Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Manage social media for 30 inns, creating engaging content and driving customer interaction.
- Company: Join the award-winning Inn Collection Group, known for exceptional hospitality.
- Benefits: Enjoy 50% off food, extra paid holiday on your birthday, and £1 stays in winter.
- Why this job: Be part of a dynamic team making people happy in beautiful locations.
- Qualifications: Degree in marketing or related field, plus 1-2 years of social media experience.
- Other info: Flexible working options and a supportive environment for career growth.
The predicted salary is between 30000 - 42000 £ per year.
What makes the perfect pub? It’s great ales, delicious food, a welcoming atmosphere, and the warm welcome from a team that’s at the heart of everything we do. The Inn Collection Group is a multi-award-winning pubs with rooms company, proudly located in some of the most outstanding destinations across the North of England and Wales. At ICG, we deliver exceptional hospitality by living and breathing our core values of respect, customer focused, warmth, and honesty, all with the goal of Making People Happy.
How we say thank you!
- Celebrate your birthday with an extra paid holiday.
- Build your future with training and development.
- Enjoy 50% off food at any of our Inns.
- Relax with a stay at any of our Inns during January, February, and March for just £1.
- Take advantage of the chance to explore our beautiful locations, with 1/3 off room bookings all year round.
- Experience a spontaneous trip away with £50 on same day bookings.
- It’s not just for you—your loved ones can enjoy 15% off bed and breakfast too!
- 24/7 confidential support is always there when you need it with our Employee Assistance Programme.
- Contribute to a company that gives back through our Give-inn back scheme.
- Join an award-winning team recognised as the Best Pub Employer at the Publican Awards.
- Enjoy the convenience of free on-site parking.
- Flexible working and work from home opportunities.
You will play a vital role in the marketing team to help manage the social media accounts for over 30 different inns, driving reach and engagement with our customers.
Accountabilities and Responsibilities
- Develop and implement social media strategies aligned with overall marketing goals.
- Create and curate engaging content, including text, images, videos, and graphics, for all our social media platforms.
- Manage the day-to-day scheduling of all social media channels such as Facebook, Instagram, LinkedIn, TikTok, and YouTube for all 30 sites, adapting content to suit different channels and audiences.
- Introduce a relevant scheduling tool suitable for our business and train users to ensure maximum uptake.
- Develop, launch and manage new competitions and campaigns that promote our organisation and brand.
- Form key relationships with influencers across social media platforms.
- Interact with community and followers, respond to comments and messages, and foster a positive online community.
- Plan, execute, and analyse social media campaigns to achieve specific objectives.
- Track and analyse social media performance metrics, identify trends, and make data-driven recommendations.
- Monitor social media conversations, identify brand mentions, and respond to customer feedback in brand tone of voice.
- Keep abreast of emerging social media trends and best practices.
- Work with marketing team and other stakeholders to align social media efforts with overall business goals.
- Manage and track budgets for social media activities.
Key skills
- Excellent storyteller through both written and visual forms.
- Strong communicator, working with others in the business to create a clear vision for social media.
- Methodical, organised & strong time management.
- Results driven approach.
- Self-motivated and ability to work autonomously creating new opportunities.
- Creative, thinking outside the box and developing innovative content and strategies.
Requirements
- Degree in relevant field (or equivalent).
- Minimum 1-2 years’ work experience in relevant environment.
- Experience executing on social platforms with scheduling tools.
- Confident user of Microsoft Suite, Canva, Cap Cut and similar content creation tools.
- Travel to sites when needed (expenses covered).
- Have a genuine passion for marketing and the hospitality industry.
Social Media Executive in Newcastle upon Tyne employer: Marketing
Contact Detail:
Marketing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive in Newcastle upon Tyne
✨Tip Number 1
Get social! Start engaging with the Inn Collection Group on their social media platforms. Comment on their posts, share your thoughts, and show your passion for hospitality. This not only gets you noticed but also gives you a feel for their brand voice.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role at ICG. Personal connections can make all the difference!
✨Tip Number 3
Show off your skills! Create a mini portfolio of your best social media work. Whether it’s graphics, campaigns, or content strategies, having something tangible to showcase your creativity can really impress during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, you’ll be able to highlight your enthusiasm for the role and the company directly in your submission.
We think you need these skills to ace Social Media Executive in Newcastle upon Tyne
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for social media and the hospitality industry! Share examples of how you've engaged with audiences in the past, and why you think this role at The Inn Collection Group excites you.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience. We want to know how your skills align with our values of respect, warmth, and customer focus—so don’t hold back!
Be Creative: Since this is a creative role, show off your storytelling skills! Include links to your previous work or social media campaigns that demonstrate your ability to create engaging content. We love seeing innovative ideas!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with our award-winning team!
How to prepare for a job interview at Marketing
✨Know Your Social Media Inside Out
Before the interview, make sure you’re familiar with the social media accounts of The Inn Collection Group. Check out their posts, engagement levels, and overall tone. This will help you demonstrate your understanding of their brand and how you can contribute to their social media strategy.
✨Showcase Your Creativity
Prepare examples of past social media campaigns or content you've created that had a positive impact. Bring visuals if possible! This will not only highlight your storytelling skills but also show how you think outside the box, which is crucial for this role.
✨Be Ready to Discuss Metrics
Since tracking performance metrics is key in this role, be prepared to discuss how you've used data to inform your social media strategies in the past. Think about specific examples where you identified trends and made recommendations based on your findings.
✨Emphasise Your Passion for Hospitality
The Inn Collection Group values a genuine passion for marketing and hospitality. Be ready to share why you love this industry and how it aligns with their core values. This personal touch can really set you apart from other candidates!