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- Tasks: Drive growth of global B2B conferences through innovative marketing strategies.
- Company: Fast-growing company connecting tech leaders and innovators.
- Benefits: Up to £48k salary, 10% bonus, hybrid work, and strong benefits.
- Other info: Excellent career progression opportunities to Senior Marketing Manager and beyond.
- Why this job: Make a real impact in the tech sector while advancing your career.
- Qualifications: 3+ years in B2B events marketing with strong analytical and copywriting skills.
The predicted salary is between 48000 - 48000 £ per year.
Overview
You must have at least 3 years' B2B Events (Conferences) Marketing Experience to be considered.
Salary: up to £48k Basic + 10% Bonus and Strong Benefits
Location: Hybrid (3 days office, 2 days home)
About the Role
We're looking for an ambitious Events Marketing Manager to drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector. You'll own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow's ecosystems.
What We're Looking For:
- 3+ years' experience in B2B events marketing (including large B2B conferences)
- Proven track record of multi-channel campaign delivery
- CRM and email software skills: Salesforce / Pardot / Marketo ideally
- Strong copywriting skills for technical audiences
- Data-driven mindset with excellent analytical abilities
- Confident negotiator with senior stakeholders
- Highly organised, resilient, and results-focused
- Right to work in the UK
What You'll Do:
- Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
- Own the marketing budget and deliver measurable ROI on every campaign
- Build and nurture partnerships with speakers, sponsors, and media to amplify reach
- Manage the digital presence including website content, analytics, and conversion optimisation
- Create compelling copy that resonates with technical audiences
- Collaborate cross-functionally with sales, production, and external partners
This role comes with excellent career progression opportunities to Senior Marketing Manager level and beyond. Ready to take the next step in your events marketing career? Apply now to join a fast-growing company where your work truly matters.
Marketing Manager - B2B Events employer: Marketing Talent | Publishing, Events & Tech Recruitment
Contact Detail:
Marketing Talent | Publishing, Events & Tech Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - B2B Events
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with other marketing professionals. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past campaigns and successes. This is a great way to demonstrate your expertise in B2B events marketing and make a lasting impression.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with industry leaders and share your insights on marketing trends. This not only builds your online presence but also positions you as a thought leader in the B2B events space.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals ready to make an impact. Plus, it’s a straightforward way to ensure your application gets seen by the right people.
We think you need these skills to ace Marketing Manager - B2B Events
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 3+ years of B2B events marketing experience right at the start. We want to see how you've driven successful campaigns and what impact you've made in previous roles.
Tailor Your Copy: Craft your application to resonate with our tech-savvy audience. Use clear, engaging language that showcases your copywriting skills and demonstrates your understanding of the industry.
Be Data-Driven: We love numbers! Include specific metrics or results from your past campaigns to show us your analytical abilities. This will help us see how you can deliver measurable ROI on our marketing efforts.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment
✨Know Your B2B Events Inside Out
Make sure you brush up on the latest trends in B2B events and conferences. Familiarise yourself with key players in the tech sector and be ready to discuss how your experience aligns with their needs. This shows you're not just interested in the role, but also passionate about the industry.
✨Showcase Your Campaign Successes
Prepare specific examples of successful multi-channel campaigns you've led. Be ready to discuss the strategies you used, the challenges you faced, and the measurable results you achieved. This will demonstrate your data-driven mindset and ability to deliver ROI.
✨Master the Art of Copywriting
Since strong copywriting skills are essential for this role, practice articulating your thoughts clearly and concisely. Bring samples of your work that resonate with technical audiences, and be prepared to discuss your writing process and how you tailor messages for different stakeholders.
✨Be Ready to Negotiate
As a confident negotiator, you’ll need to showcase your ability to build partnerships. Think of examples where you've successfully negotiated with sponsors or speakers. Highlight your approach to maintaining relationships while achieving business goals, as this is crucial for the role.