilities: Must be advanced in Microsoft Excel and the entire Microsoft Suite, Adobe Suite and Canva. Excellent verbal and written communication skills.
Education and Experience: Bachelor’s degree. 3+ years of experience in retail merchandising and/or licensing.
Salary: £40,000–£45,000
This job description may not be inclusive of all assigned duties, responsibilities, or aspects of the job described, and may be amended at any time at the sole discretion of the Employer. We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Brand Manager employer: Marquee Brands
Marquee Brands is an exceptional employer, offering a dynamic work environment in the vibrant area of Hammersmith and Fulham, London. With a strong focus on employee growth and collaboration, we provide opportunities for professional development while working with iconic global brands. Our hybrid work model promotes a healthy work-life balance, and our commitment to diversity ensures that every voice is valued, making it a truly rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Marquee Brands and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Marquee Brands are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Marquee Brands on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Marquee Brands. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Marquee Brands. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Marquee Brands:Show us that you’ve done your homework! In your application, briefly mention what you admire about Marquee Brands’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Marquee Brands
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Marquee Brands will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Marquee Brands, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
