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- Tasks: Drive growth of global B2B conferences through innovative marketing strategies.
- Company: Fast-growing company connecting tech leaders and innovators.
- Benefits: Up to £40k salary, 10% bonus, hybrid work, and strong benefits.
- Why this job: Make a real impact in the tech sector while advancing your marketing career.
- Qualifications: 2+ years in B2B events marketing and strong analytical skills.
- Other info: Excellent career progression opportunities to Marketing Manager level.
The predicted salary is between 28800 - 48000 £ per year.
Salary: up to £40k Basic + 10% Bonus and Strong Benefits
Location: Hybrid (3 days office, 2 days home)
About the Role
We are looking for an ambitious Events Marketing Executive to help drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector. You will own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow's ecosystems.
What We Are Looking For
- 2+ years' experience in B2B events marketing (preferably B2B conferences)
- Proven track record of multi-channel campaign delivery
- CRM and email software skills: Salesforce / Pardot / Marketo ideally
- Good copywriting skills for technical audiences
- Data-driven mindset with excellent analytical abilities
- Confident negotiator with senior stakeholders
- Highly organised, resilient, and results-focused
- Right to work in the UK
What You Will Do
- Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
- Deliver measurable ROI on every campaign
- Build and nurture partnerships with speakers, sponsors, and media to amplify reach
- Help manage the digital presence including website content, analytics, and conversion optimisation
- Create compelling copy that resonates with technical audiences
- Collaborate cross-functionally with sales, production, and external partners
This role comes with excellent career progression opportunities to Marketing Manager level and beyond. Ready to take the next step in your events marketing career? Apply now to join a fast-growing company where your work truly matters.
Events Marketing Executive - B2B Conferences employer: Marketing Talent | Publishing, Events & Tech Recruitment
Contact Detail:
Marketing Talent | Publishing, Events & Tech Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Executive - B2B Conferences
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the B2B events marketing space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your successful campaigns, copywriting samples, and any data-driven results you've achieved. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Leverage LinkedIn! Make sure your profile is up-to-date and reflects your experience in B2B events marketing. Engage with relevant content and connect with industry leaders to increase your visibility.
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Tailor your application to highlight your experience with multi-channel campaigns and your analytical mindset to catch our eye.
We think you need these skills to ace Events Marketing Executive - B2B Conferences
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 2+ years of experience in B2B events marketing. We want to see how you've successfully delivered multi-channel campaigns and what tools you've used, like Salesforce or Pardot.
Craft Compelling Copy: Since you'll be creating copy for technical audiences, showcase your writing skills in your application. We love seeing examples of how you can make complex ideas easy to understand and engaging.
Be Data-Driven: We’re all about results! Share any metrics or analytics that demonstrate the success of your past campaigns. This will show us you have a data-driven mindset and can deliver measurable ROI.
Apply Through Our Website: Ready to take the plunge? We encourage you to apply through our website. It’s the best way for us to get your application and for you to join our fast-growing team!
How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment
✨Know Your B2B Events Inside Out
Before the interview, dive deep into the world of B2B events and conferences. Familiarise yourself with recent trends, key players in the tech sector, and successful campaigns. This will not only show your passion but also help you engage in meaningful conversations during the interview.
✨Showcase Your Campaign Successes
Prepare to discuss specific examples of multi-channel campaigns you've delivered. Highlight measurable results and how you used data to drive decisions. This will demonstrate your analytical mindset and ability to deliver ROI, which is crucial for the role.
✨Brush Up on Your Copywriting Skills
Since the role requires compelling copy for technical audiences, be ready to showcase your writing skills. Consider bringing a portfolio or examples of your work that resonate with tech-savvy readers. This will give the interviewers a taste of your ability to connect with their target audience.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare insightful questions about their current marketing strategies, challenges they face in the B2B space, or how they measure success. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
