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- Tasks: Lead marketing efforts and design campaigns to generate qualified leads across the UK and Europe.
- Company: Marqeta is revolutionising finance with its innovative card issuing platform, empowering brands globally.
- Benefits: Enjoy premium medical coverage, generous time off, equity options, and a monthly remote work stipend.
- Why this job: Join a dynamic team focused on innovation and making a real impact in the fintech space.
- Qualifications: 8 years in B2B marketing with expertise in demand generation and hands-on experience with Salesforce.
- Other info: Flexible working style with a collaborative office environment in London.
The predicted salary is between 48000 - 84000 £ per year.
Senior Demand Generation Manager – EU/UK
Join to apply for the Senior Demand Generation Manager – EU/UK role at Marqeta
Senior Demand Generation Manager – EU/UK
Join to apply for the Senior Demand Generation Manager – EU/UK role at Marqeta
Get AI-powered advice on this job and more exclusive features.
We’re seeking a high-energy Head of Demand Generation to lead marketing efforts across the UK and selected strategic markets in Europe. In this strategic role, you’ll design and run integrated campaigns that generate qualified pipeline for our commercial and enterprise sales teams.
You’ll work closely with sales leadership, product marketing, and external media partners to execute full-funnel programs across events, digital advertising, and outbound nurture campaigns. The ideal candidate understands how to tailor demand strategies to specific country-level nuances and how to activate prospect data and campaign insights across the funnel.
We encourage a flexible working style, and the team is typically in the office a few days each week in our London office. We\’d love for you to join us!
The Impact You\’ll Have
- Plan, execute, and optimise integrated demand generation campaigns across the UK and priority European markets.
- Own campaign strategy for events, paid media, media partnerships, email, and outbound prospecting support.
- Analyse campaign and channel performance to drive insights, continuously improve conversion, and influence future strategy.
- Constantly test, iterate, and share performance insights.
Who You Are
- 8 years’ experience in B2B performance marketing, demand generation, or growth marketing role
- Proven track record delivering pipeline through integrated programs in the UK and key European markets
- Deep understanding of demand strategy across paid media, events, and outbound marketing support
- Hands-on experience with Salesforce and Marketo or a similar automation platform
- Strong analytical and testing mindset with an innate ability to interpret marketing data, share performance results, and influence action across a cross-functional team
Nice To Have
- Experience in fintech, SaaS, or embedded payments.
- Familiarity with platforms like Demandbase, Google Ads, GA4
Hiring Manager
- Jaime Parlee
Recruiter For This Role
- Louise Devlin
Compensation And Benefits
- Premium Private Medical and Dental coverage
- Generous time off program with additional “Floating Holiday days”
- Retirement savings program with company contribution
- Equity in a publicly-traded company and an Employee Stock Purchase Program
- Monthly stipend to support our remote work model
- Annual development stipend to support our people growth and development
- Family-forming benefits and up to 20 weeks of Parental Leave
- Wellbeing programs i.e. Modern Health, HealthKick and much more…
About Marqeta
Marqeta is on a mission to change the way money moves. We’re one of the earliest enablers of embedded finance, a market opportunity sized up in the trillions. Our card issuing platform provides unprecedented flexibility and control for companies to issue cards, authorize transactions, and manage payment operations in real time. Marqeta is powering the most well known brands in the new economy (Block, Cash App, Affirm, Instacart, Doordash, Uber, Walmart, etc). You don’t need to be a Payments expert to join the Marqeta Team, let us help you with that. This is the opportunity of a lifetime to work with innovators around the world and unlock equitable financial access for all.
Marqeta’s Values
– Solve for the Customer: With a deep understanding of our customers\’ business and empathy for their needs, we deliver products and services that drive their success. Earning and keeping their trust guides everything we do.
– Do What\’s Right: Knowing businesses and livelihoods depend on us, we pursue solutions that disrupt responsibly and deliver high-quality results that our customers count on. We own our work from start to finish.
– Simplify and Innovate: We approach challenges with curiosity and take smart risks. Innovation comes from finding better, simpler ways to achieve extraordinary outcomes.
– Win as a Team: We succeed together by embracing diverse perspectives and pushing each other to raise the bar. We lead with humility and set aside hierarchy to work as a team.
– Make it Count: We drive forward with focus and agility. With a sense of urgency and purpose, we get the job done, and done right.
Equal Employment Opportunity, Accommodations and Privacy
Marqeta is proud to be an equal opportunity employer that gives consideration to all qualified applicants regardless of race, ancestry, national origin, color, Indigenous, citizenship, religion/creed, sex, sexual orientation, gender identity, gender expression marital status, family status, disability, veteran status, criminal histories consistent with legal requirements, or any other characteristic protected by applicable law.
Our dedication to diversity and inclusion extends beyond the categories above. Review Marqeta’s ESG Report to see that dedication in action. Fostering an environment where everyone feels valued and respected creates a stronger and more innovative team at Marqeta. We celebrate the unique contributions of each individual and empower all members of our organization. Join us in building a company where diversity thrives and everyone can be their authentic selves.
If you require reasonable accommodation for the application process and beyond (including due to a disability), please submit this form and we will be more than happy to assist you. Marqeta will make reasonable accommodations for candidates when needed in accordance with applicable law. The Applicant and Candidate Privacy Notice applies to the personal data that you directly provide to us or that we collect during the application and candidate recruitment process.
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
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Job function
Advertising, Public Relations, and Marketing
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Senior Demand Generation Manager - EU/UK employer: Marqeta
Contact Detail:
Marqeta Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Demand Generation Manager - EU/UK
✨Tip Number 1
Network with professionals in the fintech and SaaS industries. Attend relevant events or webinars where you can meet potential colleagues or industry leaders. This will not only help you understand the market better but also increase your chances of getting noticed by us at Marqeta.
✨Tip Number 2
Familiarise yourself with our company values and mission. When you understand what drives us, you can tailor your conversations and demonstrate how your experience aligns with our goals during interviews or networking opportunities.
✨Tip Number 3
Stay updated on the latest trends in demand generation and performance marketing. Share insights or case studies on platforms like LinkedIn to showcase your expertise. This proactive approach can catch our attention and highlight your analytical mindset.
✨Tip Number 4
Engage with our content on social media. Comment on our posts or share your thoughts on topics we discuss. This not only shows your interest in Marqeta but also helps you build a rapport with our team before you even apply.
We think you need these skills to ace Senior Demand Generation Manager - EU/UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B performance marketing and demand generation. Emphasise your achievements in integrated campaigns, especially in the UK and European markets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Marqeta's mission and values. Discuss how your skills align with the role and provide specific examples of past successes in demand generation.
Highlight Analytical Skills: Since the role requires strong analytical abilities, include examples of how you've used data to drive marketing decisions. Mention any tools you are proficient in, such as Salesforce or Marketo.
Showcase Team Collaboration: Marqeta values teamwork, so highlight experiences where you've successfully collaborated with cross-functional teams. This could include working with sales, product marketing, or external partners on campaigns.
How to prepare for a job interview at Marqeta
✨Understand the Company and Its Values
Before your interview, take some time to research Marqeta's mission and values. Understanding their focus on customer success, innovation, and teamwork will help you align your answers with what they value most.
✨Showcase Your Analytical Skills
Given the emphasis on data-driven decision-making in this role, be prepared to discuss specific examples of how you've used analytics to optimise campaigns in the past. Highlight your experience with tools like Salesforce and Marketo.
✨Tailor Your Experience to the Role
Make sure to connect your previous demand generation experiences to the specific requirements of the role. Discuss how you've successfully executed integrated campaigns in the UK and European markets, focusing on the nuances of each.
✨Prepare Questions for the Interviewers
Having thoughtful questions ready shows your interest in the role and the company. Ask about their current marketing strategies, team dynamics, or how they measure success in demand generation campaigns.
