Store Manager in London

We are looking for an exceptional Store Manager to lead our retail team at our flagship store in Oxford Street. Reporting directly to the Head of Retail, you will take full ownership of the store — operationally, commercially, and from a people perspective. As a natural and inspiring leader, you will champion the brand and set the standard for excellence across every aspect of the store.

You will be responsible for leading the world's first physical touch point store for Manière De Voir — our flagship location and the ultimate expression of the brand. This is a rare opportunity to shape and define what world-class retail looks like, building our reputation from the ground up and leaving a lasting mark on the industry.

• Set the tone for the entire store — leading by example on behaviour, standards, and presentation while driving performance and personal growth across the team.
• Take full responsibility for training and development: designing and delivering inspiring programmes that build product knowledge, competitor awareness, campaign understanding, and trend literacy.
• Balance commercial performance with authentic, high-quality client service — holding both as equally non-negotiable.
• Leverage available data to monitor live performance, identify opportunities, and consistently achieve store-wide and individual sales targets and KPIs.
• Maintain deep, up-to-date knowledge of the full collection — fit, fabric, function, trims, and trend — and hold the team to the same standard.
• Champion innovation and new ideas, presenting proposals to senior stakeholders with the goal of driving business growth.
• Take full ownership of store operations including stock management, payroll, and P&L, optimising for efficiency and profitability.
• Ensure all health, safety, and security requirements are rigorously upheld at all times.

• Lead the delivery of a client experience that is engaging, emotional, and fully aligned with our hospitality guidelines — setting the benchmark for best-in-class service both in-store and remotely.
• Ensure 'right product, right place, right time' through effective and proactive stock file management, maximising sales and minimising stock loss.
• Maintain impeccable store standards and visual merchandising in line with brand guidelines, ensuring the store always reflects the best of Manière De Voir.
• Work closely with the allocations team to manage inflow needs, analysing trends by size, colour, and silhouette to inform smart buying decisions.
• Oversee the collection and accurate recording of meaningful client data throughout the journey, ensuring the CRM system is consistently maintained.
• Deepen the client relationship by offering curated, insider knowledge of the local lifestyle scene — theatre, arts, dining, and more — while building a strong local network that elevates our position in the community.

• 5+ years' experience in retail management, with a proven track record in a flagship or high-profile store environment.
• Demonstrable experience leading, developing, and inspiring high-performing teams.
• A confident decision-maker who takes full ownership, challenges established thinking, and champions new ideas at a senior level.
• Commercially astute with a strong understanding of P&L, KPIs, and retail operations.
• Style-conscious fashion enthusiast with exceptional knowledge of the industry and a genuine passion for product.
• Proven track record delivering world-class client experiences.
• Strong entrepreneurial mindset with a personal drive to build something exceptional.
• Highly self-motivated, composed under pressure, and able to lead others through change.
• Exceptional attention to detail and a quality-first approach in everything you do.
• Proficiency in Microsoft Office.

SALARY - Competitive