Global Head of Syndicated Products

Global Head of Syndicated Products

Full-Time 80000 - 100000 £ / year (est.) Home office (partial)
Marketing Management Analytics, Inc.

At a Glance

  • Tasks: Lead the vision and strategy for Ipsos' syndicated products, driving growth and innovation.
  • Company: Join a global leader in audience measurement with a commitment to diversity and inclusion.
  • Benefits: Enjoy 25 days annual leave, flexible working, and professional development opportunities.
  • Why this job: Make a real impact by shaping data products that influence global brands and media.
  • Qualifications: Experience in media/advertising and strong leadership skills in matrix environments.
  • Other info: Hybrid work model with a focus on collaboration and career growth.

The predicted salary is between 80000 - 100000 £ per year.

Make Your Mark at Ipsos. Ipsos is seeking a visionary and strategic leader to serve as the Global Head of Syndicated Products. As the Global Product Owner, you will be primarily responsible for helping to shape the long‑term vision and strategic roadmap for our syndicated offers. This is a high‑impact leadership role responsible for the growth and evolution of our entire syndicated product portfolio. As a "builder" and a "strategist," you will turn commercial white spaces into monetizable data products. You will lead through influence in a matrix environment, ensuring that our syndicated offers meet the changing needs of media owners, agencies, and global brands.

What is in it for you? This opportunity provides you with a platform to:

  • Play a pivotal role in setting a Product Portfolio Strategy & Vision
  • Influence new product development
  • Drive growth opportunities across Ipsos – commercial growth and P&L influence
  • Lead and inspire indirect teams across Research, Operations, Sales, and Marketing to execute the product roadmap effectively.
  • Act as the primary global advocate for Ipsos’s syndicated capabilities

The Role… This role sits in Ipsos’ global audience measurement within syndicated services. Ipsos Global Influentials (IGI) is the comprehensive survey to understand the motivations and desires of decision‑makers, big spenders and trendsetters who shape the world. Targeting adults in households in the top 20% of income and business leaders in 40+ markets, IGI tracks media usage, wealth, business decisions, personal spending, and attitudes across various product categories. Continuous tracking enables you to grasp and react to the moments that matter. From understanding life changes to emerging global trends, IGI provides a rich, agile and actionable solution that enables you to convince hard‑to‑reach audiences on why they need your brand.

Key Responsibilities:

  • Product Portfolio Strategy & Vision - Portfolio Oversight: Provide strategic guidance and oversight for existing syndicated offers (IGI, GameTrack, StatEx) ensuring their growth and product development in line with changing market needs.
  • Long‑Term Roadmap: Develop and articulate a compelling long‑term vision for the global syndicated business, ensuring all products align with the company’s broader business objectives.
  • New Product Development (NPD): Lead the end‑to‑end process of identifying, packaging, and monetizing new data‑driven products to expand our market footprint.
  • Commercial Growth & P&L Influence: Partner with Global Commercial leads to manage and identify new clients to drive revenue growth across the portfolio.
  • Matrix P&L Management: While not having direct P&L ownership, you will be responsible for the global commercial success of the products, influencing regional leaders to hit growth targets.
  • Monetization & Activation: Innovate how independent datasets are used by media owners and brands for both insights and activation, ensuring maximum ROI for clients.
  • Matrix Leadership & Operations: Lead and inspire indirect teams across Research, Operations, Sales, and Marketing to execute the product roadmap effectively.
  • Stakeholder Management: Build and maintain strong relationships with senior leadership, internal country managers, and external industry partners.
  • Product Evangelism: Act as the primary global advocate for Ipsos’s syndicated capabilities, communicating their value to technical teams and C‑suite executives alike.

About you: This role requires a passionate visionary business leader. We are seeking someone with:

  • Expertise in Syndicated Data: Required experience in media/advertising and a mastery of how syndicated datasets are utilized by the industry.
  • Mastery of Matrix Environments: Demonstrated ability to lead through influence rather than direct authority, fostering collaboration across diverse, global teams.
  • Data‑Driven Decision Making: An analytical mindset capable of synthesizing complex research data and financial metrics into actionable business plans.
  • Proven Strategic Builder: Extensive experience developing and executing successful business strategies, specifically in launching and scaling new products.
  • Commercial & Financial Acumen: A deep understanding of business drivers, financial concepts, and the ability to capitalize on commercial opportunities in a global market.

Benefits: We offer a comprehensive benefits package designed to support you as an individual. Our standard benefits include 25 days annual leave, pension contribution, income protection and life assurance. In addition, there are a range of health & wellbeing, financial benefits and professional development opportunities. We realise you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application. We have a hybrid approach to work and ask people to be in the office or with clients for 3 days per week. We are committed to equality, treating people fairly, promoting a positive and inclusive working environment and ensuring we have diversity of people and views. We recognise that this is important for our business success – a more diverse workforce will enable us to better reflect and understand the world we research and ultimately deliver better research and insight to our clients. We are proud to be a member of the Disability Confident scheme, certified as Level 2 Disability Confident Employer. We are dedicated to providing an inclusive and accessible recruitment process.

Global Head of Syndicated Products employer: Marketing Management Analytics, Inc.

Ipsos is an exceptional employer that fosters a dynamic and inclusive work culture, offering comprehensive benefits such as 25 days of annual leave, pension contributions, and professional development opportunities. With a commitment to equality and diversity, Ipsos provides a supportive environment where visionary leaders can thrive, particularly in the strategic role of Global Head of Syndicated Products, driving innovation and growth in a collaborative matrix setting.
Marketing Management Analytics, Inc.

Contact Detail:

Marketing Management Analytics, Inc. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Global Head of Syndicated Products

✨Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.

✨Tip Number 2

Prepare for those interviews! Research Ipsos and its syndicated products thoroughly. We want to see you shine by demonstrating your understanding of their vision and how you can contribute to their growth.

✨Tip Number 3

Showcase your strategic thinking! During discussions, share examples of how you've turned ideas into successful products. We love to see candidates who can think outside the box and drive innovation.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who align with our values and vision.

We think you need these skills to ace Global Head of Syndicated Products

Product Portfolio Strategy
Syndicated Data Expertise
Matrix Leadership
Data-Driven Decision Making
Strategic Planning
Commercial Growth Strategy
P&L Management
Cross-Functional Collaboration
Stakeholder Management
New Product Development
Market Analysis
Revenue Generation
Influencing Skills
Communication Skills
Analytical Mindset

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in syndicated data and strategic leadership. We want to see how your skills align with the role of Global Head of Syndicated Products.

Showcase Your Vision: In your application, share your long-term vision for product development and how you plan to drive growth. We love seeing candidates who can think big and have a clear strategy for success.

Highlight Your Collaborative Spirit: Since this role involves leading through influence, emphasise your experience working in matrix environments. We’re looking for examples of how you’ve inspired teams across different functions to achieve common goals.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.

How to prepare for a job interview at Marketing Management Analytics, Inc.

✨Know Your Syndicated Products

Before the interview, dive deep into Ipsos's syndicated products like IGI, GameTrack, and StatEx. Understand their unique selling points and how they meet market needs. This knowledge will help you articulate your vision for their growth and development.

✨Showcase Your Strategic Mindset

Prepare to discuss your experience in developing long-term product strategies. Think of specific examples where you've successfully turned commercial white spaces into monetisable data products. This will demonstrate your ability to think strategically and act as a builder.

✨Emphasise Cross-Functional Leadership

Since this role involves leading through influence, be ready to share instances where you've inspired indirect teams across various functions. Highlight your ability to foster collaboration and drive results without direct authority, showcasing your matrix leadership skills.

✨Demonstrate Data-Driven Decision Making

Prepare to discuss how you've used data to inform business decisions in the past. Bring examples of how you've synthesised complex research data into actionable plans, especially in relation to revenue growth and P&L management. This will show your analytical mindset and commercial acumen.

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