At a Glance
- Tasks: Lead the transformation of M&S's international marketing strategy and brand identity.
- Company: Join M&S, a leading UK retailer with a strong sense of purpose and inclusivity.
- Benefits: Enjoy a 20% discount, competitive holidays, and tailored training from day one.
- Other info: Be part of a diverse team committed to innovation and growth.
- Why this job: Shape the future of a global brand and drive impactful change in marketing.
- Qualifications: Proven marketing leadership experience and expertise in brand transformation.
The predicted salary is between 60000 - 80000 £ per year.
Please note this is a 12 month FTC.
What's in it for you:
- 20% colleague discount on all M&S products and many third-party brands for you and someone in your household, available once you’ve completed your probation.
- Competitive holiday allowance with the option to buy more.
- Discretionary bonus schemes linked to your performance and ours.
- Strong pension and life assurance to help plan for the future.
- Tailored induction and training to support your development from day one.
- Exclusive perks and savings through our M&S Choices portal.
- Market-leading family policies, including parental, adoption and neonatal leave.
- 24/7 wellbeing support, including virtual GP access and mental health services.
- One paid volunteer day a year to support a cause that matters to you.
What you'll do:
We’re on a mission to triple the size of our international business within five years, and we’re not thinking small. This bold ambition demands a complete transformation of how we plan, deliver and innovate in marketing. It’s about redefining what it means to grow a global brand and creating a strategy that resonates across every market we touch. To make this happen, we’re looking for a visionary transformational marketing leader, someone who is as commercial as they are creative, and ready to partner with our International Director, Marketing Director, Head of International Marketing and the team directly, to:
- Lead the transformation: Set the vision, define the strategy, and deliver it with impact.
- Reinvent processes: Reset critical paths and reshape how work gets done—bridging the gap between UK and International teams across wholesale, franchise, owned, marketplaces, and D2C.
- Embed a global mindset: Drive cultural change and champion new ways of working that position M&S as a truly global brand with a truly global marketing team and strategy.
We require a highly experienced and visionary International Head of Marketing Transformation to lead this critical transformation. This isn’t a role for maintaining the status quo, it’s a mandate to reinvent how our brand connects with customers worldwide. As International Head of Marketing Transformation, you’ll define and execute a unified, customer-centric strategy that accelerates growth, elevates brand salience and brings the magic of M&S to every market. You’ll be the change agent who integrates global thinking into every marketing function and touchpoint, ensuring we deliver creativity, consistency and commercial impact at scale.
Shape the future: Develop and champion a bold, unified international marketing strategy that defines our brand positioning, target customers and value proposition globally.
Operational overhaul: Reorganise and upskill the global marketing team, ensuring roles, responsibilities, and processes are fit for future growth and raise the bar on performance.
Cross-functional collaboration: Partner with Marketing, Design, Merchandising and all touchpoints to embed new global processes and drive cultural change (embed global mindset).
Tell our story: Reinvent the brand identity and narrative, ensuring creative consistency across every touchpoint; PR, digital, social etc.
Global PR, social media & influencer strategy: Develop a powerful, modern global communications, PR and social media strategy focused on high-impact editorial placement and leveraging high-value celebrity/influencer partnerships (including M&S Insiders and local social accounts) to enhance global brand salience and visibility.
Who you are:
- Proven progressive marketing leadership experience.
- Proven success in brand transformation within complex, high-profile businesses.
- Expertise in traditional brand building and digital performance marketing (including ecommerce experience).
- Deep understanding of global fashion and consumer trends, including emerging tech.
- A track record of delivering creative, commercial campaigns at pace.
- Experience leading and inspiring high-performing teams.
- Visionary leader: Inspires teams and stakeholders with a compelling brand strategy.
- Challenger mentality: Possesses the courage to challenge established practices and propose unconventional, high-impact solutions.
- Commercial & creative: Balances strategic thinking with innovative execution.
- Data-driven & digital: Uses insights to fuel creativity and integrated high-impact campaigns.
Ready to lead a global transformation? This is your opportunity to shape the transformation and future of one of the UK’s most iconic brands on the world stage.
Everyone's Welcome:
We are ambitious about the future of retail. We’re disrupting, innovating and leading the industry into a more conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen. We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.
Head of International Marketing & PR (12 month FTC) in City of Westminster employer: Marks & Spencer Plc
Marks & Spencer is an exceptional employer, offering a dynamic and inclusive work environment that fosters innovation and collaboration. With a strong commitment to employee development, competitive benefits such as a generous colleague discount, flexible holiday options, and comprehensive wellbeing support, M&S empowers its team members to thrive both personally and professionally. Located in a vibrant setting, this role provides the unique opportunity to lead transformative marketing initiatives for a globally recognised brand, making a meaningful impact on the future of retail.
StudySmarter Expert Advice🤫
We think this is how you could land Head of International Marketing & PR (12 month FTC) in City of Westminster
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Head of International Marketing & PR (12 month FTC) in City of Westminster
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Marks & Spencer Plc from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Marks & Spencer Plc specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Marks & Spencer Plc
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Marks & Spencer Plc, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Marks & Spencer Plc you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Marks & Spencer Plc that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Marks & Spencer Plc, so think on your feet and don't hesitate to showcase your creativity!
