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- Tasks: Assist in managing M&S Menswear's social media, creating engaging content and building community.
- Company: Join Marks & Spencer, a leading fashion retailer transforming the industry with innovative ideas.
- Benefits: Enjoy 20% discount, competitive holidays, wellness support, and a charity volunteer day.
- Why this job: Be part of a dynamic team shaping the future of menswear through creative social media strategies.
- Qualifications: Experience in social media or digital marketing is essential; passion for menswear is a plus.
- Other info: Hybrid work model with at least three days in the office to foster collaboration.
The predicted salary is between 28800 - 43200 £ per year.
Every day we engage with our customers through inspiring, impactful marketing. From show-stopping, above-the-line campaigns to the simplest POS designs in store, every step of the customer journey is crafted by our standout teams to build the very best experience, at every touchpoint. We explore the data and learn from our successes – constantly driving our Clothing & Home category to be the market leader. And we’re just getting started. There’s no better time to join our team as we continue to elevate our style, break boundaries and take the M&S brand to the next level.
At Marks & Spencer, we’re building the future of fashion retail. Our menswear is evolving—and we need someone with the energy, insight, and creativity to help tell that story. You’ll join a passionate team that values bold ideas, smart strategy, and social-first thinking.
To stay close to customers, we expect our support teams to come into the office at least 3 three days a week. We think that learning comes from working alongside each other, and that spending time with our teams makes us more creative and connected. It also means we can solve problems as soon as they arise, build trust, and get closer to our colleagues.
We may close this role early if we have enough applications for the next stage. Please submit your application as soon as possible to make sure you don’t miss out.
What’s in it for you
Being a part of M&S is exactly that – playing your part to bring the magic of M&S to our customers every day. We’re an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever and however they want to shop with us.
Here are some of the benefits we offer that make working for M&S just that little bit more special…
• After completing your probationary period, you’ll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household.
• Competitive holiday entitlement with the potential to buy extra holiday days!
• Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business.
• A generous Defined Contribution Pension Scheme and Life Assurance.
• A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills.
• Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing.
• Industry-leading parental, adoption and neonatal policies, providing support and flexibility for your family.
• Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family.
• A charity volunteer day to support a charity or cause you\’re passionate about through a dedicated day away from work.
What you’ll do
Working closely with the Senior Social Media Manager – Menswear, you’ll help manage the newly launched dedicated M&S Menswear social media account, playing a key role in growing its audience, refining its tone of voice, and building a strong sense of community. From creating content that drives fame for our hero products to sparking viral social moments, you’ll be instrumental in building a digital space where fashion, function, and personality meet.
Your key accountabilities will include…
Roles and Responsibilities
- Content Creation & Scheduling. Assist in planning, writing, and scheduling content across all key social channels. Help adapt campaign and editorial content for specific formats such as Reels, TikToks, and carousels. Support in producing platform-specific content that drives attention—whether showcasing new product launches or jumping on trending formats.
- Community & Platform Support. Monitor daily activity across social platforms—engaging with followers, identifying key conversations, and flagging opportunities for reactive content. Help build a strong, engaged menswear community through timely responses and platform interaction. Keep up with emerging trends and competitor activity—bringing fresh ideas to the team that can drive reach and engagement.
- Influencer & Campaign Assistance. Support the execution of influencer and ambassador campaigns, including coordination, tracking, and day-to-day comms. Help manage gifting, seeding, and campaign deliverables across brand and PR activations. Maintain influencer contact lists and support in campaign performance analysis.
- Reporting & Insights. Assist with weekly and monthly performance tracking using tools like Sprinklr, Meta, and TikTok analytics. Support the creation of reports that highlight key successes, viral content, and learnings. Help identify content trends that can support the growth of the menswear account and increase hero product visibility.
- Team & Shoot Support. Attend content shoots and support on-the-day logistics and behind-the-scenes coverage. Work cross-functionally with teams across creative, PR, ecommerce, buying, and more to ensure content aligns with wider campaign goals. Provide general support across team operations, content planning, and special projects.
Who you are
We’re looking for a creative and driven Assistant Social Media Manager to support the growth of M&S Menswear across our social platforms. This is an exciting opportunity to help shape our menswear presence online through bold, trend-led content across Instagram, TikTok, Facebook, and YouTube.
Your skills and experience will include…
- Experience working in a social media, content, or digital marketing role. This is not a direct entry role.
- A strong understanding of Instagram, TikTok, and emerging platforms, with a passion for storytelling and community building.
- Experience supporting social-first campaigns and producing content that performs across multiple formats.
- A sharp eye for menswear trends and an instinct for what will resonate with a fashion-forward audience.
- Confident working in a fast-paced environment, managing multiple priorities, and supporting cross-functional projects.
- A proactive, collaborative mindset with great attention to detail and a strong sense of ownership.
Everyone’s welcome
We are ambitious about the future of retail. We’re disrupting, innovating and leading the industry into a more
conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting
opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen.
We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.
If you feel you\’d benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.
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Assistant Social Media Manager - Menswear employer: Marks & Spencer Plc
Contact Detail:
Marks & Spencer Plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Social Media Manager - Menswear
✨Tip Number 1
Familiarise yourself with M&S's menswear brand and its current social media presence. Engage with their content on platforms like Instagram and TikTok to understand their tone, style, and audience preferences. This will help you demonstrate your knowledge and passion during any interviews.
✨Tip Number 2
Showcase your creativity by preparing a mini portfolio of social media content ideas tailored for M&S Menswear. Think about how you would adapt existing campaigns or create new ones that resonate with their target audience. Presenting these ideas can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the fashion and social media industry. Attend relevant events or join online communities where you can connect with others who work in similar roles. Building relationships can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Stay updated on the latest trends in menswear and social media marketing. Follow industry leaders and influencers to gain insights into what works well. Being knowledgeable about current trends will help you contribute fresh ideas and show your enthusiasm for the role.
We think you need these skills to ace Assistant Social Media Manager - Menswear
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media, content creation, and digital marketing. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: In your cover letter, express your passion for menswear and social media. Share specific examples of past successes in similar roles and how they relate to the responsibilities outlined in the job description.
Showcase Your Creativity: If possible, include links to your previous work or a portfolio that showcases your content creation skills. Highlight any campaigns you've worked on that align with M&S's focus on bold, trend-led content.
Research M&S and Their Menswear: Familiarise yourself with M&S's menswear offerings and their social media presence. Mention any insights or ideas you have about their current strategy in your application to show your enthusiasm and understanding of the brand.
How to prepare for a job interview at Marks & Spencer Plc
✨Show Your Passion for Menswear
Make sure to express your enthusiasm for menswear and fashion during the interview. Share examples of how you've engaged with menswear trends in your previous roles or personal projects, as this will demonstrate your genuine interest in the field.
✨Prepare for Content Creation Questions
Expect questions about your experience with content creation and scheduling. Be ready to discuss specific campaigns you've worked on, the platforms you used, and how you adapted content for different formats like Reels and TikToks.
✨Highlight Your Community Engagement Skills
Since building a strong community is key for this role, prepare to talk about how you've previously engaged with followers on social media. Share examples of how you identified conversations and created reactive content that resonated with audiences.
✨Demonstrate Analytical Skills
Be prepared to discuss how you've tracked performance metrics in past roles. Familiarise yourself with tools like Sprinklr and Meta analytics, and be ready to explain how you've used data to inform content strategies and improve engagement.
