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- Tasks: Drive lead generation and brand awareness through integrated marketing campaigns.
- Company: Join an innovative B2B tech company reshaping customer connections.
- Benefits: Enjoy hybrid remote work with occasional travel and a competitive salary.
- Why this job: Take ownership of campaigns in a dynamic environment and grow your marketing skills.
- Qualifications: 2-3 years in a marketing role, strong communication skills, and digital marketing proficiency required.
- Other info: Must be willing to travel to the Midlands or London up to 4 times a month.
The predicted salary is between 24000 - 42000 £ per year.
We’re working with an innovative B2B tech company that’s reshaping how their industry connects with customers. They’re looking for a proactive, all-round Marketing Executive to help drive lead generation, build brand awareness, and create meaningful customer engagement across channels. This is an exciting opportunity for a hands-on marketer with 2–3 years experience to take full ownership of end-to-end campaigns and grow across a broad range of marketing disciplines.
Responsibilities
- Plan and execute integrated marketing campaigns across digital, social, email, events, and print.
- Build and manage landing pages, lead magnets, and nurturing strategies to generate high-quality leads.
- Own and evolve the social media strategy (primarily LinkedIn) and manage content updates via the CRM and CMS.
- Support digital channels including SEO, SEM, and email marketing, using analytics tools to drive continuous improvement.
- Collaborate with sales to align marketing with revenue goals, including sourcing sales data and supporting event activities.
- Conduct market and competitor research to inform campaign and messaging decisions.
- Coordinate third-party agencies to deliver digital and creative output efficiently and on brand.
- Ensure consistent brand messaging and a strong tone of voice across all marketing content.
Background
- 2-3 years’ experience in a Marketing Assistant, Executive, or similar role in a fast-paced environment.
- Strong understanding of marketing principles and their application.
- Exceptional written and verbal communication skills.
- Proficiency in digital marketing tools, analytics platforms, and content management systems.
- A creative mindset with the ability to think outside the box.
- Results-oriented with the ability to meet deadlines.
- Excellent interpersonal and teamwork skills.
Desirable
- Bachelor's degree in Marketing, Business, or a related field.
- CIM/IDM qualification.
- Proficiency in using Adobe Creative Suite or similar software.
- Experience with Wordpress, Salesforce, Google Analytics and HubSpot.
Salary: £30k
Contact: Casey Berry
Marketing Executive employer: Marketing Moves
Contact Detail:
Marketing Moves Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially in tech. This will not only help you understand the industry better but also allow you to speak confidently about how you can contribute to their innovative approach.
✨Tip Number 2
Showcase your experience with integrated marketing campaigns by preparing examples of past projects. Be ready to discuss how you planned and executed these campaigns, focusing on the results achieved.
✨Tip Number 3
Highlight your proficiency in digital marketing tools and analytics platforms. Be prepared to discuss specific tools you've used, such as Google Analytics or HubSpot, and how they helped improve campaign performance.
✨Tip Number 4
Demonstrate your creative mindset by thinking of unique ideas for social media strategies, particularly for LinkedIn. Prepare a few concepts that align with the company's brand messaging to show your proactive approach.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially in B2B tech. Emphasise your skills in campaign management, digital marketing tools, and any specific achievements that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's mission. Mention specific campaigns or projects you've worked on that demonstrate your ability to drive lead generation and customer engagement.
Showcase Your Skills: In your application, clearly outline your proficiency in digital marketing tools, analytics platforms, and content management systems. Provide examples of how you've used these tools to achieve results in previous roles.
Highlight Team Collaboration: Since the role involves collaboration with sales and third-party agencies, include examples of successful teamwork in your application. Discuss how you’ve aligned marketing efforts with revenue goals and contributed to team success.
How to prepare for a job interview at Marketing Moves
✨Showcase Your Campaign Experience
Be prepared to discuss specific marketing campaigns you've worked on. Highlight your role in planning, executing, and measuring the success of these campaigns, especially in digital and social media.
✨Demonstrate Your Analytical Skills
Since the role involves using analytics tools for continuous improvement, be ready to talk about how you've used data to inform your marketing strategies. Mention any specific tools you’ve used, like Google Analytics or CRM systems.
✨Align with Company Values
Research the company’s mission and values. During the interview, express how your personal values align with theirs, particularly in terms of innovation and customer engagement, which are key to their business.
✨Prepare Questions About Collaboration
The role requires collaboration with sales and third-party agencies. Prepare thoughtful questions about how the marketing team works with other departments and external partners to achieve their goals.
