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- Tasks: Drive growth for an AI-powered consumer intelligence platform and develop new business opportunities.
- Company: Join Ipsos Synthesio, a leading global research company with a dynamic culture.
- Benefits: Enjoy 25 days annual leave, pension contributions, and flexible working options.
- Why this job: Make a real impact by helping brands unlock the value of digital consumer conversations.
- Qualifications: Experience in SaaS, MarTech, or consumer insights; strong communication and relationship-building skills.
- Other info: Be part of a diverse team committed to equality and professional development.
The predicted salary is between 36000 - 60000 £ per year.
Are you ready to drive the growth of a leading AI-powered consumer intelligence platform? Do you thrive in a dynamic environment where you can make a significant impact? If you are a motivated professional with a proven ability to foster business relationships, we want to hear from you!
As a Business Development Manager at Ipsos Synthesio, you will play a pivotal role in expanding our presence across major brands, agencies, and consultancies. You will help organizations unlock the immense value of digital consumer conversations, connecting our advanced analytics capabilities with real-world marketing, brand, and innovation challenges. Working within a global Ipsos community, you will collaborate with cross-functional teams to deliver impactful solutions that shape client decision-making and drive long-term growth.
Your day-to-day responsibilities will include:
- Identifying and developing new business opportunities for the Synthesio platform
- Engaging with insights, marketing, and digital leaders
- Delivering platform demonstrations
- Managing the sales cycle
- Contributing insights for product development
About You:
- Commercially-minded individual with experience in SaaS, MarTech, AdTech, or consumer insights environments
- Capable of engaging with senior marketing and insights stakeholders
- Proficient in AI use and adoption
- Strong communicative ability to clearly explain technology solutions
- Proven ability to build relationships with senior stakeholders
- Organized and able to manage a sales pipeline efficiently
- Strong communication and presentation skills
- Ability to build relationships with senior stakeholders across insights, marketing and digital teams
- Commercial awareness and the ability to identify and develop new business opportunities through to close
- Confidence managing multiple opportunities and maintaining an organised pipeline
- Experience using CRM platforms such as Salesforce or similar tools
- Experience working within SaaS, MarTech, AdTech, or consumer intelligence platforms
- Familiarity with social media analytics, digital marketing, or consumer insights tools
- Experience engaging with insights, marketing, or innovation teams within brands or agencies
- Exposure to consultative or value-based selling approaches
Key Behaviours for Success:
- Client-focused thinking
- Curiosity & learning mindset
- Proactivity
- Accountability
We offer a comprehensive benefits package designed to support you as an individual. Our standard benefits include 25 days annual leave, pension contribution, income protection and life assurance. In addition, there are a range of health & wellbeing, financial benefits and professional development opportunities.
We have a hybrid approach to work and ask people to be in the office or with clients for 3 days per week. We appreciate you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application.
We are committed to equality, treating people fairly, promoting a positive and inclusive working environment and ensuring we have diversity of people and views. We recognise that this is important for our business success - a more diverse workforce will enable us to better reflect and understand the world we research and ultimately deliver better research and insight to our clients.
We are proud to be a member of the Disability Confident scheme, certified as a Level 2 Disability Confident Employer. We provide an inclusive and accessible recruitment process. Your application will be reviewed by someone from our Talent Team who will be in touch either way to let you know the outcome.
Ready to have an impact? Apply now!
About Us:
Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject‑matter experts from around the world, combining thematic and technical experts to deliver top‑quality research and insights.
Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work!
Business Development Manager - Synthesio employer: Marketing Management Analytics, Inc.
Contact Detail:
Marketing Management Analytics, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager - Synthesio
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Remember, it’s all about building those relationships that can lead to opportunities.
✨Tip Number 2
Showcase your skills! When you get the chance to meet potential employers or clients, make sure you’re ready to demonstrate your knowledge of AI and consumer insights. Bring along examples of your past successes and how you’ve driven growth in previous roles.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like Ipsos Synthesio, and express your interest in working with them. A well-timed email can sometimes open doors before they even know they need someone like you.
✨Tip Number 4
Utilise our website! We’ve got loads of resources and tips to help you nail that interview. Plus, applying through our site gives you a better chance of being noticed. So, don’t hesitate – check it out and get your application in!
We think you need these skills to ace Business Development Manager - Synthesio
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Business Development Manager role. Highlight your experience in SaaS, MarTech, or consumer insights, and show us how you can drive growth at Ipsos Synthesio.
Showcase Your Communication Skills: Since strong communication is key for this role, use your application to demonstrate your ability to explain complex technology solutions clearly. We want to see how you can engage with senior stakeholders effectively.
Be Organised: We love a well-structured application! Make sure your CV is easy to read and logically organised. This reflects your ability to manage a sales pipeline efficiently, which is crucial for the role.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Marketing Management Analytics, Inc.
✨Know Your Stuff
Before the interview, dive deep into Synthesio's platform and its capabilities. Understand how AI is integrated into their consumer intelligence solutions. This will not only help you answer questions confidently but also demonstrate your genuine interest in the role.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built relationships with senior stakeholders in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses, highlighting your ability to engage with insights and marketing leaders.
✨Be Ready to Discuss Sales Strategies
Brush up on your sales pipeline management techniques and be prepared to discuss your approach to identifying and developing new business opportunities. Think about specific instances where you've closed deals or contributed to product development based on client feedback.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready that show your curiosity about the company and the role. Inquire about the team dynamics, the challenges they face in the market, or how they measure success in the Business Development Manager position.