At a Glance
- Tasks: Drive growth of global B2B conferences through innovative marketing strategies.
- Company: Fast-growing company connecting tech leaders and innovators.
- Benefits: Up to £40k salary, 10% bonus, strong benefits, and hybrid work.
- Why this job: Make a real impact in the tech sector while advancing your career.
- Qualifications: 2+ years in B2B events marketing and strong analytical skills.
- Other info: Excellent career progression opportunities to Marketing Manager level.
The predicted salary is between 28800 - 48000 £ per year.
Salary: up to £40k Basic + 10% Bonus and Strong Benefits
Location: Hybrid (3 days office, 2 days home)
About the Role
We are looking for an ambitious Events Marketing Executive to help drive the growth of global B2B conferences, connecting leaders in the tech sector and innovators shaping the future of this sector. You will own the end-to-end marketing strategy, from delegate acquisition to sponsor partnerships, working at the cutting edge where hyperscalers, startups, and investors are building tomorrow's ecosystems.
What We Are Looking For
- 2+ years' experience in B2B events marketing (preferably B2B conferences)
- Proven track record of multi-channel campaign delivery
- CRM and email software skills: Salesforce / Pardot / Marketo ideally
- Good copywriting skills for technical audiences
- Data-driven mindset with excellent analytical abilities
- Confident negotiator with senior stakeholders
- Highly organised, resilient, and results-focused
- Right to work in the UK
What You Will Do
- Lead high-impact campaigns across email, social, PPC, SEO, and media partnerships to drive registrations and revenue
- Deliver measurable ROI on every campaign
- Build and nurture partnerships with speakers, sponsors, and media to amplify reach
- Help manage the digital presence including website content, analytics, and conversion optimisation
- Create compelling copy that resonates with technical audiences
- Collaborate cross-functionally with sales, production, and external partners
This role comes with excellent career progression opportunities to Marketing Manager level and beyond. Ready to take the next step in your events marketing career? Apply now to join a fast-growing company where your work truly matters.
B2B Conference Marketing Executive - Hybrid, High-Impact employer: Marketing Talent | Publishing, Events & Tech Recruitment
Contact Detail:
Marketing Talent | Publishing, Events & Tech Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Conference Marketing Executive - Hybrid, High-Impact
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the B2B events marketing space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past campaigns and successes. This is a great way to demonstrate your expertise in multi-channel campaign delivery and your data-driven mindset.
✨Tip Number 3
Leverage LinkedIn! Make sure your profile is up-to-date and reflects your experience in B2B events marketing. Engage with relevant content and connect with industry leaders to increase your visibility.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Tailor your application to highlight your experience with CRM tools like Salesforce and your ability to create compelling copy for technical audiences.
We think you need these skills to ace B2B Conference Marketing Executive - Hybrid, High-Impact
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 2+ years of experience in B2B events marketing. We want to see how you've successfully delivered multi-channel campaigns and what impact they had. Use specific examples to demonstrate your skills!
Craft Compelling Copy: Since good copywriting is key for this role, take the time to create a standout cover letter and CV. Tailor your language to resonate with technical audiences, just like you would for our events. Let your personality shine through!
Be Data-Driven: We love a data-driven mindset! In your application, mention any analytical tools or methods you've used to measure campaign success. Show us how you’ve used data to drive decisions and improve results in your previous roles.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at Marketing Talent | Publishing, Events & Tech Recruitment
✨Know Your B2B Events Inside Out
Before the interview, dive deep into the world of B2B events and conferences. Familiarise yourself with recent trends, key players in the tech sector, and successful campaigns. This will not only show your passion but also help you speak confidently about how you can contribute to their growth.
✨Showcase Your Multi-Channel Expertise
Be ready to discuss your experience with various marketing channels like email, social media, and PPC. Prepare specific examples of campaigns you've led, focusing on measurable outcomes. This will demonstrate your data-driven mindset and ability to deliver ROI, which is crucial for this role.
✨Highlight Your Copywriting Skills
Since the role requires compelling copy for technical audiences, bring samples of your work or prepare a short piece relevant to the job. This will give you a chance to showcase your writing style and ability to engage a specific audience, making you stand out.
✨Prepare for Stakeholder Negotiations
As a confident negotiator, be ready to discuss how you've successfully managed relationships with senior stakeholders in the past. Think of examples where you’ve built partnerships or resolved conflicts, as this will illustrate your organisational skills and resilience.