Product Marketing Manager (Home & Beauty)

Overview

Being a part of M&S is exactly that - playing your part to bring the magic of M&S to our customers every day. We're an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever, and however they want to shop with us.

Here are some of the benefits we offer that make working for M&S just that little bit more special:

• After completing your probationary period, you'll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household.
• Competitive holiday entitlement with the potential to buy extra holiday days!
• Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business.
• A generous Defined Contribution Pension Scheme and Life Assurance.
• A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills.
• Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing.
• Industry-leading parental, adoption, and neonatal policies, providing support and flexibility for your family.
• Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family.
• A charity volunteer day to support a charity or cause you're passionate about through a dedicated day away from work.

What you'll do

This role exists to drive Own Brand Home & Beauty category and marketing product priorities, bringing product pull, customer insight and category clarity to the heart of M&S Marketing. As Product Marketing Manager for Own Brand Home & Beauty, you will be the dedicated marketing partner to the Home & Beauty Business Units, embedded in product development, innovation and product planning cycles. You ensure category strategies, product stories and propositions are shaped early, grounded in insight, and carried through consistently from product creation and planning through to activation.

You represent the customer voice and help elevate Home & Beauty storytelling through clear, product-led excellence, ensuring innovation, quality, value and performance credentials are translated into compelling customer-facing propositions. Working closely with the Head of BU Marketing, Strategy & Planning, and Brand Marketing campaign leads, you support the development and delivery of the Own Brand Home & Beauty category marketing strategy. You work collaboratively with Brand Marketing on key campaigns and seasonal moments to identify hero product lines, while also planning all-year-round newness, hero and core product stories that drive sustained performance.

This is a hands-on product marketing role, ideal for someone with a strong interest in Home and/or Beauty categories, product marketing and innovation.

• Support the development and delivery of the Own Brand Home & Beauty category marketing plan, aligned to BU priorities, customer needs and commercial goals.
• Translate product, innovation and range plans into clear, insight-led product propositions, defining how Home & Beauty shows up across the year.
• Support the translation of annual BU priorities, category marketing plans, seasonal planning and product and category stories.
• Clearly articulating category priorities including product focus areas and innovation and all-year-round drumbeats vs seasonal and campaign moments.
• Act as the Category Marketing partner embedded in key product forums.
• Working closely with Buyers, Designers, Developers and Technologists to translate technical information into clear, customer-relevant marketing stories, ensuring claims, positioning and category stories are customer-led.
• Represent the customer voice at the start of the product and innovation process and support insight briefs that strengthen Home & Beauty propositions and storytelling.
• Support the integration of Home & Beauty category and product strategies into the annual and seasonal Marketing Strategy.
• Input into category planning for key seasonal and campaign moments (e.g. Spring refresh, gifting, value moments, Christmas).
• Support hero product identification for campaigns based on customer, brand and commercial impact.
• Create clear Own Brand Home & Beauty category propositions and briefs to hand over to Brand Marketing.
• Partner with Trading to identify near-term commercial opportunities.

Who you are

• Strong experience in product marketing, product innovation marketing or brand marketing.
• Genuine interest in Home and/or Beauty categories, product development and innovation.
• Proven ability to translate product and insight into compelling category strategies and product stories.
• Commercially minded with a good understanding of trade and performance drivers.
• Confident influencer across matrix teams.
• Skilled in insight translation, storytelling and briefing.
• Clear, confident communicator with strong written and verbal skills.

Everyone's Welcome

We are ambitious about the future of retail. We're disrupting, innovating, and leading the industry into a more conscientious, inspiring digital era. We're transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted, and admired by our colleagues, customers, and suppliers. Join us and make change happen. We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together. If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don't hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.