Shopper Marketing Executive
Shopper Marketing Executive

Shopper Marketing Executive

Temporary 30720 - 46080 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Support retailer activations and engage with key stakeholders to boost Unilever brands.
  • Company: Join Unilever, a global FMCG leader known for iconic brands like Dove and Persil.
  • Benefits: Competitive salary, flexible working, gym access, and discounts on Unilever products.
  • Why this job: Be part of a creative team making a real impact in retail marketing.
  • Qualifications: Strong communication skills and experience in brand activations across channels.
  • Other info: Enjoy a dynamic work environment with opportunities for growth and development.

The predicted salary is between 30720 - 46080 £ per year.

Manpower are currently seeking an interim Shopper Marketing Executive to work with our global FMCG client Unilever, renowned for brands such as Dove, Sure, Persil, and Simple, and become an integral part of their fast‑paced FMCG environment. The position is based in Kingston upon Thames, Surrey. This is a full‑time temporary role to run until 03/07/2026, requiring 36.25 hours per week, Monday to Friday. Compensation for this role is competitive, paying up to £38,400 per annum, pro rata, depending upon experience. The role currently offers a mix of remote and onsite working, subject to adjustment based on business requirements.

Join the UKI 1UL Retail Execution Team and be part of a team that delivers innovative retail activation and best in class partnerships to make our brands unmissable at the point of purchase for our shoppers. We utilise relevant insights and identify opportunities to reach more shoppers, engaging with them across the shopper journey and encouraging more of them to choose our products. We are a highly energised and creative team that can truly impact how our brands show‑up in the retail environment.

The core purpose of this role is to support the Retailer Execution Manager (Shopper Marketing Manager) deliver retailer activations with our customer/s across all Business units maximising the impact of Unilever's brands at the point of purchase with our retailers.

As a Retailer Execution Executive, you will be externally facing and sit at the heart of the business, delivering insight‑led activations, which build Unilever brands in the retail environment and influence shoppers at the point of purchase. This will require you to engage with our retailers, agency partners, customer account teams and business unit shopper marketing and brand teams. You will work across a variety of campaigns and brands, building relationships with the retail media agency Nectar and other key retailers.

The role requires strong communication and collaboration skills, working with numerous stakeholders across commercial, brand, media, digital, creative, insight and the wider retail execution and shopper marketing team. The successful candidate will forge meaningful relationships with external stakeholders (marketing, commercial, communications and community teams) and media agencies.

Experience in developing and landing differentiated brand activations across digital and traditional channels for the biggest projects that deliver for the retailer and their shoppers. Harness relevant shopper insights and turn into strategic actions. Understand retailer dynamics and strategy & put the shopper at the centre of what we do. Engage stakeholders, working with agencies, customers, colleagues, and experts. Track and evaluate activations and ensure that learnings are shared internally, delivering against KPI's and driving return on marketing investment. Be comfortable challenging retailer media agencies & media sales managers on their media offering and carry ambition to always better what has been done before. Use Kantar, PDC, CMI & Nectar SIP/Pollen to understand shopper execution performance and category dynamics to enhance future campaigns. Stay current with new ways of shopping and media associated with an omnichannel world through regular store visits and online walk throughs. Strong budget management skills, ensuring campaigns are executed to budget and with accurate forecasts, as well as the ability to raise Purchase Orders. Able to communicate in a compelling and persuasive manner, delivering inspiring category‑based sell‑in stories to retailers.

Occasional UK based travel required to the retailer's head office and for meetings in the London office. Contractors who are based at Kingston will be eligible to get free parking at a local carpark. There is a Unilever Staff Shop located on the Ground Floor next to the main entrance, where Contingent Workers can buy discounted Unilever products. Can offer a canteen and gym on the ground floor (subscription). The gym includes cardiovascular equipment, resistance machines, spin bikes, free weights area, boxing equipment, and a stretch‑/matted area. Classes are also available and can be booked directly with the Gym. Shower facilities are available in the changing rooms, along with hairdryers.

Shopper Marketing Executive employer: Manpower UK Ltd

Unilever is an exceptional employer, offering a dynamic and innovative work environment in Kingston upon Thames, where you can thrive as a Shopper Marketing Executive. With competitive compensation, a mix of remote and onsite working, and access to fantastic facilities including a gym and discounted products, Unilever fosters a culture of collaboration and creativity, empowering employees to grow and make a meaningful impact on iconic brands. Join a team that values insights and relationships, ensuring your contributions are recognised and rewarded.
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Contact Detail:

Manpower UK Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Shopper Marketing Executive

✨Network Like a Pro

Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy to reach out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that Shopper Marketing Executive role.

✨Show Off Your Skills

When you get the chance to chat with potential employers, make sure to highlight your experience with brand activations and shopper insights. We want to see how you can bring value to the team at Unilever, so be ready to share specific examples of your past successes!

✨Research the Company

Before any interview, do your homework on Unilever and their brands. Understand their current campaigns and how they engage shoppers. This will not only impress them but also help you tailor your answers to show you’re the perfect fit for their fast-paced environment.

✨Apply Through Our Website

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we often have exclusive roles listed that you won’t find anywhere else. Let’s get you that Shopper Marketing Executive position!

We think you need these skills to ace Shopper Marketing Executive

Communication Skills
Collaboration Skills
Stakeholder Engagement
Brand Activation
Digital Marketing
Retail Strategy Understanding
Shopper Insights Analysis
Campaign Evaluation
Budget Management
KPI Tracking
Persuasive Communication
Media Agency Interaction
Omnichannel Shopping Knowledge
Relationship Building

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Shopper Marketing Executive role. Highlight relevant experiences and skills that align with the job description, especially those related to brand activations and stakeholder engagement.

Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Use it to showcase your passion for FMCG and how your previous experiences can contribute to Unilever's success in shopper marketing.

Showcase Your Communication Skills: Since strong communication is key for this role, make sure to demonstrate your ability to engage and collaborate with various stakeholders in your application. Use clear and persuasive language to convey your ideas.

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. This way, we can easily track your application and ensure it reaches the right team!

How to prepare for a job interview at Manpower UK Ltd

✨Know Your Brands

Before the interview, make sure you’re well-versed in Unilever's key brands like Dove and Persil. Understand their market positioning and recent campaigns. This will show your genuine interest and help you discuss how you can contribute to their shopper marketing strategies.

✨Showcase Your Insights Skills

Be prepared to discuss how you've used shopper insights in past roles. Bring examples of how you've turned data into actionable strategies that influenced shopper behaviour. This is crucial for a role focused on delivering insight-led activations.

✨Engage with Stakeholders

Highlight your experience in collaborating with various stakeholders. Share specific instances where you’ve successfully built relationships with retailers or agencies. This will demonstrate your ability to work effectively within the fast-paced FMCG environment.

✨Prepare for Budget Management Questions

Since budget management is key in this role, be ready to discuss your experience with managing campaign budgets. Talk about how you’ve ensured campaigns were executed within budget and how you handled any discrepancies. This will show your financial acumen and attention to detail.

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