At a Glance
- Tasks: Lead paid media strategies and optimise campaigns for maximum ROI.
- Company: Join Marie Curie UK, a leading charity dedicated to supporting those with terminal illnesses.
- Benefits: Enjoy flexible working, 25 days annual leave, and industry-leading training programmes.
- Why this job: Make a real impact while working in a supportive and innovative environment.
- Qualifications: Proven experience in paid search and social, with strong analytical skills.
- Other info: Remote work available across the UK, with occasional travel.
The predicted salary is between 30900 - 41000 £ per year.
Overview
Digital Marketing Manager (Paid Media) role at Marie Curie UK
Key Responsibilities
- Lead paid search and paid social strategy, managing high-value budgets and delivering measurable ROI.
- Oversee and optimise campaigns in-house and with our media agency.
- Mentor and support the Digital Marketing Executive (Paid Media), fostering innovation and continuous improvement.
- Drive integration of paid and organic search/social strategies to maximise impact.
- Use performance data and insights to inform strategy and future growth opportunities.
- Ensure compliance with GDPR and platform policies across all activities.
Key Criteria
- Established experience as a senior expert in paid search and social.
- Proven success in developing and delivering impactful paid media strategies.
- Expert knowledge of platforms including Google Ads, Microsoft Ads, Meta, LinkedIn, and TikTok.
- Experience managing significant budgets and reporting on ROI.
- Strong analytical skills with experience using Google Analytics, Tag Manager, and platform insights.
- Excellent communication and collaboration skills.
- Drive for innovation and improvement.
Salary & Benefits
Salary: £36,900 – 41,000 per annum
Contract: Permanent, full-time (35 hours per week)
Home-based: You can work remotely from anywhere within the UK with occasional travel to our sites across the country.
Benefits you’ll LOVE
- Flexible working. We’re happy to discuss flexible working at the interview stage.
- 25 days annual leave (exclusive of Bank Holidays)
- Marie Curie Group Personal Pension Scheme (we will match your contribution up to 7.5%)
- Loan schemes for bikes; computers and season tickets
- Continuous professional development opportunities.
- Industry-leading training programmes
- Wellbeing and Employee Assistance Programmes
- Enhanced bereavement, family friendly and sickness benefits
- Access to Blue Light Card membership
- Subsidised Eye Care
Application & Interview Process
- As part of your online application, you will be asked for a CV and complementary details. Please review both the advert and job description and outline your most relevant skills, experience and knowledge for the role.
- Close date for applications: 14th September. We encourage early applications as we may close the application process sooner after receiving a sufficient number of qualifying applications.
Equality, Inclusion & Support
Marie Curie is committed to its values, which underpin our work. We take stringent steps to ensure that the people who join our organisation through employment or volunteering are suitable for their roles and are committed to safeguarding all our people from harm. We are dedicated to creating not just a safe place to work but also a supportive and rewarding one.
We are committed to a world where everyone can thrive and fulfil their potential. We are devoted to the social justice imperatives and organisational benefits of full diversity, inclusion and equity in the workplace, and are a Stonewall champion. We actively encourage and welcome applications from candidates of diverse cultures, perspectives and lived experiences.
We\\\’re happy to accommodate any requests for reasonable adjustments. Please email any requests to recruitment@mariecurie.org.uk
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Digital Marketing Manager (Paid Media) employer: Marie Curie UK
Contact Detail:
Marie Curie UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (Paid Media)
✨Tip Number 1
Familiarise yourself with the latest trends in paid media, especially on platforms like Google Ads and Meta. This will not only help you during interviews but also demonstrate your commitment to staying updated in a fast-paced industry.
✨Tip Number 2
Prepare specific examples of successful campaigns you've managed, focusing on ROI and budget management. Being able to discuss these in detail will showcase your expertise and make you stand out as a candidate.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who have experience with Marie Curie or similar organisations. They can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 4
Demonstrate your analytical skills by preparing to discuss how you've used data to inform your strategies in past roles. Highlighting your ability to leverage performance data will align well with the key criteria for this position.
We think you need these skills to ace Digital Marketing Manager (Paid Media)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your established experience in paid search and social. Include specific examples of successful campaigns you've managed, focusing on measurable ROI and budget management.
Craft a Compelling Cover Letter: In your cover letter, emphasise your expertise with platforms like Google Ads and Meta. Discuss how your analytical skills have driven innovation in past roles and how you can bring that to Marie Curie.
Highlight Relevant Skills: Clearly outline your strong communication and collaboration skills in your application. Mention any experience mentoring others, as this is a key responsibility of the role.
Showcase Your Data-Driven Approach: Demonstrate your ability to use performance data and insights to inform strategy. Provide examples of how you've used tools like Google Analytics and Tag Manager to optimise campaigns.
How to prepare for a job interview at Marie Curie UK
✨Showcase Your Paid Media Expertise
Be prepared to discuss your established experience in paid search and social media. Highlight specific campaigns you've managed, the strategies you implemented, and the measurable ROI you achieved.
✨Demonstrate Analytical Skills
Since strong analytical skills are crucial for this role, come ready to talk about how you've used tools like Google Analytics and Tag Manager to inform your strategies. Share examples of how data-driven insights led to successful campaign adjustments.
✨Emphasise Collaboration and Mentorship
Marie Curie values teamwork and mentorship. Be ready to discuss how you've supported colleagues in their professional development and how you foster innovation within your team.
✨Understand Compliance and Best Practices
Familiarise yourself with GDPR and platform policies relevant to paid media. Be prepared to discuss how you ensure compliance in your campaigns and any challenges you've faced in this area.