Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Support and optimise digital content to boost search visibility and enhance customer experience.
- Company: Join M&S, a fast-moving and inclusive company with a strong sense of purpose.
- Benefits: Enjoy a 20% discount, competitive holidays, and 24/7 wellbeing support.
- Other info: Access tailored training and exclusive perks through our M&S Choices portal.
- Why this job: Make a real impact on organic growth while developing your SEO skills.
- Qualifications: Experience in SEO, strong organisational skills, and a collaborative mindset.
The predicted salary is between 35000 - 45000 £ per year.
What's in it for you
- 20% colleague discount on all M&S products and many third-party brands for you and someone in your household, available once you’ve completed your probation
- Competitive holiday allowance with the option to buy more
- Discretionary bonus schemes linked to your performance and ours
- Strong pension and life assurance to help plan for the future
- Tailored induction and training to support your development from day one
- Exclusive perks and savings through our M&S Choices portal
- Market-leading family policies, including parental, adoption and neonatal leave
- 24/7 wellbeing support, including virtual GP access and mental health services
- One paid volunteer day a year to support a cause that matters to you
What you'll do
- The role of SEO Assistant Manager will support and optimise digital content across UK & IE markets to strengthen search visibility, enhance customer experience, and contribute to overall organic growth.
- Optimise on-page content elements (meta tags, headings, content, internal links) across priority templates to maximise SEO performance across Fashion, Home & Beauty
- Conduct editorial planning, brief creation, and gap analysis; recommended evergreen content topics to inform the content calendar, increasing visibility of long-form content in SERPs
- Develop and refine topic clusters, aligning content updates with taxonomy improvements and broader category strategies
- Identify opportunities to improve content quality, hygiene, and internal linking across the site, utilising keyword and competitor data to inform decision-making
- Coordinate with the external copywriting agency, ensuring effective budgeting, briefing and prioritisation of large-scale content batches
- Report on the performance of SEO changes and campaigns, sharing insights and success stories with relevant stakeholders to encourage continued optimisation
- Provide SEO training; upskilling stakeholders on best practice, defining processes, developing learning materials, and articulating the role content plays in wider online and acquisition strategies
- Support the SEO Manager in building the content optimisation and experimentation roadmap, contributing ideas and helping set category priorities in alignment with business objectives
- Contribute to cross-functional projects, including content migrations and template development, ensuring SEO Content best practice is applied
- Stay up to date on search trends, algorithm changes, and industry developments, sharing relevant insights and opportunities with the team.
Who you are
- Demonstrable experience working within SEO teams or agencies
- Strong understanding of SEO best practice, with specialist knowledge of content optimisation, search intent, and on-page factors that influence organic visibility
- Good understanding of e-commerce page types and how each can be optimised for SEO
- Strong organisational skills, with the ability to manage multiple projects and large-scale content and data sets
- Clear communication skills, with an excellent grasp of English spelling, punctuation, and grammar
- Collaborative mindset, and able to build strong working relationships with content writers, editors, merchandisers, analysts, and commercial stakeholders
- Data-driven approach; able to support recommendations with insight and monitor performance impact
- Familiarity with a variety of SEO and analytics tools (e.g., Google Search Console, Google Trends, Adobe Analytics, Botify, SEO rank trackers) – or a willingness to learn them quickly
- Desirable: Understanding of how content influences consumer behaviour and engagement
- Desirable: Awareness of Technical SEO and Digital PR, and how both align with Content SEO to impact performance
If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.
SEO Assistant Manager in City of Westminster employer: Marks & Spencer Plc
Contact Detail:
Marks & Spencer Plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Assistant Manager in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to people in the SEO field on LinkedIn or at industry events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your SEO projects and results. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on SEO trends and best practices. Be ready to discuss how you’ve optimised content in the past and share insights on current strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace SEO Assistant Manager in City of Westminster
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the SEO Assistant Manager role. Highlight your experience with SEO best practices and any relevant projects you've worked on. We want to see how you can bring value to our team!
Show Off Your Skills: Don’t hold back on showcasing your skills in content optimisation and data analysis. Use specific examples to demonstrate how you've improved SEO performance in previous roles. This is your chance to shine, so let us know what you can do!
Keep It Clear and Concise: When writing your application, keep your language clear and to the point. We appreciate good communication skills, so make sure your spelling and grammar are spot on. A well-structured application will definitely catch our eye!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at M&S!
How to prepare for a job interview at Marks & Spencer Plc
✨Know Your SEO Basics
Before the interview, brush up on your SEO knowledge, especially around content optimisation and on-page factors. Be ready to discuss how you’ve applied these principles in past roles, as this will show your understanding of what the job entails.
✨Showcase Your Data Skills
Prepare to talk about your experience with SEO and analytics tools like Google Search Console or Adobe Analytics. Bring examples of how you've used data to inform your decisions and improve SEO performance, as this is crucial for the role.
✨Be Ready to Collaborate
Since the role involves working with various stakeholders, think of examples where you've successfully collaborated with content writers, editors, or other teams. Highlight your communication skills and how you build strong working relationships.
✨Stay Updated on Trends
Familiarise yourself with the latest SEO trends and algorithm changes. During the interview, share insights on how these developments could impact M&S's SEO strategy, demonstrating your proactive approach and passion for the field.