Marketing Manager - B2B Events in London

Marketing Manager - B2B Events in London

London Full-Time 48000 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead impactful marketing campaigns for global B2B conferences in the tech sector.
  • Company: Fast-growing company with a focus on innovation and collaboration.
  • Benefits: Up to £48k salary, 10% bonus, hybrid work, and strong benefits.
  • Other info: Excellent career progression opportunities to Senior Marketing Manager and beyond.
  • Why this job: Make a real impact in the tech industry while advancing your marketing career.
  • Qualifications: 3+ years in B2B events marketing and strong analytical skills.

The predicted salary is between 48000 - 48000 £ per year.

Overview

You must have at least 3 years' B2B Events (Conferences) Marketing Experience to be considered.

Salary: up to £48k Basic + 10% Bonus and Strong Benefits

Location: Hybrid (3 days office, 2 days home)

About the Role

We're looking for an ambitious Events Marketing Manager to drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector. You'll own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow's ecosystems.

What We're Looking For

  • 3+ years' experience in B2B events marketing (including large B2B conferences)
  • Proven track record of multi-channel campaign delivery
  • CRM and email software skills: Salesforce / Pardot / Marketo ideally
  • Strong copywriting skills for technical audiences
  • Data-driven mindset with excellent analytical abilities
  • Confident negotiator with senior stakeholders
  • Highly organised, resilient, and results-focused
  • Right to work in the UK

What You'll Do

  • Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
  • Own the marketing budget and deliver measurable ROI on every campaign
  • Build and nurture partnerships with speakers, sponsors, and media to amplify reach
  • Manage the digital presence including website content, analytics, and conversion optimisation
  • Create compelling copy that resonates with technical audiences
  • Collaborate cross-functionally with sales, production, and external partners

This role comes with excellent career progression opportunities to Senior Marketing Manager level and beyond.

Ready to take the next step in your events marketing career? Apply now to join a fast-growing company where your work truly matters.

Marketing Manager - B2B Events in London employer: Marketing Talent | Publishing, Events & Tech Recruitment

Join a dynamic and innovative company in London as a Marketing Manager for B2B Events, where your contributions will directly impact the growth of global conferences in the tech sector. With a hybrid work model, strong benefits, and a culture that fosters collaboration and creativity, you'll have ample opportunities for professional development and career progression. This is an exciting chance to be part of a forward-thinking team that values your expertise and encourages you to drive meaningful change.
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Contact Detail:

Marketing Talent | Publishing, Events & Tech Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager - B2B Events in London

✨Tip Number 1

Network like a pro! Attend industry events, webinars, and meetups to connect with potential employers and fellow marketers. The more people you know, the better your chances of landing that dream job.

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your past campaigns and successes in B2B events marketing. This will give you an edge and demonstrate your expertise to hiring managers.

✨Tip Number 3

Don’t be shy about reaching out! If you see a job you love on our website, drop a message to the hiring manager or recruiter. A little initiative can go a long way in making you stand out.

✨Tip Number 4

Prepare for interviews by researching the company and its events. Be ready to discuss how your experience aligns with their goals. Confidence and knowledge can really impress during those crucial conversations!

We think you need these skills to ace Marketing Manager - B2B Events in London

B2B Events Marketing
Multi-channel Campaign Delivery
CRM Software Skills (Salesforce, Pardot, Marketo)
Copywriting for Technical Audiences
Data-driven Mindset
Analytical Abilities
Negotiation Skills
Organisational Skills
Resilience
Results-focused
Digital Marketing (Email, Social, PPC, SEO)
Budget Management
Partnership Building
Content Management
Conversion Optimisation

Some tips for your application 🫡

Show Off Your Experience: Make sure to highlight your 3+ years of B2B events marketing experience right at the start. We want to see how you've driven successful campaigns and what impact you've made in previous roles.

Tailor Your Copy: When writing your application, use language that resonates with our tech-savvy audience. Show us your strong copywriting skills by crafting compelling content that speaks directly to the needs of technical audiences.

Be Data-Driven: We love numbers! Include examples of how you've used data to drive decisions and improve campaign performance. This will show us you have the analytical mindset we’re looking for.

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us.

How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment

✨Know Your B2B Events Inside Out

Make sure you brush up on the latest trends in B2B events and conferences. Familiarise yourself with key players in the tech sector and be ready to discuss how your experience aligns with their needs. This shows you're not just interested in the role, but also passionate about the industry.

✨Showcase Your Campaign Successes

Prepare specific examples of multi-channel campaigns you've led. Be ready to discuss the strategies you used, the results achieved, and how you measured ROI. This will demonstrate your data-driven mindset and ability to deliver impactful results.

✨Master the Art of Copywriting

Since strong copywriting skills are essential for this role, bring along samples of your work or prepare to discuss your writing process. Highlight how you've tailored content for technical audiences in the past, as this will resonate well with the interviewers.

✨Be Ready to Negotiate

As a confident negotiator, you should prepare for questions around managing partnerships with speakers and sponsors. Think of scenarios where you've successfully negotiated terms or built relationships, and be ready to share those stories to showcase your skills.

Marketing Manager - B2B Events in London
Marketing Talent | Publishing, Events & Tech Recruitment
Location: London

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