Senior Director of Sales - Retail in London

Senior Director of Sales - Retail in London

London Full-Time No working from home possible
MariaDB

At a Glance

  • Tasks: Lead and scale revenue growth across Europe for a leading database company.
  • Company: Join MariaDB, the backbone of everyday applications, shaping the future of software.
  • Benefits: Competitive salary, 25 days annual leave, hybrid work, and flexible environment.
  • Other info: Collaborate with top talent globally and enjoy unparalleled learning opportunities.
  • Why this job: Be part of a game-changing team that values innovation and empowerment.
  • Qualifications: 10+ years B2B sales experience, with a focus on databases and open-source technology.

Whether you’re checking your bank account, buying a coffee, shopping online, making a phone call, listening to music, taking out a loan or ordering takeout – MariaDB is the backbone of applications used every day. With massive reach through Linux distributions, enterprise deployments and public clouds, MariaDB is uniquely positioned as the leading database for modern application development.

The Director, Sales - Europe will lead and scale revenue growth across Europe for a database and open-source technology company. This executive will be responsible for building a high-performing regional sales organization, expanding enterprise adoption, and monetizing open-source and cloud offerings through subscriptions, support, and services.

The ideal candidate brings deep experience selling complex infrastructure or data platforms, understands open-source business models, cloud and SaaS, and can balance community-driven adoption with enterprise sales execution.

  • Own the Europe revenue number across enterprise, commercial, and strategic accounts
  • Define and execute a regional sales strategy aligned with open-source and cloud GTM models
  • Identify expansion opportunities within existing customers and new enterprise accounts
  • Lead pricing, packaging, and contract strategy in partnership with global leadership

Sales Leadership & Team Building

  • Build, lead, and scale a distributed Europe sales organization (RVPs, Sales Directors, AEs, SEs)
  • Foster a culture of collaboration between Sales, Sales Engineering, and Developer Relations
  • Recruit and retain top talent experienced in infrastructure, data, and developer-focused sales
  • Align sales execution with community-led adoption and product-led growth motions
  • Ensure sales teams engage developers, architects, and executives effectively
  • Respect and reinforce open-source principles while driving commercial outcomes
  • Lead complex, multi-stakeholder enterprise deals with long sales cycles
  • Build executive relationships with CIOs, CTOs, data leaders, and platform teams
  • Represent the company at industry events, conferences, and customer forums
  • Partner with Marketing on demand generation, field marketing, and regional campaigns
  • Own Europe forecasting, pipeline management, and quota attainment
  • Implement disciplined sales processes, CRM accuracy, and data-driven decision-making
  • Optimize territory design, capacity planning, and sales efficiency

10+ years of B2B sales experience, including 5+ years in senior sales leadership

  • Proven success selling databases, data infrastructure, cloud platforms, or open-source software
  • Experience leading enterprise sales teams across multiple EMEA countries
  • Track record of building predictable revenue in complex technical markets
  • Experience at an open-source or database company (e.g., data platforms, DevOps, cloud-native)
  • MBA or equivalent business education

Location: Hybrid - UK - London, England

Be part of a game-changing organization that encourages outside-the-box thinking, values empowerment, and is truly shaping the future of the software industry. You’ll be collaborating with high-caliber colleagues around the world, offering unparalleled learning and growth opportunities. We provide a very competitive compensation package, 25 days paid annual leave (plus holidays), a massive degree of flexibility and freedom, and more.

If you are interested in this position, please submit your application along with your CV/Resume through our ATS Greenhouse on our MariaDB Careers site.

MariaDB does not sponsor work visas or relocation. MariaDB is committed to providing accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.

Senior Director of Sales - Retail in London employer: MariaDB

MariaDB is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration among high-calibre colleagues. With a strong commitment to employee growth, the company provides unparalleled learning opportunities and a competitive compensation package, all while allowing for flexibility in a hybrid work environment based in London or remotely across the UK. Join us to make a significant impact on the technology landscape and advance your career in a supportive and empowering atmosphere.

MariaDB

Contact Details:

MariaDB Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Director of Sales - Retail in London

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Senior Director of Sales - Retail at MariaDB, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including MariaDB. Tailor your message to explain why you’re drawn to them and how you can contribute as a Senior Director of Sales - Retail. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Senior Director of Sales - Retail in London

B2B Sales Experience
Sales Leadership
Team Building
Enterprise Sales Strategy
Open-Source Business Models
Cloud and SaaS Knowledge
Revenue Growth Management

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for MariaDB:When writing your cover letter, make sure to tailor your message specifically for MariaDB. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at MariaDB

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show MariaDB that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show MariaDB that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with MariaDB’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.