At a Glance
- Tasks: Lead impactful marketing campaigns for global B2B tech conferences and drive growth.
- Company: Fast-growing company with a focus on innovation in the tech sector.
- Benefits: Competitive salary, bonus, strong benefits, and hybrid work model.
- Other info: Excellent career progression opportunities to Head of Marketing level.
- Why this job: Make a real impact in the tech industry while advancing your marketing career.
- Qualifications: 5+ years in B2B events marketing and strong leadership skills required.
The predicted salary is between 36000 - 44000 £ per year.
You must have at least 5 years’ B2B Events (ideally Conferences) Marketing Experience to be considered.
Salary: up to 65k Basic + 10% Bonus and Strong Benefits
Location: Hybrid (3 days office, 2 days home)
About the Role
We’re looking for an ambitious Senior Events Marketing Manager to drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector. You’ll own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow’s ecosystems.
What We’re Looking For
- 5+ years’ experience in B2B events marketing (including large B2B conferences)
- Proven track record of multi-channel campaign delivery
- CRM and email software skills: Salesforce / Pardot / Marketo ideally
- Small team leadership experience
- Strong copywriting skills for technical audiences
- Data-driven mindset with excellent analytical abilities
- Confident negotiator with senior stakeholders
- Highly organised, resilient, and results-focused
- Right to work in the UK
What You’ll Do
- Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
- Own the marketing budget and deliver measurable ROI on every campaign
- Build and nurture partnerships with speakers, sponsors, and media to amplify reach
- Manage the digital presence including website content, analytics, and conversion optimisation
- Create compelling copy that resonates with technical audiences
- Collaborate cross-functionally with sales, production, and external partners
This role comes with excellent career progression opportunities to Head of Marketing level and beyond.
Ready to take the next step in your events marketing career? Apply now to join a fast-growing company where your work truly matters.
Senior Events Marketing Manager – B2B Conferences – London employer: Marketing Talent
Join a dynamic and innovative company in London that values creativity and collaboration, offering a hybrid work model that promotes work-life balance. As a Senior Events Marketing Manager, you'll benefit from a competitive salary, a 10% bonus, and strong career progression opportunities, all while working at the forefront of the tech sector's evolution. With a supportive culture that encourages professional growth and meaningful contributions, this is an excellent opportunity for those looking to make a significant impact in B2B events marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Events Marketing Manager – B2B Conferences – London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Marketing Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Marketing Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Marketing Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Marketing Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Events Marketing Manager – B2B Conferences – London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Marketing Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Marketing Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about Marketing Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Marketing Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Marketing Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Marketing Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
