At a Glance
- Tasks: Lead global marketing campaigns and enhance reporting for effective client engagement.
- Company: Join a leading professional services firm with a commitment to excellence and diversity.
- Benefits: Enjoy comprehensive health coverage, competitive vacation, and professional development opportunities.
- Other info: Collaborative culture with excellent career growth and cross-cultural immersion opportunities.
- Why this job: Make an impact in a dynamic environment while developing your marketing skills globally.
- Qualifications: 10+ years in marketing, preferably in professional services; strong relationship-building skills required.
The predicted salary is between 60000 - 80000 £ per year.
The Maples Group is a standard bearer in financial and legal services, trusted by many of the world’s largest hedge fund managers, private equity firms and international corporations. Our distinction flows from our carefully curated team: 2,500+ professionals characterised by tenacity, ethics and exacting excellence. We hire smart and sharpen smarter, arming talent with best-in-class resources and skills. Operating in key financial centres across the Americas, Asia, Europe and the Middle East, our international presence offers a unique springboard for career development and cross-cultural immersion. Our side‑by‑side financial and legal services are similarly ripe for interdisciplinary learning and growth.
The Maples Group looks to add a London‑based Marketing Campaigns & Projects Manager to our team and invites eager and qualified candidates to apply. We are committed to diversity, inclusion and equality of opportunity as we attract, retain and develop world‑class talent.
Who We Seek
Our merit‑based culture suits professionals in pursuit of boundless careers and lives. Beyond their acumen, team members are collaborative and conscientious, bringing a healthy sense of drive and purpose to each interaction and to all aspects of their work.
About the Role
The Marketing Campaigns & Projects Manager reports to the Director of Marketing, working closely with the Regional Heads of Marketing and other colleagues across all offices. The role will lead on the development and implementation of global marketing campaigns, as well as the organisation and continuous improvement of our marketing reporting, best practice and third‑party relationships.
Primary Responsibilities
- Leading and supporting the planning and delivery of global and multi‑regional marketing campaigns
- Working closely with the broader BD&M team and partners to develop and coordinate campaigns that are informed by client intelligence and market trends and reflect key priorities and objectives
- Working across the BD&M team to ensure campaigns support and are supported by other initiatives, particularly BD and CRM activities that drive client engagement and pipeline development
- Enhancing reporting and analytics to measure campaign effectiveness, ROI and market engagement, and sharing the insights with the BD&M team to refine future campaigns
- Maximising our relationships with external agencies and other third‑parties that support our marketing campaigns
- Working closely with the Creative & Digital Studio team to produce engaging content for campaigns
- Improving and maintaining internal marketing infrastructure and processes, maximising efficiencies, where appropriate, through the use of technology
- Coordinating with colleagues across all offices to ensure consistent marketing delivery
- Facilitating internal BD&M communication, policies and procedures
- Managing and developing relationships with legal directories and supporting best practice across the global BD&M team
- Managing and overseeing departmental budgets
- Working on other key projects with others within the BD&M team
What You Bring
- A professional qualification in a Business or Marketing related field is preferred
- Over ten years’ experience in a similar role in professional services; knowledge of the finance/legal industry is desirable
- The ability to build networks with partners and staff at all levels across the organisation and influence effectively
- Strong relationship skills and the capability to understand and quickly respond to the needs of senior stakeholders
- Engage credibly with all members of the organisation with a high level of enthusiasm and ability to use own initiative
- Ability to work to deadlines, manage competing demands and deliver high quality work under pressure
- High level of attention to detail and the ability to handle a consistent and varied workload is essential
- Ability to apply logic and creativity to problem‑solving, ideally from experience gained in a professional services environment
- A team player with the ability to build relationships within the BD&M team locally and globally
- Excellent verbal and written communication and presentation skills
- Strong project, organisational, time‑management and administrative skills
Benefits & Rewards
The Maples Group prioritises employee health and wellbeing. Depending on your location, we offer a range of benefits, including:
- Comprehensive health coverage (medical, dental and optical)
- Competitive vacation packages
- Educational assistance and professional development programmes
- Savings or pension plan
- Life insurance
- Travel insurance
- Global mental wellness programme
- Sports clubs and social events
About Maples Group
Over five decades, the Maples Group has grown from modest beginnings into one of the world’s preeminent professional services firms, offering specialised fiduciary, fund administration, regulatory and compliance, entity formation and management and legal services on the laws of the British Virgin Islands, the Cayman Islands, Ireland, Jersey and Luxembourg.
Marketing Campaigns and Project Manager employer: Maples Group
The Maples Group is an exceptional employer, offering a dynamic work environment in the heart of London, where collaboration and professional growth are at the forefront of our culture. With a commitment to diversity and inclusion, we provide comprehensive benefits, including health coverage, educational assistance, and a global mental wellness programme, ensuring our employees thrive both personally and professionally. Join us to be part of a team that values tenacity, ethics, and excellence, while enjoying unique opportunities for interdisciplinary learning and career advancement in a prestigious financial services firm.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Campaigns and Project Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Maples Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Maples Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Maples Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Maples Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Campaigns and Project Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Maples Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Maples Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Maples Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Maples Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Maples Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Maples Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.