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For Companies At a Glance
- Tasks: Lead a dynamic sales team, drive revenue growth, and develop strong client relationships.
- Company: Join Farmers Weekly Classifieds, a leader in the agricultural advertising space.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Collaborative environment with a focus on innovation and continuous improvement.
- Why this job: Make a real impact in a growing industry while developing your leadership skills.
- Qualifications: Proven sales experience and strong people management skills are essential.
The predicted salary is between 40000 - 50000 £ per year.
This role exists to make a tangible difference to how we serve our audiences and grow our business.
Responsibilities
- Lead from the front as a player‑coach, owning a personal target while setting the pace and standards for the team.
- Manage, coach and develop sales executives, using structured coaching, regular one‑to‑ones, and clear performance frameworks.
- Deliver sustained revenue growth and improved yield across classifieds, recruitment advertising, digital inventory, display, and bespoke media solutions.
- Own weekly trading, forecasting, and commercial decision‑making; use audience and customer insight to optimise pricing, packaging, and yield.
- Monitor the pipeline, conversion, and activity using data and performance insights, and intervene decisively to keep trading on track and exceed targets.
- Personally own and grow high‑value clients, strengthening long‑term partnerships and identifying upsell opportunities that maximise customer return on investment.
- Champion digital adoption and innovation, bringing practical ideas that improve performance and grow digital revenue streams.
- Win new business and expand market share, using your understanding of the agricultural marketplace to spot gaps and unlock new revenue streams.
- Work cross‑functionally with product, marketing and editorial to evolve propositions, remove friction, and deliver seamless customer outcomes.
- Contribute to continuous improvement, process optimisation, and commercial innovations that strengthen performance over time.
Requirements
Must‑haves
- Proven track record of hitting and surpassing sales targets, ideally in media, classifieds, digital advertising, or recruitment advertising.
- A confident, hands‑on sales manager who is energised by prospecting, pitching, negotiating and closing, and can sell alongside the team.
- Strong people management capability, with experience coaching and developing a sales team using structured performance systems and a clear operating rhythm.
- Demonstrably commercially astute: a strong grasp of margins, yields, pricing, and performance levers with a track record of turning insight into revenue.
- Strong forecasting and reporting discipline, able to run a weekly trading cadence and maintain accurate pipeline visibility.
- A collaborative working style and the ability to influence across teams is essential for moving ideas into delivery.
Nice‑to‑haves
- Experience selling into the agricultural sector or to agriculture‑adjacent advertisers.
- Knowledge of recruitment advertising dynamics (volume, response rates, candidate markets, seasonality).
- Experience growing digital revenue streams and improving the adoption of digital products.
Sales Manager employer: Mark Allen Group
Contact Detail:
Mark Allen Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and services, especially in the agricultural sector. This will help you tailor your answers and show that you're genuinely interested in making a difference at Farmers Weekly Classifieds.
✨Tip Number 3
Practice your pitch! As a Sales Manager, you’ll need to sell yourself just like you would sell a product. Prepare a brief summary of your achievements and how they align with the role. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make that connection!
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Show Off Your Sales Skills: When you're writing your application, make sure to highlight your proven track record of hitting and surpassing sales targets. We want to see how you've made a tangible difference in your previous roles, so don’t hold back on the details!
Be a Team Player: Since this role involves managing and coaching a sales team, it’s crucial to showcase your people management skills. Share examples of how you've developed your team and created a collaborative environment. We love seeing candidates who can lead from the front!
Know Your Numbers: Demonstrate your commercial acumen by discussing your experience with forecasting, reporting, and optimising pricing strategies. We’re looking for someone who can turn insights into revenue, so include any relevant metrics or achievements that illustrate your success.
Tailor Your Application: Make sure to tailor your application to the specifics of the role. Mention your understanding of the agricultural marketplace and any experience you have in digital advertising. We appreciate candidates who take the time to connect their background with what we do at StudySmarter!
How to prepare for a job interview at Mark Allen Group
✨Know Your Numbers
As a Sales Manager, you'll need to demonstrate your understanding of sales metrics. Brush up on your past performance data, including targets you've hit and how you achieved them. Be ready to discuss specific examples of how you've used data to drive revenue growth.
✨Showcase Your Coaching Skills
Since this role involves managing and developing a sales team, prepare to talk about your coaching style. Think of examples where you've successfully guided team members to improve their performance. Highlight any structured coaching methods you've implemented and the results they yielded.
✨Understand the Market
Familiarise yourself with the agricultural marketplace and its dynamics. Research current trends and challenges in the sector. Be prepared to discuss how you can spot gaps in the market and propose innovative solutions that could lead to new revenue streams.
✨Collaborate and Communicate
This role requires cross-functional collaboration, so think about how you've worked with other teams in the past. Prepare examples that showcase your ability to influence and communicate effectively across departments, ensuring seamless customer outcomes and driving commercial innovations.