At a Glance
- Tasks: Plan and deliver exciting marketing campaigns for major international events.
- Company: Global events and media business with a focus on B2B conferences.
- Benefits: Up to £35k salary, 10% bonus, full benefits, and hybrid work.
- Other info: Collaborative role with clear progression opportunities in a dynamic industry.
- Why this job: Gain hands-on experience in a fast-paced environment with real impact on event success.
- Qualifications: 1-3 years in B2B marketing, strong communication skills, and digital savvy.
The predicted salary is between 31500 - 38500 £ per year.
Our client is a global events and media business with a portfolio of market-leading B2B conferences. Their flagship events bring together senior decision-makers from across their industry to meet, network and do business.
This is a company where marketing sits at the heart of commercial success. Every campaign you run has a direct, measurable impact on delegate numbers and revenue.
The role
You'll plan and deliver end-to-end campaigns for major international events — owning activity across email, web, social, paid media, partnerships and content. One week you might be building a Marketo campaign and refining the registration journey; the next, coordinating promotion with high-profile speakers and sponsors, or digging into registration data to work out what's converting and why. It's a role with real breadth, ideal for an ambitious marketer who wants to sharpen their skills across the full campaign mix in a fast-paced international business.
About you:
- 1–3 years' experience in B2B marketing, ideally in B2B events or media
- Strong copywriting and communication skills
- Confident across digital channels — email, social and web
- Organised, detail-focused and able to juggle multiple projects
- Commercially minded, with a results-driven approach
- Comfortable with Excel and the wider Microsoft Office suite
- Experience with Marketo (or similar automation platforms) is a plus, not a prerequisite.
You will:
- Plan and execute integrated campaigns across multiple global events
- Deliver delegate acquisition campaigns against attendance and revenue targets
- Build and schedule email campaigns in Marketo, and manage website updates and registration journeys
- Support paid social and search, including ad creation and copywriting
- Write sharp, persuasive copy for emails, websites, ads and promotional assets
- Grow event communities through media partnerships, associations and social engagement
- Coordinate promotional activity with speakers, sponsors and ambassadors
- Track performance, analyse registration trends and report on the metrics that matter
You'll work closely with sales, design, event production and operations teams — this is a highly collaborative, visible role.
Why apply
- Genuine breadth: digital, content, partnerships, social, events and analytics in one role
- International scope, working on flagship B2B conferences attended by senior industry leaders
- Clear progression — the role can be shaped at Executive or Senior Executive level depending on experience
- A commercial environment where marketing's contribution is visible and valued
Events Marketing Executive employer: Marketing Talent | Publishing, Events & Tech Recruitment
Join a dynamic and forward-thinking company that values leadership and personal growth in the heart of Central London. As a Delegate Sales Team Leader, you'll not only drive your own sales but also inspire and develop a talented team, all while enjoying a competitive salary and comprehensive benefits. With a hybrid working model and a focus on coaching and performance, this role offers a unique opportunity to thrive in a vibrant work culture that prioritises success and collaboration.
Contact Details:
Marketing Talent | Publishing, Events & Tech Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Events Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Marketing Talent | Publishing, Events & Tech Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Marketing Talent | Publishing, Events & Tech Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Marketing Talent | Publishing, Events & Tech Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Marketing Talent | Publishing, Events & Tech Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Events Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Marketing Talent | Publishing, Events & Tech Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Marketing Talent | Publishing, Events & Tech Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Marketing Talent | Publishing, Events & Tech Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Marketing Talent | Publishing, Events & Tech Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Marketing Talent | Publishing, Events & Tech Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
