At a Glance
- Tasks: Create and deliver engaging omnichannel content across various platforms.
- Company: Join a dynamic global team focused on impactful digital experiences.
- Benefits: Hybrid work, competitive pay, and opportunities for professional growth.
- Other info: Thriving in a fast-paced environment with room for creativity and innovation.
- Why this job: Be at the forefront of digital content strategy and make a real impact.
- Qualifications: Experience in digital content creation and strong presentation skills.
The predicted salary is between 40500 - 49500 £ per year.
Location: Hybrid (London)
Contract: 6 months (possibility of extension)
Overview: We’re seeking an Omnichannel Content Executive to join a dynamic, fast-evolving global team focused on delivering impactful digital experiences across consumer-facing channels. This role sits at the intersection of digital content, retail, and brand communications — requiring a proactive, flexible individual with a strong understanding of omnichannel strategy and execution. You’ll be working in an environment of ambiguity, where priorities shift and direction can evolve. Success in this role means taking initiative, proposing ideas, and helping stakeholders understand what’s feasible across platforms.
Key Responsibilities:
- Own the creation, coordination, and delivery of omnichannel content, including assets for web, CRM, paid, social, retail, trade partners.
- Champion the brand voice and ensure content is aligned with the overarching strategy across channels.
- Collaborate with cross-functional teams (Brand, CX, Channel Leads, Transcreation, and Regional Omnichannel teams) to align content efforts with broader campaign goals.
- Present ideas to senior stakeholders clearly and persuasively—explaining not just what’s possible, but what isn’t, and why.
- Contribute insight into content creation particularly indirect retail, brand retail — especially valuable if you’ve worked in sectors like retail, consumer goods, FMCG, or lifestyle.
- Support the development and refinement of toolkits and digital content that reflect on-the-ground retail experiences.
- Drive deployment and content effectiveness using feedback loops, data, and iteration.
What You’ll Bring:
- Proven experience in digital content creation for omnichannel campaigns, desirable within retail, indirect retail, or consumer brands.
- Strong experience with content strategy — including web, CRM, paid, social, indirect retail.
- Confidence and clarity as a presenter and stakeholder engager — able to pitch ideas effectively and challenge when necessary.
- Comfort working with ambiguity and navigating a matrixed environment.
- Technical proficiency with tools such as: Adobe Creative Cloud, Figma, Content Management Systems e.g. AEM.
- An understanding of digital brand storytelling, and how to craft content that performs across different consumer touchpoints.
- Ability to analyse retail trends and provide actionable insight into content impact at the point of sale and across digital interfaces.
- Demonstrates strong design capabilities, including sketching, concept exploration, and visual development through experimentation, brainstorming, and iterative refinement.
Nice to Have:
- Experience in regulated industries (e.g., vaping, tobacco, alcohol) where compliance impacts content execution.
- Technical proficiency with tools such as: Adobe Creative Cloud, Figma, Content Management Systems e.g. AEM.
Omnichannel Content Executive employer: ManpowerGroup
M&S is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As a Senior Software Engineer, you will have access to cutting-edge technology and the opportunity for professional growth within a supportive team environment, all while contributing to a vital aspect of our ecommerce operations in a vibrant location. With a focus on employee development and a commitment to work-life balance, M&S stands out as a rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Omnichannel Content Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ManpowerGroup and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ManpowerGroup are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ManpowerGroup on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ManpowerGroup. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Omnichannel Content Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ManpowerGroup. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ManpowerGroup:Show us that you’ve done your homework! In your application, briefly mention what you admire about ManpowerGroup’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ManpowerGroup
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ManpowerGroup will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ManpowerGroup, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
