At a Glance
- Tasks: Drive revenue for flagship healthcare exhibitions through strategic selling and relationship building.
- Company: Join Mark Allen Group, a leader in specialist media with trusted brands.
- Benefits: Enjoy a hybrid work environment, tailored development, and a culture of creativity.
- Other info: Be part of a passionate team that values fairness and long-term thinking.
- Why this job: Make a real impact in the healthcare sector while exceeding your own revenue targets.
- Qualifications: Proven sales experience, exceptional closing skills, and a strategic mindset.
The predicted salary is between 36000 - 60000 £ per year.
Hybrid - 3 days in our Herne Hill office. You will own the exhibition's commercial performance and report to the Portfolio Director. This is a senior individual contributor role with no line management. You will win business personally and own your own revenue target.
We are seeking a high-impact, commercially driven Exhibition Sales Director to lead one of our flagship healthcare exhibitions. This is a senior, revenue-owner role for an ambitious sales professional who thrives on winning business personally and is motivated to maximise earnings through exceptional performance. This role exists to make a tangible difference to how we serve our audiences and grow our business. You will build your own pipeline through outbound prospecting and close high-value deals end-to-end.
As Sales Director, you will be commercially accountable for the exhibition, responsible for delivering sustained revenue and profit growth while setting the benchmark for sales excellence. It combines new business with the retention and expansion of our largest and most strategic accounts. This commercial role is hands‐on, front‐footed, and focused on building high‐value relationships and closing significant deals. You will drive strategy, secure key accounts, and consistently outperform targets.
You will work in a fast-paced, specialist media environment where commercial awareness, audience insight, and collaboration are key. This role is for someone who enjoys ownership, understands trade-offs, and is motivated by seeing their work have a real‐world impact across industries and professional communities.
As Exhibition Sales Director, you'll:
- Own and deliver revenue performance for the exhibition, consistently exceeding personal monthly and show targets through proactive outreach, strategic selling, and face‐to‐face relationship building.
- Take ownership of high‐value accounts, personally securing major deals that materially impact event performance, and develop a key account strategy that drives long‐term revenue.
- Identify and convert new business opportunities, expanding market share and strengthening the exhibition's presence in the sector.
- Own pipeline health, KPIs, and performance, intervening decisively to keep trading on track and ensure targets are met or exceeded.
- Create and implement robust sales plans that deliver consistent year‐on‐year growth in revenue and customer volumes.
- Coordinate forecasting, budgeting, and sales planning, providing accurate weekly trading and pipeline reports, and improving sales efficiency through data‐led decision making.
What We Are Looking For:
- Proven senior sales performer with a strong record of personally delivering significant revenue.
- A sales professional who thrives when hunting for new business.
- Exceptional closing skills across telephone, virtual, and face‐to‐face environments.
- Gravitas and confidence to operate at a senior level, influencing high‐profile stakeholders and key accounts.
- A commercial mindset with the resilience, energy, and self‐motivation to outperform targets in a fast‐paced environment.
- Strong understanding of event or media sales environments and how to drive growth across revenue and customer volumes.
- Experience building and executing key account strategies that increase long‐term value.
- A track record of improving sales effectiveness through forecasting, reporting, and data‐led decision‐making.
If you do not meet every requirement but bring transferable skills, sound judgement and fresh thinking, we encourage you to apply.
Why join Mark Allen Group?
- Be part of a specialist media business with strong, trusted brands and loyal professional audiences.
- Work in a hybrid environment that supports focus, collaboration and flexibility.
- Learn and grow through tailored development, mentoring and hands‐on experience.
- Contribute to work that informs, connects and supports industries that matter.
- Join a culture grounded in passion, creativity, fairness and long‐term thinking.
How to apply:
Upload your application via our careers site. You may include a short video introduction if you wish (optional). References or recommendations can also be shared (optional).
Right to Work: Applicants must have the right to live and work in the UK. We do not offer visa sponsorship.
About Us:
For over 40 years, Mark Allen Group has built and grown specialist media brands that inform, connect and support professional communities. We operate across healthcare, education, agriculture, business, finance, travel retail, exhibitions and critical communications, combining trusted content, data, events and insight. We are a commercial media owner with a long‐term mindset, balancing strong legacy brands with innovation and evolution. Our people play a central role in shaping how our audiences engage with us today and how we grow for the future.
Exhibition Sales Director in London employer: Mark Allen Group Ltd
Mark Allen Group is an exceptional employer that fosters a dynamic and supportive work culture, particularly for the Exhibition Sales Director role based in Herne Hill. With a strong emphasis on personal development, employees benefit from tailored mentoring and hands-on experience, all while working in a hybrid environment that promotes flexibility and collaboration. Joining our team means contributing to meaningful projects that impact vital industries, all within a company that values creativity, fairness, and long-term growth.
StudySmarter Expert Advice🤫
We think this is how you could land Exhibition Sales Director in London
✨Tip Number 1
Get your networking game on! Attend industry events, connect with professionals on LinkedIn, and don’t be shy about reaching out to potential contacts. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Practice your pitch! You never know when you’ll meet someone who could help you land that Exhibition Sales Director role. Have a clear, concise summary of your experience and what you bring to the table ready to go.
✨Tip Number 3
Showcase your success stories! Be prepared to discuss specific examples of how you’ve driven revenue and closed deals in the past. Numbers speak volumes, so highlight your achievements to make a lasting impression.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, you can include a short video introduction to really stand out from the crowd!
We think you need these skills to ace Exhibition Sales Director in London
Some tips for your application 🫡
Show Off Your Sales Skills:Make sure to highlight your proven track record in sales. We want to see how you've personally delivered significant revenue and closed high-value deals. Use specific examples that showcase your exceptional closing skills and strategic thinking.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the key responsibilities and requirements mentioned in the job description. We love seeing candidates who understand our business and can articulate how they fit into our vision.
Be Authentic:Let your personality shine through in your application. We’re looking for someone who is not only commercially driven but also passionate about making a real-world impact. Share your motivations and what excites you about this role!
Apply Through Our Website:Remember to submit your application via our careers site. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, feel free to include a short video introduction if you want to stand out even more!
How to prepare for a job interview at Mark Allen Group Ltd
✨Know Your Numbers
As an Exhibition Sales Director, you'll need to demonstrate your ability to deliver significant revenue. Brush up on your past sales figures and be ready to discuss how you've consistently exceeded targets. This shows you’re not just a talker but a doer!
✨Master the Art of Relationship Building
This role is all about high-value relationships. Prepare examples of how you've successfully built and maintained key accounts in the past. Think about specific strategies you used to secure major deals and how you can apply those here.
✨Showcase Your Strategic Thinking
You’ll need to drive strategy and identify new business opportunities. Be prepared to discuss your approach to creating robust sales plans and how you've used data to inform your decisions. Highlight any experience you have with forecasting and reporting.
✨Demonstrate Your Commercial Mindset
In a fast-paced environment, having a commercial mindset is crucial. Share examples of how you've navigated challenges and made trade-offs to achieve results. Show that you understand the importance of audience insight and collaboration in driving growth.
