At a Glance
- Tasks: Drive B2B events marketing strategy and connect tech leaders at global conferences.
- Company: Dynamic company focused on innovation in the tech sector.
- Benefits: Up to £55k salary, 10% bonus, hybrid work, and strong benefits.
- Other info: Great opportunities for career progression to Senior Marketing Manager.
- Why this job: Shape the future of tech while advancing your marketing career.
- Qualifications: 4+ years in B2B events marketing and CRM skills required.
The predicted salary is between 55000 - 55000 £ per year.
We're looking for an ambitious Events Marketing Manager to drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector.
You'll own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow's ecosystems.
- 4+ years' experience in B2B events marketing (including large B2B conferences)
- CRM and email software skills: Salesforce / Pardot / Marketo ideally
- Data-driven mindset with excellent analytical abilities
- Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
- Own the marketing budget and deliver measurable ROI on every campaign
- Build and nurture partnerships with speakers, sponsors, and media to amplify reach
- Manage the digital presence including website content, analytics, and conversion optimisation
- Collaborate cross-functionally with sales, production, and external partners
This role comes with excellent career progression opportunities to Senior Marketing Manager level and beyond.
Ready to take the next step in your events marketing career?
EVENTS AND MARKETING MANAGER (B2B) in London employer: Marketing Talent | Publishing, Events & Tech Recruitment
Contact Detail:
Marketing Talent | Publishing, Events & Tech Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land EVENTS AND MARKETING MANAGER (B2B) in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with other professionals in the B2B events space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns and successes in B2B events marketing. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with industry leaders and share your insights on B2B marketing trends. This not only builds your personal brand but also keeps you on the radar of hiring managers.
✨Tip Number 4
Apply through our website! We’ve got some fantastic opportunities waiting for you. Tailor your application to highlight your experience with CRM tools and data-driven strategies, as these are key for the role.
We think you need these skills to ace EVENTS AND MARKETING MANAGER (B2B) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 4+ years of B2B events marketing experience. We want to see how you've driven growth in previous roles, so be specific about your achievements and the impact you've made.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about events marketing and how your skills align with our needs. We love seeing enthusiasm and a clear understanding of the role.
Showcase Your Data Skills: Since we're all about data-driven decisions, make sure to mention your experience with CRM and email software like Salesforce or Marketo. Highlight any campaigns where you used analytics to drive results – we want to know how you measure success!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment
✨Know Your B2B Events Inside Out
Make sure you’re well-versed in the latest trends and challenges in B2B events marketing. Research the company’s past conferences and their target audience. This will help you demonstrate your understanding of the industry and how you can contribute to their growth.
✨Showcase Your Analytical Skills
Since this role requires a data-driven mindset, be prepared to discuss specific campaigns you've managed. Bring examples of how you used analytics tools like Salesforce or Marketo to drive results. Highlight measurable outcomes to show your impact on previous projects.
✨Demonstrate Cross-Functional Collaboration
This position involves working with various teams, so share experiences where you successfully collaborated with sales, production, or external partners. Discuss how you built relationships and what strategies you used to ensure everyone was aligned towards common goals.
✨Prepare for Budget Management Questions
As you'll be owning the marketing budget, be ready to talk about your experience managing budgets and delivering ROI. Prepare examples of how you allocated resources effectively and maximised returns on your campaigns, as this will show your financial acumen.