Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead targeted lead generation and partner marketing initiatives for a cutting-edge tech company.
- Company: Join Marketing Moves, a top global B2B marketing recruitment firm.
- Benefits: Enjoy remote work flexibility with bi-monthly meet-ups in London.
- Why this job: Be part of an innovative team driving impactful marketing strategies in the tech industry.
- Qualifications: Experience in ABM and partner marketing, especially in tech; proficiency in CRM tools like HubSpot.
- Other info: This is a full-time, mid-senior level role focused on data-driven marketing.
The predicted salary is between 43200 - 72000 £ per year.
2 days ago Be among the first 25 applicants
Get AI-powered advice on this job and more exclusive features.
Direct message the job poster from Marketing Moves
Managing Partner at Marketing Moves – The leading global B2B marketing and GTM recruitment company
Senior Marketing Manager – Lead Gen and Partner
Technology
Remote UK
Marketing Moves have partnered with a cutting edge technology company in the search for a results-driven Lead Generation & Partner Marketing Manager.
As a key member of the marketing team, you’ll spearhead targeted lead generation initiatives, ABM and partner marketing.
Responsibilities:
- Design and execute integrated lead generation and ABM strategies tailored to key enterprise accounts and partner channels.
- Develop and manage multi-channel campaigns (email, webinars, content, social, co-marketing) to generate and nurture leads.
- Collaborate with partners on joint go-to-market programs, aligning on value propositions, messaging, and demand gen tactics.
- Optimise lead management through segmentation, scoring models, and streamlined workflows in partnership with Marketing Operations.
- Track performance and ROI, delivering actionable insights from campaign and partner metrics to refine strategies and maximize pipeline growth.
Background:
- Proven experience in ABM and partner marketing, especially within tech and AI.
- Strong understanding of account segmentation, lead nurturing, and data-driven demand generation strategies.
- Hands-on proficiency with CRM and marketing automation platforms (HubSpot preferred).
- Analytical mindset with the ability to interpret data and translate insights into action.
- Excellent communication and collaboration skills – you\’re just as comfortable building relationships with internal stakeholders as you are with external partners.
Contact: Jack Berry
Email: jberry@marketingmoves.com
This is a remote role to be based in the UK with twice monthly meet ups in London.
Seniority level:
Mid-Senior level
Employment type:
Full-time
Job function:
Marketing
Industries:
Technology, Information and Media and Computer Hardware Manufacturing
#J-18808-Ljbffr
Senior Marketing Manager employer: Marketing Moves
Contact Detail:
Marketing Moves Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in lead generation and account-based marketing (ABM). This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the tech and AI sectors, especially those involved in marketing. Attend relevant webinars or industry events to build connections that could provide insights or referrals for the position.
✨Tip Number 3
Prepare to discuss specific examples of successful lead generation campaigns you've managed. Highlight your analytical skills by being ready to talk about how you measured success and optimised strategies based on data.
✨Tip Number 4
Research the company’s current marketing strategies and partnerships. Being knowledgeable about their approach will allow you to tailor your discussions and demonstrate your genuine interest in contributing to their goals.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in lead generation and partner marketing. Use specific examples that demonstrate your success in ABM strategies and your proficiency with CRM and marketing automation tools.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the technology sector and your analytical mindset. Mention how your skills align with the responsibilities outlined in the job description, particularly in developing multi-channel campaigns.
Showcase Your Achievements: In your application, include quantifiable achievements from previous roles, such as increased lead conversion rates or successful campaign metrics. This will help illustrate your ability to deliver actionable insights and drive pipeline growth.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a marketing role.
How to prepare for a job interview at Marketing Moves
✨Showcase Your ABM Expertise
Make sure to highlight your experience with Account-Based Marketing (ABM) during the interview. Prepare specific examples of successful campaigns you've led, focusing on how you tailored strategies for key enterprise accounts.
✨Demonstrate Data-Driven Decision Making
Since the role requires an analytical mindset, be ready to discuss how you've used data to inform your marketing strategies. Bring examples of metrics you've tracked and how they influenced your decisions in previous roles.
✨Familiarise Yourself with CRM Tools
As hands-on proficiency with CRM and marketing automation platforms is essential, ensure you're well-versed in HubSpot or similar tools. Be prepared to discuss how you've used these platforms to optimise lead management and campaign performance.
✨Prepare for Collaborative Scenarios
Given the emphasis on collaboration with partners and internal stakeholders, think of instances where you've successfully worked in a team. Be ready to share how you built relationships and aligned on marketing initiatives to achieve common goals.
