Senior Demand Gen Lead — EU/UK Enterprise ABM

Senior Demand Gen Lead — EU/UK Enterprise ABM

Full-Time 60000 - 75000 £ / year (est.) Home office (partial)
Marqeta

At a Glance

  • Tasks: Lead global demand strategy and design integrated campaigns for qualified pipeline generation.
  • Company: Join Marqeta, a leader in innovative payment solutions.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
  • Other info: Work closely with sales and marketing teams to achieve shared goals.
  • Why this job: Make an impact by driving demand strategies in a dynamic, collaborative environment.
  • Qualifications: Experience in demand generation and team leadership required.

The predicted salary is between 60000 - 75000 £ per year.

Marqeta seeks a Senior Demand Generation Manager to lead global demand strategy across North America and EMEA.

You will design integrated campaigns to generate qualified pipeline for commercial and enterprise teams, and coach a growing team to meet shared goals.

This hybrid role requires London-based work with two on-site days weekly and remote flexibility for other days.

You will collaborate with sales, product marketing, and external media partners to run full-funnel programs across events,

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Senior Demand Gen Lead — EU/UK Enterprise ABM employer: Marqeta

Marqeta is an exceptional employer that fosters a dynamic and inclusive work culture, offering employees the chance to lead innovative demand generation strategies in a rapidly evolving fintech landscape. With generous benefits including premium medical coverage, equity options, and a strong focus on professional development, employees are empowered to grow their careers while making a meaningful impact in the world of embedded finance. The hybrid work model allows for flexibility, ensuring a healthy work-life balance while collaborating with a diverse team in the vibrant city of London.

Marqeta

Contact Details:

Marqeta Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Demand Gen Lead — EU/UK Enterprise ABM

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Marqeta and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Marqeta are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Marqeta on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Marqeta. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Demand Gen Lead — EU/UK Enterprise ABM

Demand Generation Strategy
Campaign Design
Pipeline Generation
Team Leadership
Collaboration
Sales Alignment
Product Marketing

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Marqeta. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Marqeta:Show us that you’ve done your homework! In your application, briefly mention what you admire about Marqeta’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Marqeta

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Marqeta will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Marqeta, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.