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- Tasks: Lead performance marketing strategies and execute innovative experiments to drive growth.
- Company: Join a pioneering health tech company transforming how people approach their wellbeing.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Why this job: Make a real impact in a fast-growing company while exploring creative marketing solutions.
- Qualifications: Experience in performance marketing with strong analytical skills and creativity.
- Other info: Collaborative environment with a focus on learning from both successes and failures.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We’re looking for a curious, creative, and highly analytical Performance Marketing Manager to launch, test, and scale our acquisition channels. In this role, you’ll own the strategy and execution of our performance marketing engine—designing experimentation roadmaps, systematically identifying opportunities, and validating what truly drives growth. You’ll have significant autonomy to test and learn with minimal constraints, while building the frameworks and systems that connect performance strategies across multiple products, categories, and user journeys. This is a hybrid role, based three days per week in our London HQ.
What You’ll Do
- Set the performance marketing standard – Ensure our core performance channels are set up and optimised to best‑in‑class standards across multiple products and funnels, continuously raising the bar on execution and results.
- Own the experimentation pipeline – Build and run a rigorous, high‑velocity experimentation framework to identify, prioritise, and execute tests across both core and emerging acquisition channels.
- Drive full‑funnel strategies – Design and execute tests across the entire customer journey – from awareness and acquisition through to activation and downstream performance to determine how we can keep growing now and later.
- Champion disciplined measurement – Define clear “kill or scale” criteria for every experiment. Use geo‑lift testing, incrementality measurement, and cohort analysis to understand true channel impact beyond last‑touch attribution.
- Partner cross‑functionally – Collaborate closely with data to design robust experiments, creative to develop bespoke assets, product to build and optimise landing experiences, and finance to model potential outcomes and ROI.
Who You Are
- You bring strong experience in growth, performance marketing, or user acquisition within a fast‑growing tech or DTC company, with direct experience launching and scaling channels like Meta, TikTok, Reddit, Twitter, YouTube and others.
- You are hypothesis‑driven and deeply analytical, with the ability to evaluate channel effectiveness beyond traditional attribution models.
- You’re a T‑shaped marketer with broad experience across channels, and deep, hands‑on technical expertise in one or two—ideally paid social and/or search, display.
- You’re resourceful and biased to action, able to get experiments live quickly and creatively without waiting for perfect playbooks or infrastructure.
- You’re fluent in data analysis, with strong proficiency in tools like Looker or Tableau and Excel/Google Sheets. Basic SQL knowledge is a strong advantage.
- You thrive in ambiguity and are comfortable with failure, treating unsuccessful tests as valuable learning opportunities.
- You’re an excellent project manager, capable of juggling multiple experiments and stakeholders simultaneously without losing momentum.
- You’re a compelling communicator who can translate complex data into clear narratives that influence decisions and secure buy‑in for new initiatives.
We are destigmatising how people approach their health by offering easy access to diagnostics and a holistic range of treatments, as well as a community to help proactively improve one’s health and wellbeing.
Senior Performance Marketing Manager employer: Manual
Contact Detail:
Manual Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will help you stand out and demonstrate your analytical prowess and creativity.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to performance marketing. Be ready to discuss your experimentation strategies and how you've driven growth in previous roles.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Senior Performance Marketing Manager
Some tips for your application 🫡
Show Your Analytical Side: We want to see how you think! When writing your application, highlight your analytical skills and experience with performance marketing. Share specific examples of how you've used data to drive growth and make decisions.
Be Creative in Your Approach: Don’t be afraid to show off your creative flair! We’re looking for someone who can think outside the box. Use your application to demonstrate innovative strategies you've implemented in past roles, especially in launching and scaling channels.
Tailor Your Application: Make sure your application speaks directly to us! Tailor your CV and cover letter to reflect the key responsibilities and skills mentioned in the job description. This shows that you’ve done your homework and are genuinely interested in the role.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Manual
✨Know Your Channels
Make sure you’re well-versed in the performance marketing channels mentioned in the job description, like Meta, TikTok, and YouTube. Prepare specific examples of how you've successfully launched or scaled campaigns on these platforms, focusing on your analytical approach and results.
✨Showcase Your Experimentation Skills
Be ready to discuss your experience with building and running experimentation frameworks. Bring examples of tests you've conducted, how you prioritised them, and what you learned from both successful and unsuccessful experiments. This will demonstrate your hypothesis-driven mindset.
✨Data is Your Best Friend
Brush up on your data analysis skills and be prepared to talk about tools like Looker, Tableau, and Excel. Highlight any experience you have with SQL, as it’s a strong advantage. Be ready to explain how you’ve used data to inform your marketing strategies and decisions.
✨Communicate Clearly
Practice translating complex data into simple narratives. During the interview, focus on how you can influence decisions and secure buy-in for new initiatives. Being a compelling communicator will set you apart, especially when discussing cross-functional collaboration.
