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- Tasks: Shape go-to-market strategies and create impactful product messaging in a cutting-edge B2B tech environment.
- Company: Join an innovative leader in sustainable cooling solutions focused on waterless AI factories.
- Benefits: Enjoy remote work flexibility with occasional meet-ups in London and a competitive salary of £90k.
- Why this job: Be part of a dynamic team driving sustainability while honing your marketing skills in a fast-paced industry.
- Qualifications: Proven B2B product marketing experience, strong storytelling skills, and familiarity with CRM tools like HubSpot.
- Other info: Collaborate cross-functionally with sales and product teams to launch exciting new products.
The predicted salary is between 54000 - 126000 £ per year.
An innovative leader in sustainable cooling solutions is seeking a results-driven Product Marketing Manager to join its growing team. Focused on powering the next generation of waterless AI factories, this role offers the opportunity to shape go-to-market strategies and create impactful product messaging in a cutting-edge B2B tech environment.
Responsibilities:
- Develop and implement product marketing strategies to clearly communicate value propositions to target audiences.
- Create and manage sales and marketing assets such as brochures, case studies, white papers, and videos.
- Conduct market research and competitive analysis to support effective product positioning.
- Partner with sales to deliver enablement tools including pitch decks, training content, and battle cards.
- Drive product launch plans and cross-functional collaboration between marketing, product, and sales teams.
Background:
- Proven experience in B2B product marketing, ideally within a data center-focused industry.
- Skilled in storytelling, simplifying technical concepts, and crafting persuasive messaging.
- Strong knowledge of market research, competitive analysis, and positioning strategies.
- Familiar with CRM and marketing platforms (HubSpot preferred), and analytics tools.
- Effective collaborator with excellent project management and multitasking skills in fast-paced environments.
Remote UK role with meet ups in London.
Product Marketing Manager (England) employer: Marketing Moves
Contact Detail:
Marketing Moves Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (England)
✨Tip Number 1
Familiarise yourself with the latest trends in B2B product marketing, especially within the tech and data centre sectors. This knowledge will help you speak confidently about industry challenges and opportunities during interviews.
✨Tip Number 2
Network with professionals in the sustainable technology space. Attend relevant webinars or industry events to connect with potential colleagues and learn more about the company culture at StudySmarter.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully developed go-to-market strategies in previous roles. Highlight your storytelling skills and how you've simplified complex concepts for diverse audiences.
✨Tip Number 4
Brush up on your knowledge of CRM and marketing platforms, particularly HubSpot. Being able to demonstrate your proficiency with these tools can set you apart from other candidates.
We think you need these skills to ace Product Marketing Manager (England)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills. Tailor your application to highlight your relevant experience in B2B product marketing, especially in technology or data centre environments.
Craft a Compelling CV: Ensure your CV showcases your achievements in product marketing. Use quantifiable results to demonstrate your impact, such as successful product launches or effective marketing campaigns that drove sales.
Write a Tailored Cover Letter: In your cover letter, address how your skills align with the company's needs. Highlight your storytelling ability and experience in creating marketing assets like brochures and case studies, as well as your familiarity with CRM tools.
Showcase Your Research Skills: Mention any market research or competitive analysis you've conducted in previous roles. This will demonstrate your capability to support effective product positioning and your understanding of the industry landscape.
How to prepare for a job interview at Marketing Moves
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in B2B product marketing, especially if it's within the tech or data centre sectors. Be prepared to discuss specific strategies you've implemented and the results achieved.
✨Demonstrate Storytelling Skills
Since storytelling is crucial for this role, come equipped with examples of how you've simplified complex technical concepts into compelling narratives. This will show your ability to craft persuasive messaging that resonates with target audiences.
✨Prepare for Market Research Discussion
Brush up on your market research and competitive analysis skills. Be ready to discuss how you've used these tools in past roles to inform product positioning and strategy, as this will be a key part of the job.
✨Collaboration is Key
This role requires effective collaboration with sales and other teams. Prepare examples of how you've successfully worked cross-functionally in the past, particularly in driving product launches or creating enablement tools.
