At a Glance
- Tasks: Lead marketing strategy, drive employer engagement, and manage digital campaigns.
- Company: Join Mantra Learning, a top logistics training provider in the UK.
- Benefits: Enjoy 31 days holiday, competitive salary, and professional development opportunities.
- Other info: Collaborative team environment with excellent career growth potential.
- Why this job: Make a real impact in the logistics sector while growing your marketing skills.
- Qualifications: Degree in Marketing or related field, with strong B2B and B2C knowledge.
The predicted salary is between 40000 - 40000 £ per year.
Marketing Manager - £35,000 - £40,000 per annum We are
Mantra Learning , one of the UK’s leading logistics learning and development organisations.
We are an Ofsted grade 2 independent training provider who have specialised in providing training within the sector for over 58 years.
The Manchester site is well established as one of the largest specialist logistics training facilities in the UK.
Through our two key brands, The Job Gym and The National Logistics Academy we help thousands of individuals each year to gain new skills.
This enables our learners to obtain employment within the logistics sector and drives the long‑term growth of the industry.
We work with some of the biggest brands in the country, including ALDI, GXO and Travis Perkins, delivering approximately 400 Apprenticeships and over 1000 HGV licences each year.
The organisation is dedicated to deliver programmes that develop the ‘Skills, Knowledge and Behaviours to enable learners to thrive in life and work’.
We have an exciting opportunity for a Marketing Manager to join our friendly team.
The position is full‑time, working 37.5 hours a week.
Role Overview The Marketing Manager will lead the marketing strategy for Mantra Learning Group, driving employer engagement, learner recruitment and brand positioning across Mantra Learning, The Job Gym, and The National Logistics Academy.
The role will deliver digital‑first, data‑driven campaigns, lead events and thought leadership initiatives, and develop the growing marketing team.
Working closely with the Commercial Director and Senior Management Team, the postholder will strengthen brand reputation, build employer relationships, and ensure marketing activity delivers measurable engagement, enrolment and commercial growth.
Duties Develop and deliver the Group's marketing strategy to drive employer engagement, learner recruitment and commercial growth.
Plan and execute integrated, multi‑channel marketing campaigns across digital, content, PR and events.
Lead digital demand generation through paid media, SEO, email marketing, CRM and marketing automation.
Manage the marketing budget, using data and insight to maximise ROI and campaign performance.
Monitor and report on marketing KPIs, using analytics to optimise lead generation, engagement and enrolment outcomes.
Lead, coach and develop the marketing team, managing external agencies and suppliers where required.
Strengthen the Group's brand reputation through thought leadership, PR, industry events and strategic partnerships.
Build relationships with employers, industry bodies and key stakeholders to support business development and sector influence.
Oversee website performance, content strategy and brand consistency across all marketing channels.
Work collaboratively with the Commercial Director and senior leadership team to align marketing activity with organisational priorities and funding objectives.
Ensure all marketing activity complies with GDPR, advertising standards and funding body requirements.
Education and Knowledge Degree in Marketing or a related discipline (or equivalent experience).
Strong understanding of B2B and B2C marketing, including employer engagement, brand development and digital demand generation.
Knowledge of apprenticeships, government‑funded training and the wider skills sector (logistics or transport experience desirable).
Commercially aware, with the ability to use marketing to drive employer engagement, learner recruitment and business growth.
Experience using CRM, Microsoft Office, and digital advertising/analytics tools (e. g.
Google Analytics, Meta/Linked In Ads Manager).
Understanding of events, PR and thought leadership to enhance brand reputation and stakeholder engagement.
Company Benefits Generous time off – 31 days’ holiday including
Marketing Manager in Middleton employer: Mantra Learning
At Mantra Learning, we pride ourselves on being a leading employer in the logistics training sector, offering a supportive and inclusive work culture that fosters professional growth. Our Middleton site not only boasts state-of-the-art facilities but also provides employees with comprehensive benefits, including generous holiday allowances, health initiatives, and opportunities for further training and development. Join our dedicated team and make a meaningful impact on learners' lives while enjoying a rewarding career in a dynamic environment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Middleton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mantra Learning and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mantra Learning are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Mantra Learning on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Mantra Learning. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Middleton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mantra Learning. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mantra Learning:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mantra Learning’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mantra Learning
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mantra Learning will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mantra Learning, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
