At a Glance
- Tasks: Lead content strategy and create impactful narratives across various channels.
- Company: High-calibre strategic communications consultancy with ambitious clients.
- Benefits: Full-time role with opportunities for professional growth and influence.
- Other info: Dynamic role with real influence and collaboration across diverse teams.
- Why this job: Shape stories that matter and set the standard in content strategy.
- Qualifications: Experience in strategic communications and crafting persuasive multi-channel content.
The predicted salary is between 50000 - 65000 £ per year.
Associate Director - Content Strategy / Digital Campaigns This role is ideal for a communications professional who lives and breathes content: someone who can move comfortably between big-picture narrative thinking and sharp, effective copy.
If you enjoy shaping stories for complex organisations, advising senior stakeholders, and building content systems that actually work in practice, this will appeal.
What makes this opportunity stand out is its scope and visibility.
This is a newly created, business-critical role with real influence across a high-calibre strategic communications consultancy.
You’ll work with ambitious clients on high-stakes briefs, while also defining the agency’s own content strategy and standards.
It’s a chance to set the bar, not just meet it.
Key Responsibilities Lead content strategy across multiple channels (earned, owned, digital, social, thought leadership, speeches, op-eds and more).
Act as a trusted advisor to senior clients on messaging, narrative, and content planning across corporate communications, issues and crisis, and public affairs.
Develop and maintain a robust knowledge and evidence base to inform content decisions, using insights, audience understanding, and performance data to guide recommendations.
Create and refine high-quality content yourself, as well as shaping briefs and guiding colleagues and external partners.
Drive consistent tone, frameworks, and best practice across the consultancy’s own marketing and thought leadership.
Collaborate closely with consultants across practice areas to ensure content aligns with wider strategy and delivers measurable impact.
Required Experience You’ll likely bring agency or in-house experience in strategic communications, corporate or public affairs content, with a strong track record advising senior stakeholders and crafting clear, persuasive, multi-channel content.
Job Details Seniority level: Mid‑Senior Employment type: Full‑time Job function: Public Relations
Location: London, England, United Kingdom #J-18808-Ljbffr
Associate Director - Content / Digital in Cardiff employer: Marlow Talent
Marlow Talent is an exceptional employer that fosters a dynamic and inclusive work environment in the heart of London. With a strong emphasis on employee growth, the company provides ample opportunities for professional development while offering flexible hybrid working arrangements and competitive salary packages. Joining Marlow Talent means becoming part of a forward-thinking team dedicated to delivering innovative solutions for a diverse global client base.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director - Content / Digital in Cardiff
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Marlow Talent. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Marlow Talent, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Marlow Talent inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Associate Director - Content / Digital in Cardiff
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Marlow Talent. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Marlow Talent.
How to prepare for a job interview at Marlow Talent
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
