At a Glance
- Tasks: Lead CRM and marketing operations to drive revenue growth and optimise performance.
- Company: Join a leading memory and data storage supplier with a strong reputation.
- Benefits: Competitive salary, hybrid work options, and opportunities for professional development.
- Other info: Dynamic team environment with a focus on continuous improvement and collaboration.
- Why this job: Build and scale innovative marketing strategies while embracing AI and automation.
- Qualifications: Experience in marketing operations or CRM roles, with strong analytical skills.
The predicted salary is between 45000 - 50000 £ per year.
Maidstone On-site initially - Hybrid (2-3 days from home) post-successful probationary period
£45,000 – £50,000 pa DOE | Client: Memory & Data Storage Supplier
The Opportunity:
A unique opportunity to build and scale a revenue growth engine from the ground up. Reporting into the Marketing Lead, the CRM Marketing Lead will take ownership of CRM, marketing operations and funnel design, creating a scalable foundation that drives pipeline and performance. Once established, you’ll focus on continuous improvement, automation and AI-led optimisation, rather than day-to-day campaign execution.
Roles & Responsibilities:
- Lead the development and optimisation of the marketing tech stack.
- Design and build the end-to-end marketing funnel & lead management framework.
- Implement lead scoring, lifecycle and nurture frameworks.
- Set up campaign tracking, attribution and reporting dashboards.
- Drive automation and AI adoption to improve efficiency.
- Ensure strong data quality and governance.
- Lead ongoing optimisation and marketing ops projects.
Skills & Experience:
- Experience in Marketing Ops, Revops or CRM-driven roles (B2B).
- Strong knowledge of funnels, lifecycle and lead management.
- Hands-on with CRM systems (e.g. Salesforce) and automation tools.
- Confident using data and reporting to drive decisions.
- Process-driven, detail-oriented and commercially minded.
- Positive, collaborative, and professional character.
- Comfortable working across teams and influencing stakeholders.
- Interest in AI and automation.
Must be within commuting distance of the office as the role will be office-based initially during build phase. Due to the nature of our roles, candidates must be a UK resident and prior to the start of your employment you will be asked to provide satisfactory evidence of your right to work for the company in the role you are being employed in. Please note that we cannot offer visa sponsorship or future sponsorship for overseas candidates.
If you feel you are suitable, please apply today by submitting your CV. If you would like to discuss this opportunity further, please contact Alice McGlaughlin.
Thank you for your interest. We carefully review every CV and will contact shortlisted applicants by phone or email. If you don’t hear from us within 5 working days, unfortunately your application hasn’t been successful on this occasion.
CRM Marketing Lead in Birmingham employer: Marmion
At Marmion, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As a CRM Marketing Lead, you'll have the unique opportunity to shape our marketing operations while enjoying a hybrid work model post-probation, competitive salary, and a commitment to employee growth through continuous learning and development. Located in Maidstone, our team thrives on creativity and teamwork, making it an ideal environment for those looking to make a meaningful impact in the data storage sector.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Lead in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their needs, especially in CRM and marketing operations. We want to see that you’re genuinely interested!
✨Tip Number 3
Showcase your skills through practical examples. Bring along case studies or projects that highlight your experience with CRM systems and automation tools. This will help us see your hands-on expertise in action.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and show your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’d be a perfect fit for the team.
We think you need these skills to ace CRM Marketing Lead in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of CRM Marketing Lead. Highlight your experience in marketing ops and CRM systems, and don’t forget to showcase your knowledge of funnels and lead management!
Showcase Your Skills:We want to see your hands-on experience with tools like Salesforce and any automation tools you've used. Be specific about how you've driven decisions using data and reporting in your previous roles.
Be Process-Driven:Since this role is all about optimisation and efficiency, emphasise your detail-oriented approach and process-driven mindset. Share examples of how you've improved workflows or implemented new systems in the past.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Marmion
✨Know Your CRM Inside Out
Make sure you’re well-versed in the CRM systems mentioned in the job description, like Salesforce. Be ready to discuss your hands-on experience and how you've used these tools to drive marketing operations and optimise funnels.
✨Showcase Your Data Skills
Prepare to talk about how you’ve used data to inform decisions in previous roles. Bring examples of how you’ve set up campaign tracking or reporting dashboards, as this will demonstrate your analytical mindset and process-driven approach.
✨Emphasise Collaboration
This role requires working across teams, so be ready to share examples of how you’ve influenced stakeholders in the past. Highlight your positive and professional character, and how you’ve successfully collaborated with others to achieve common goals.
✨Stay Ahead of the AI Curve
Since the role involves driving automation and AI adoption, show your enthusiasm for these technologies. Discuss any relevant projects or experiences where you’ve implemented AI-led optimisation or automation to improve efficiency in marketing operations.
