At a Glance
- Tasks: Lead product management for Ipsos's innovative audience measurement tool, collaborating with diverse teams.
- Company: Join Ipsos, a leader in audience measurement and data-driven insights.
- Benefits: Enjoy 25 days annual leave, flexible working, and professional development opportunities.
- Other info: Hybrid work model with a commitment to diversity and inclusion.
- Why this job: Make an impact on media strategy and audience understanding in a dynamic environment.
- Qualifications: Experience in product management, audience measurement, and proficiency in reporting tools.
The predicted salary is between 60000 - 80000 £ per year.
Make your mark at Ipsos. Ipsos’s Audience measurement team is recruiting a dynamic Product Manager at Associate Director level to join the Ipsos iris team, particularly adept in product management within a data-driven environment. This role requires working closely with data analytics, software developers, data science, and engineering, while maintaining interaction with industry bodies to discuss product evolution, primarily focusing on the Ipsos iris reporting interface and related data advancements.
This role sits in Ipsos’s Audience Measurement team that uses a deep understanding of people to make sense of audiences and how they consume media. We use these insights to influence media strategy, helping clients to answer crucial questions, such as how to target audiences, maximise attention across platforms, enhance audience experience, and demonstrate or increase audience value.
What is in it for you?
This is a fantastic opportunity to work on our flagship digital audience measurement tool. It is a unique opportunity that empowers you to work autonomously. You will be working on UKOM, the UK body for online audience measurement, which appointed Ipsos as the new supplier of the UK industry standard for online audience measurement. The new approach, Ipsos iris, has a single-source high quality nationally representative panel at its heart and will provide the industry with an unrivalled understanding of online behaviour across PC, smartphone and tablet.
The role
Your role is to gather requirements from clients and commercial teams, follow up and refine user stories with the relevant product owner, execute testing for new developments, and communicate information on the new features. Additionally, responsibilities will extend to maintaining comprehensive documentation and orchestrating training for any new or upgraded product releases.
Key Responsibilities:
- Collaborate on enhancing and upgrading the reporting interface.
- Transform product roadmap elements into product requirements, including features, user stories, and acceptance test criteria.
- Partner with the Head of Ipsos iris and Product Owners on prioritization, backlog maintenance, product roadmap development, and driving Ipsos iris's features from conception to launch in a dynamic setting.
- Ensure clear and precise requirement documentation and alignment with timelines amidst regular communication.
- Operate within an Agile framework, reviewing business requirements against priorities, outlining deliverables, and evaluating opportunities and risks.
- Assume ownership of tasks from initiation to completion.
- Communicate consistently and transparently about releases, product developments, and industry news.
- Engage with cross‑functional teams and stakeholders, including data science, analytics, design/user experience, engineering, and user enablement.
- Embed and leverage Ipsos AI tools usage as part of the daily tasks to enable efficiency in communication, documentation, and planning.
- Demonstrate meticulous attention to detail and teamwork skills, coupled with autonomous priority management and task execution.
- Participate in conferences, events, and webinars.
About you:
We are seeking a proactive individual who is well‑versed in the latest digital technology and media industry developments and actively monitors ongoing trends. The ideal candidate will demonstrate a keen ability to integrate emerging innovations and market shifts into the product strategy to ensure continuous growth and advancement.
Expertise in syndicated research project mechanisms, including thorough comprehension of inputs, outputs, methodologies, data QA/QC, data sourcing, panel recruitment, measurement solutions, UI, and metrics. In‑depth understanding of audience measurement principles, with prior experience in studies associated with audience measurement. Proficiency in audience measurement reporting tools such as Telmar, TGI, Google Analytics, Tableau, Power BI, Ipsos iris and expertise in Excel. Expert in Excel and PowerPoint.
Advantageous skills:
- Proficiency in SQL and Python for data mining.
- Familiarity with reporting software user experience.
We offer a comprehensive benefits package designed to support you as an individual. Our standard benefits include 25 days annual leave, pension contribution, income protection and life assurance. In addition, there are a range of health & wellbeing, financial benefits and professional development opportunities. We realise you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application. We have a hybrid approach to work and ask people to be in the office or with clients for 3 days per week.
We are committed to equality, treating people fairly, promoting a positive and inclusive working environment and ensuring we have diversity of people and views. We recognise that this is important for our business success - a more diverse workforce will enable us to better reflect and understand the world we research and ultimately deliver better research and insight to our clients. We are proud to be a member of the Disability Confident scheme, certified as Level 1 Disability Confident Committed. We are dedicated to providing an inclusive and accessible recruitment process.
Associate Director - Product (Syndicated Research) employer: Marketing Management Analytics, Inc.
Join our dynamic Policy and Evaluation Unit as an Associate Director, where you will be part of a multi-disciplinary team dedicated to impactful public policy evaluations. We offer a supportive work culture that prioritises employee well-being, professional development, and flexible working arrangements, ensuring you can thrive both personally and professionally. With a comprehensive benefits package and a commitment to diversity and inclusion, this role provides a unique opportunity to contribute to high-profile projects while enhancing your commercial skills in a collaborative environment.
Contact Details:
Marketing Management Analytics, Inc. Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director - Product (Syndicated Research)
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Marketing Management Analytics, Inc.!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Marketing Management Analytics, Inc. would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Marketing Management Analytics, Inc. through your school's career services!
We think you need these skills to ace Associate Director - Product (Syndicated Research)
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Associate Director - Product (Syndicated Research), let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Associate Director - Product (Syndicated Research) position at Marketing Management Analytics, Inc.. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Marketing Management Analytics, Inc.
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
