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For Companies At a Glance
- Tasks: Manage and optimise PPC campaigns across platforms like Google Ads and Bing Ads.
- Company: Join Manutan Group, a leading B2B e-commerce player in Europe focused on innovation and sustainability.
- Benefits: Enjoy a hybrid work model with 3 days in the office and perks of a dynamic team environment.
- Why this job: Be part of a mission-driven company that values relationships, technology, and social impact.
- Qualifications: Ideal candidates have a degree in Marketing or Business and experience with PPC tools.
- Other info: This is an entry-level full-time role with opportunities for growth in a supportive team.
The predicted salary is between 28800 - 43200 £ per year.
Manutan Group is a leading player in B2B e-commerce in Europe, specialising in the distribution of equipment and supplies for enterprises, local authorities, and traders. The company is dedicated to innovating continually to enhance customer experiences while fostering a business-to-business model that promotes growth and development for all stakeholders. With a strong focus on relationships, performance, technology, and customer entrepreneurship, we strive for a better planet, society, and business environment. The Group operates through 25 subsidiaries across 17 countries, supported by 2,500 passionate employees. Join our community and contribute to our mission of providing a comprehensive product and service offering for efficient and sustainable daily operations.
Role Description
This is a full-time on-site role (3 days in office) for a PPC Manager based in Verwood, with one day per week in Cirencester. The PPC Manager will be responsible for managing and optimising pay-per-click & SEA advertising campaigns across various platforms. Day-to-day tasks include:
- Creating and executing PPC strategies
- Analysing campaign performance
- Conducting keyword research
- Monitoring budgets
- Adjusting bids to maximise ROI
The PPC/SEA Manager will collaborate with the marketing team to align PPC strategies with overall marketing goals, develop monthly reports, and stay current with industry trends and best practices.
Qualifications
- Expertise in managing and optimising PPC campaigns across platforms such as Google Ads and Bing Ads
- Strong analytical skills and experience with tools like Google Analytics and SEMrush
- Ability to conduct keyword research and develop effective PPC strategies
- Experience in budget management and bid optimisation
- Collaborative skills to work effectively with marketing teams
- Excellent communication and reporting skills
- Up-to-date knowledge of industry trends and best practices in PPC
- Experience in B2B e-commerce is a plus
- Bachelor's degree in Marketing, Business, or a related field
Seniority level: Entry level
Employment type: Full-time
Industries: Online and Mail Order Retail
PPC Manager employer: Manutan Group
Contact Detail:
Manutan Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and SEA advertising. This will not only help you during interviews but also show your genuine interest in the role and the industry.
✨Tip Number 2
Network with professionals in the B2B e-commerce space. Engaging with others in the field can provide valuable insights and potentially lead to referrals, which can significantly boost your chances of landing the job.
✨Tip Number 3
Prepare to discuss specific PPC campaigns you've managed in the past. Be ready to share your strategies, the tools you used, and the results you achieved, as this will demonstrate your hands-on experience.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you measure campaign success. Understanding key performance indicators (KPIs) and how to optimise them will be crucial for this role.
We think you need these skills to ace PPC Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing PPC campaigns, particularly with platforms like Google Ads and Bing Ads. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the role of PPC Manager at Manutan Group. Mention your analytical skills and experience with tools like Google Analytics and SEMrush.
Showcase Industry Knowledge: Demonstrate your understanding of current trends in PPC and B2B e-commerce. Mention any recent developments or best practices that you are familiar with, showing that you stay updated in the field.
Highlight Collaborative Skills: Since the role involves working closely with the marketing team, emphasise your collaborative skills. Provide examples of past experiences where you successfully worked with others to achieve marketing goals.
How to prepare for a job interview at Manutan Group
✨Know Your PPC Tools
Familiarise yourself with the tools mentioned in the job description, such as Google Ads, Bing Ads, and Google Analytics. Be prepared to discuss how you've used these tools in past campaigns and any specific results you've achieved.
✨Showcase Analytical Skills
Since strong analytical skills are crucial for this role, come prepared with examples of how you've analysed campaign performance in the past. Discuss the metrics you focused on and how your insights led to improved ROI.
✨Understand B2B E-commerce
If you have experience in B2B e-commerce, highlight it during the interview. Discuss how PPC strategies differ in a B2B context compared to B2C, and be ready to share any relevant case studies or successes.
✨Prepare for Collaboration Questions
As the role involves working closely with marketing teams, think of examples that demonstrate your collaborative skills. Be ready to discuss how you've aligned PPC strategies with broader marketing goals in previous roles.