Marketing Operations & Data Specialist

Marketing Talent | Marketing Recruitment Experts provided pay range

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Base pay range

Marketing Operations & Data Specialist – Fast Growing B2B Memberships organisation, London

Salary: c£45,000 Basic + Benefits

Location: Hybrid – 2 days per week in Central London office (Tuesdays & Wednesdays)

A fantastic opportunity has arisen for a Marketing Operations & Data Specialist to lead on CRM, data management, automation and internal systems that drive execution across our B2B membership client’s marketing, sales and member engagement functions.

You’ll work across HubSpot (covering workflows, segmentation, lead scoring, data hygiene, reporting and automation) and Airtable (structuring data, building interfaces and supporting cross-functional workflows) to ensure these platforms are robust, scalable and effective.

Reporting to the Head of Marketing & Operations and working closely with the Marketing Manager, you’ll reinforce the infrastructure that powers delivery — helping the team operate with greater speed, clarity and efficiency. Through cleaner data, sharper workflows and smarter coordination, you’ll play a pivotal role in helping them scale.

This hands-on, cross-functional position is ideally suited to someone with 2–4 years’ experience in marketing operations, CRM or process-focused roles, particularly within agile, fast-paced teams.

Candidate Profile

• A minimum of two years’ experience in marketing operations, CRM/data management or similar
• Practical experience with HubSpot (ideally) or comparable CRM platforms — covering automation, workflows and reporting
• Confidence working in Airtable or other no-code platforms (or a strong appetite to learn)
• Comfort working independently and across teams within a fast-moving organisation

Key Responsibilities

CRM, Data & Automation (HubSpot)

• Manage segmentation, lead scoring, lifecycle stages and workflow logic
• Build and refine automation, notifications and handover processes across the funnel
• Maximise use of HubSpot Marketing Enterprise features, including campaign tools and AI
• Ensure data accuracy, actionable insight and visibility across marketing and sales

Marketing Operations

• Oversee contact lists, segmentation, data synchronisation and campaign-level tracking
• Support attribution modelling and performance reporting
• Collaborate with the Marketing Manager to improve tracking of lead status and activity

Internal Workflows & Reporting (Airtable)

• Maintain and improve Airtable data structure and workflows supporting the member engagement team
• Optimise Interfaces to simplify collaboration and strengthen visibility across planning, activity tracking and reporting
• Safeguard data integrity, ease of use and consistency across key team views

Technical & Systems Contributions

• Assist with website development and ongoing optimisation
• Contribute to improvements to the member platform and user experience
• Help scope and shape new internal tools and technology solutions

Why Join Them?

• Take ownership of systems and processes that directly impact how the teams operate
• Help develop and maintain the infrastructure that supports execution across core functions
• Work within a resilient, high-value subscription model widely recognised across the B2B marketing landscape
• Enjoy a role with the scope to grow as the organisation scales

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Information Technology, and Analyst

• Industries

  Technology, Information and Media, Financial Services, and Book and Periodical Publishing

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