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- Tasks: Drive growth of global B2B conferences through innovative marketing strategies.
- Company: Fast-growing company connecting tech leaders and innovators.
- Benefits: Up to £55k salary, 10% bonus, hybrid work, and strong benefits.
- Other info: Excellent career progression opportunities to Senior Marketing Manager.
- Why this job: Make a real impact in the tech sector while advancing your career.
- Qualifications: 4+ years in B2B events marketing and strong analytical skills.
The predicted salary is between 55000 - 55000 £ per year.
Marketing Manager - B2B Events / Conferences - London
Salary: up to £55k Basic + 10% Bonus and Strong Benefits
Location: Hybrid (3 days office, 2 days home)
About the Role
We're looking for an ambitious Events Marketing Manager to drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector. You'll own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow's ecosystems.
What We're Looking For
- 4+ years' experience in B2B events marketing (including large B2B conferences)
- Proven track record of multi-channel campaign delivery
- CRM and email software skills: Salesforce / Pardot / Marketo ideally
- Strong copywriting skills for technical audiences
- Data-driven mindset with excellent analytical abilities
- Confident negotiator with senior stakeholders
- Highly organised, resilient, and results-focused
- Right to work in the UK
What You'll Do
- Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
- Own the marketing budget and deliver measurable ROI on every campaign
- Build and nurture partnerships with speakers, sponsors, and media to amplify reach
- Manage the digital presence including website content, analytics, and conversion optimisation
- Create compelling copy that resonates with technical audiences
- Collaborate cross-functionally with sales, production, and external partners
This role comes with excellent career progression opportunities to Senior Marketing Manager level and beyond. Ready to take the next step in your events marketing career? Apply now to join a fast-growing company where your work truly matters.
Events Marketing Manager - B2B Conferences in City of London employer: Marketing Talent | Publishing, Events & Tech Recruitment
Contact Detail:
Marketing Talent | Publishing, Events & Tech Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Manager - B2B Conferences in City of London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with other professionals in the B2B events space. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your successful campaigns and projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with industry leaders and share your insights on B2B marketing trends. It’s a great way to get noticed and build your personal brand.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals like you. Plus, it’s the best way to ensure your application gets seen by the right people.
We think you need these skills to ace Events Marketing Manager - B2B Conferences in City of London
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 4+ years of B2B events marketing experience right at the start. We want to see how you've driven successful campaigns and what impact you've made in previous roles.
Tailor Your Copy: When writing your application, use language that resonates with our tech-savvy audience. Show us your strong copywriting skills by crafting compelling content that speaks directly to the needs of technical stakeholders.
Be Data-Driven: We love numbers! Include examples of how you've used data to drive decisions and improve campaign performance. This will show us you have the analytical mindset we're looking for.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we can't wait to hear from you!
How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment
✨Know Your B2B Events Inside Out
Make sure you brush up on your knowledge of B2B events and conferences. Be ready to discuss recent trends in the tech sector and how they impact event marketing. This shows you're not just experienced, but also passionate about the industry.
✨Showcase Your Campaign Successes
Prepare specific examples of multi-channel campaigns you've led. Highlight measurable results, like increased registrations or revenue. Use data to back up your claims, as this role is all about being data-driven.
✨Master the Art of Copywriting
Since strong copywriting skills are essential, practice writing compelling content that resonates with technical audiences. Bring samples of your work to the interview to demonstrate your ability to create engaging copy for different platforms.
✨Be Ready to Negotiate
As a confident negotiator, you'll need to showcase your skills in dealing with senior stakeholders. Prepare for role-play scenarios where you might have to negotiate partnerships or budgets, demonstrating your resilience and results-focused mindset.