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For Companies At a Glance
- Tasks: Plan and execute creative multichannel marketing campaigns to boost brand awareness and engagement.
- Company: Join a global B2B marketing solutions company with over 30 years of innovation.
- Benefits: Enjoy health insurance, a dog-friendly office, and fun company socials throughout the year.
- Why this job: Make an impact in a dynamic environment while developing your marketing skills.
- Qualifications: Passion for marketing; experience preferred but not essential.
- Other info: Opportunity for international travel and collaboration across diverse teams.
The predicted salary is between 30000 - 40000 £ per year.
We are looking for a talented Campaign Marketing Executive to plan and execute creative, multichannel event marketing campaigns that grow brand awareness, audience engagement, web traffic, qualified leads, attendance and revenue.
About the company
We’re a global B2B marketing solutions and events company. We were established over 30 years ago, but we’re not standing still. We are proud producers of cutting‑edge events and content within Insurance, Banking, Utilities, Energy, Technology, Transport and Logistics. We are dedicated to creating memorable experiences, building industry communities, and helping businesses reach the right audiences through a range of engaging multichannel formats: live and virtual conferences, executive briefings, industry roundtables, surveys, reports, webinars, videos, podcasts, infographics, content marketing and more.
Job Description
The ideal candidate will be passionate about the art and science of marketing and will bring to the role a drive for innovation and building effective campaign strategies. This is a full‑time position reporting into the Head of Campaign Marketing.
Responsibilities
- Conceive and develop efficient and intuitive marketing strategies
- Implement successful marketing campaigns
- Conduct market research and analysis to evaluate trends, brand awareness and competition
- Craft clear product marketing copy for diverse marketing distributions (brochures, emails, website material, social media, etc.)
- Monitor web traffic metrics
- Identify target audience and grow our email list / database for lead generation
- Design and implement direct email marketing campaigns
- Proofread emails for clarity, grammar and spelling
- Ensure prompt and accurate communication with clients via email to minimise unsubscribes
- Analyse campaign performance and suggest improvements
- Report on sales revenue generated from marketing efforts
- Maintain and develop relationships with media vendors and publishers to ensure collaboration in promotional activities
- Monitor progress of campaigns using various metrics and submit reports of performance
- Collaborate with managers in preparing budgets and monitoring expenses
- Collaborate with the design department to produce promotional materials
- Collaborate with other teams, like Digital Marketing, Sales, Operations and Production to optimise campaign success and ensure brand consistency
- Communicate with social media followers, respond to queries in a timely manner and monitor customer reviews
- Other marketing tasks as needed
The ideal candidate
- Proven experience in marketing is preferred but not essential
- Good understanding of marketing techniques, data analysis and statistics methods
- Knowledge of digital marketing tools and techniques
- Familiarity with social media and web analytics
- Proficient in MS Office
- Creativity and commercial awareness
- Excellent communication and presentation skills
- Strong analytical skills with a goal‑oriented attitude
- Ability to multi‑task and work under tight deadlines
- Excellent written communication and copywriting skills
- Well‑organised with a customer‑oriented approach
- Hands‑on experience WordPress preferred
- Proficiency in marketing automation technology preferred
- Knowledge of SEO/SEM and Google Analytics is a plus
- Familiarity with analytical and database tools is a plus
Benefits
- Opportunity for international travel
- Health insurance
- Dog friendly office
- Drinks fridge and snacks in the office
- Christmas and summer parties + company socials throughout the year
How to apply
Please submit your CV and covering letter using the form below. Please note we will only contact successful candidates.
We believe in inclusivity. At MarketforceLive, we are committed to fostering a positive work environment that values fairness and diversity, and appreciates every individual’s unique contributions. As an inclusive employer, we consider all qualified candidates without regard to factors such as race, ethnicity, religion, age, socioeconomic background, gender identity or expression, sexual orientation, pregnancy and maternity, caregiving responsibilities, marital status, nationality, neurodiversity or disability. Fairness isn’t just a policy for us; it’s at the heart of our culture.
Apply for this job
Please complete the form below to apply for this vacancy. If we think you might be a good fit, we’ll be in touch!
Campaign Marketing Executive employer: MarketforceLive
Contact Detail:
MarketforceLive Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, come prepared with ideas for campaigns or strategies that could benefit the company. This will demonstrate your passion and innovative thinking.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows you're genuinely interested in being part of our team and helps us keep track of your application.
We think you need these skills to ace Campaign Marketing Executive
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to highlight your passion for marketing and how your skills align with the role. We want to see your creativity, so don’t be afraid to let your personality come through!
Tailor Your CV: Don’t just send out the same CV for every application. Tailor it to reflect the specific skills and experiences that match the Campaign Marketing Executive role. We love seeing candidates who take the time to connect their background to what we’re looking for.
Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just responsibilities. Use metrics where possible to demonstrate your impact. We’re all about results, so show us how you’ve made a difference in previous roles!
Apply Through Our Website: Make sure to apply through our website for the best chance of being noticed. It’s the easiest way for us to keep track of applications and ensures you’re considered for the role. We can’t wait to see your application!
How to prepare for a job interview at MarketforceLive
✨Know Your Campaigns
Before the interview, dive deep into the company's past campaigns. Understand what worked, what didn’t, and be ready to discuss how you would approach similar projects. This shows your genuine interest and gives you a chance to showcase your creativity.
✨Showcase Your Analytical Skills
Be prepared to talk about how you’ve used data analysis in previous roles. Bring examples of how you’ve monitored campaign performance and made data-driven decisions. This is crucial for a role that focuses on growing brand awareness and engagement.
✨Craft Your Marketing Copy
Since the role involves crafting marketing copy, practice writing a few short pieces before the interview. Whether it’s an email or social media post, being able to demonstrate your writing skills will set you apart from other candidates.
✨Ask Insightful Questions
Prepare thoughtful questions about the company’s marketing strategies and future campaigns. This not only shows your enthusiasm but also helps you gauge if the company aligns with your career goals. Plus, it’s a great way to engage with your interviewers!