Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead innovative marketing campaigns that resonate with customers and elevate the M&S brand.
- Company: Join Marks & Spencer, a pioneering retail brand transforming the industry.
- Benefits: Inclusive culture, career growth opportunities, and a chance to make a real impact.
- Why this job: Shape the future of a 130-year-old brand and drive market growth.
- Qualifications: Experience in brand marketing, strong communication skills, and a strategic mindset.
- Other info: Collaborative environment focused on diversity and continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
Every day we engage with our customers through inspiring, impactful marketing. From show-stopping, above-the-line campaigns to the simplest POS designs in store, every step of the customer journey is crafted by our standout teams to build the very best experience, at every touchpoint. We explore the data and learn from our successes - constantly driving our Clothing & Home category to be the market leader. And we're just getting started. There's no better time to join our team as we continue to elevate our style, break boundaries and take the M&S brand to the next level.
Whether it is launching a 360-degree TV campaign to drive fame and shift brand perceptions, a one-off activation that drives talkability and relevance with new audiences or helping to shape the marketing plans of our overall brand and family of sub-brands to drive market growth; as a Senior Brand Marketing Manager in the M&S Clothing & Home Marketing team, you will play a pivotal role in positively shaping the perceptions of our 130 year old brand M&S for today and the future.
What you'll do:
- A strategic brand thinker with experience shaping and executing end-to-end marketing strategies that genuinely resonate with target audiences.
- Skilled at turning insights into action - confident working with data, research, and competitor analysis to inform clear positioning, messaging, and activation plans.
- A holistic campaign leader who can steer integrated, multi-channel campaigns from concept to delivery, ensuring consistency of voice and brand identity everywhere it shows up.
- A natural collaborator who builds strong relationships across product, sales, retail operations, creative teams, and international markets to keep work aligned and impactful.
- Adept at managing creative partners - in-house, agency, or hybrid - to produce compelling assets and customer journeys that elevate the brand.
- Comfortable using performance metrics, PIRs, and reporting to evaluate effectiveness, share insights with senior stakeholders, and drive continuous improvement.
Who you are:
- Proven experience in brand marketing across retail, fashion, or consumer goods, with a deep understanding of market dynamics, consumer behaviour, and competitive landscapes.
- Strong strategic communicator, able to articulate creative concepts, influence stakeholders, and galvanise cross-functional teams around shared goals.
- Proven ability to lead and develop teams, providing clear guidance, coaching, and day-to-day support to drive high performance.
- Skilled in delivering integrated, multi-channel marketing campaigns, combining creative storytelling with strong brand-building instincts.
- Highly analytical and commercially minded, using data and insight to inform decisions while keeping sight of the bigger picture.
- Organised, detail-driven, and adaptable, with a proactive, hands-on approach that supports a fast-moving, evolving business.
Everyone's Welcome:
We are ambitious about the future of retail. We're disrupting, innovating, and leading the industry into a more conscientious, inspiring digital era. We're transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted, and admired by our colleagues, customers, and suppliers. Join us and make change happen. We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together. If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don't hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.
Senior Brand Marketing Manager employer: MARKS&SPENCER
Contact Detail:
MARKS&SPENCER Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and projects. This is your chance to demonstrate how you've turned insights into action and led successful multi-channel campaigns.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals and how you can contribute to elevating their brand further.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our team and making a difference in the M&S brand journey.
We think you need these skills to ace Senior Brand Marketing Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for brand marketing shine through! We want to see how your experiences and ideas align with our mission to elevate the M&S brand. Make it personal and relatable!
Be Data-Driven: Since we love insights, make sure to highlight your experience with data and analytics. Share specific examples of how you've used data to shape marketing strategies or campaigns. This will show us you can turn insights into action!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences that match the Senior Brand Marketing Manager role. We appreciate when candidates take the extra step to connect their background with our needs.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at MARKS&SPENCER
✨Know Your Brand Inside Out
Before the interview, dive deep into the M&S brand. Understand its history, values, and recent campaigns. Be ready to discuss how your experience aligns with their mission of creating impactful marketing that resonates with customers.
✨Showcase Your Strategic Thinking
Prepare examples of how you've shaped and executed successful marketing strategies in the past. Highlight your ability to turn insights into action, using data and competitor analysis to inform your decisions. This will demonstrate your strategic mindset.
✨Demonstrate Collaboration Skills
M&S values strong relationships across teams. Be ready to share stories about how you've collaborated with different departments or stakeholders to achieve common goals. Emphasise your ability to lead and develop teams while keeping everyone aligned.
✨Be Data-Driven
Familiarise yourself with performance metrics and reporting tools. During the interview, discuss how you've used data to evaluate campaign effectiveness and drive improvements. This shows you're not just creative but also analytical and commercially minded.
