At a Glance
- Tasks: Lead digital marketing strategies and optimise performance across PPC and SEO.
- Company: Join Markel, a global Fortune 500 company with a people-first culture.
- Benefits: Great salary, 20% bonus, hybrid working, and excellent health benefits.
- Other info: Fast-paced, collaborative environment with genuine career development opportunities.
- Why this job: Own your performance and make a real impact on business growth.
- Qualifications: Experience in PPC, SEO, and managing large media budgets.
The predicted salary is between 40000 - 50000 € per year.
Leeds (Hybrid Working) Great Salary + bonus + excellent benefits package Drive growth. Own performance. Shape the future of digital acquisition.
If you're a performance-driven digital marketer who thrives on owning results, scaling channels, and making a measurable commercial impact, this is your opportunity to step into a high-visibility role at the heart of an ambitious growth journey.
At Markel, we're not just building marketing campaigns, we're fueling the success of over 70,000 small businesses across the UK. And with plans to more than double our Direct business by 2030, digital acquisition is central to that journey.
Why this role stands out:- True ownership - Lead search strategy end-to-end across PPC and SEO
- Serious investment - Manage and optimise significant paid media budgets
- Commercial impact - Directly influence lead generation, revenue, and Return On Investment
- Growth opportunity - Ideal step-up role or chance to scale at a larger level
- High visibility - Work closely with senior partners in a business-critical role
You'll take full ownership of digital acquisition performance across our Direct brands (Markel Direct and Caunce O'Hara), leading strategy and execution across paid and organic search.
Performance & Paid Search:- Lead and evolve PPC strategy across high-spend accounts
- Optimise campaigns to improve Return On Investment, ROAS, and cost per lead
- Manage and challenge agency performance to deliver results
- Forecast lead volumes and performance with a commercial lens
- Deliver technical SEO, on-page optimisation, and digital PR initiatives
- Build authority through backlink strategies and content optimisation
- Stay ahead of evolving search trends (including generative search)
- Own performance reporting using tools like Google Analytics & Tag Manager
- Partner with UX/CRO, campaigns, and content teams to optimise journeys
- Manage website content and ensure compliance in all communications
- Balance critical thinking with hands-on delivery
You're a commercially minded digital marketer who thrives in performance-led environments.
Essential experience:- Strong background in PPC / performance marketing
- Proven success managing large media budgets
- Experience delivering against lead or revenue targets
- Solid understanding of SEO strategy and execution
- Data-driven attitude with strong analytical skills
- Experience working with agencies and holding them accountable
- Financial services or regulated industry experience
- Technical SEO knowledge (e.g. schema, tagging, tracking)
- Experience forecasting and planning performance outcomes
You'll join a dedicated Direct Marketing team focused purely on acquisition and growth, working alongside specialists in CRO, campaigns, and content across Leeds and Manchester. This is a fast-paced, collaborative environment where you'll need to juggle priorities, think commercially, and deliver results but you'll also have the support, tools, and investment to succeed.
What's in it for you:- Competitive salary + 20% bonus plan
- Hybrid working (3 days in Leeds)
- 25 days holiday + option to buy/sell
- Private medical & dental cover
- Excellent pension, life assurance & income protection
- Genuine career development opportunities in a growing business
We're a global Fortune 500 business, but we pride ourselves on maintaining a people-first culture where ideas are valued and individuals make a real difference.
Our values guide everything we do:
- We're all about people
- We win together
- We strive for better
And right now, we're investing heavily in digital making this the perfect time to join and shape what comes next.
If you're excited by the idea of owning performance, scaling acquisition, and playing a key role in a high-growth business, we'd love to hear from you.
Markel celebrates the value of a diverse workforce that brings experience and expertise from a wide variety of backgrounds and life circumstances. Whatever your background, if you feel you meet the requirements of this role then we want to hear from you. We are also happy to consider candidates who are looking for flexible working patterns.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.
We will ensure that individuals with disabilities are provided with all reasonable accommodations to be able to participate in the job application or interview process and to perform essential job functions if successful. Please contact us via email at rec@markel.com or call us at 0161 507 5827 to request any accommodations that may be needed. This includes any alternative formats of any documents or information on how to apply offline.
Digital Marketing Manager in Leeds employer: Markel Corporation
At Markel, we pride ourselves on being a people-first organisation that values innovation and collaboration. As a Digital Marketing Manager in Leeds, you'll enjoy a competitive salary, hybrid working options, and a comprehensive benefits package, all while playing a pivotal role in driving growth for over 70,000 small businesses across the UK. With genuine opportunities for career development and a supportive team environment, this is an exciting time to join us as we invest heavily in digital marketing to shape our future success.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in digital marketing. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its digital strategies. Be ready to discuss how you can drive growth and improve performance based on their current initiatives.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at Markel.
We think you need these skills to ace Digital Marketing Manager in Leeds
Some tips for your application 🫡
Show Your Passion for Digital Marketing:When writing your application, let your enthusiasm for digital marketing shine through. We want to see how you can drive growth and own performance, so share specific examples of your past successes in PPC and SEO.
Tailor Your Application:Make sure to customise your application to highlight your experience with managing large media budgets and achieving lead generation targets. We love seeing candidates who understand our goals and can align their skills with our needs.
Be Data-Driven:Since this role is all about making a measurable impact, include any relevant metrics or data that showcase your analytical skills. We appreciate candidates who can back up their claims with solid evidence of their performance.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Markel Corporation
✨Know Your Numbers
As a Digital Marketing Manager, you'll need to demonstrate your understanding of key performance metrics. Be ready to discuss your experience with PPC budgets, ROI, and lead generation figures. Bring specific examples of how you've optimised campaigns to improve these metrics.
✨Showcase Your Strategy Skills
Prepare to talk about your approach to both PPC and SEO strategies. Think about how you've led search strategies in the past and be ready to share insights on technical SEO and content optimisation. This is your chance to show how you can drive organic traffic growth.
✨Familiarise Yourself with Tools
Make sure you're comfortable discussing tools like Google Analytics and Tag Manager. Be prepared to explain how you've used these tools for performance reporting and forecasting. Highlight any experience you have in managing agency performance using these platforms.
✨Emphasise Collaboration
This role involves working closely with various teams, so be ready to discuss your collaborative experiences. Share examples of how you've partnered with UX, CRO, and content teams to optimise user journeys and achieve common goals. Show that you can balance critical thinking with hands-on delivery.
