At a Glance
- Tasks: Create and execute marketing strategies for premium spirits brands in the UK market.
- Company: Join Mangrove Global, a leading importer of authentic spirits with a passionate team.
- Benefits: Full-time role in London with opportunities for creativity and growth.
- Other info: Flexible environment that values innovative thinking and diverse perspectives.
- Why this job: Shape brand stories and make a real impact in a dynamic industry.
- Qualifications: Experience in brand management or marketing; passion for spirits is a plus.
The predicted salary is between 40000 - 50000 £ per year.
Mangrove Global is a premium spirits importer and distributor with a portfolio of over 25+ brands that share one thing in common: they have a story to tell. From heritage distilleries to category-defining newcomers, we bring drinks with authenticity, craft, and commercial edge to the UK market. With more than 100 routes to market spanning on-trade and off-trade, we give brands the infrastructure to grow. Our team of 30+ specialists, including bartenders, sales professionals, and brand experts, is united by a genuine passion for what they do. We've been doing this since 2006, and we're still learning.
We're looking for a Brand Manager to take ownership of a portfolio of premium spirits brands and help them punch above their weight in the UK market. This is a full-time, on-site role based in London. You’ll sit at the centre of everything, shaping strategy, running activations, managing agency and PR relationships, and working closely with our sales team to turn brand equity into commercial results. No two days look the same, and the role rewards people who are organised, creative, and comfortable holding their own with a wide range of stakeholders.
What You’ll Be Doing
- Building and executing marketing strategies that move the needle on awareness, trial, and rate of sale
- Planning and delivering brand activations, PR campaigns, and trade and consumer initiatives
- Working with the sales team to make sure marketing effort translates into commercial impact
- Managing budgets with care and being accountable for how they’re spent
- Tracking brand performance, market trends, and sales data to inform decisions and flag issues early
- Acting as the day‑to‑day contact for brand partners, building relationships built on trust and clear communication
- Running activations from start to finish
What We’re Looking For
- Experience in brand management, marketing, or a related field, whether in spirits, drinks, or another fast‑moving consumer industry
- A structured approach to managing multiple projects and priorities without dropping the ball
- Confidence communicating with stakeholders at all levels, and the diplomacy to navigate competing agendas
- Comfort working with budgets, data, and performance metrics
- An interest in premium spirits is a genuine plus, but not a dealbreaker
If you don’t tick every box but think this could be the right role for you, we’d still love to hear from you.
Brand Manager employer: Mangrove Global Ltd.
Contact Detail:
Mangrove Global Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the spirits industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for premium spirits! When you get the chance to chat with potential employers, share your knowledge and enthusiasm for the brands they represent. This will help you stand out as someone who genuinely cares about the industry.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their market position and think of creative ideas you could bring to the table. This shows you’re not just another candidate; you’re someone who’s ready to make an impact!
✨Tip Number 4
Don’t forget to apply through our website! We love seeing applications that come directly from candidates who are excited about joining our team. Plus, it gives you a better chance to showcase your personality and fit for the role.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for premium spirits shine through. We want to see that you genuinely care about the brands and the stories behind them. A little personality goes a long way!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience in brand management or marketing. We’re looking for how your skills can help us grow our portfolio, so connect the dots for us!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, especially when it comes to your achievements and how they relate to the role. Avoid jargon and make it easy for us to see your value.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Mangrove Global Ltd.
✨Know Your Brands
Before the interview, dive deep into the brands you'll be managing. Understand their stories, unique selling points, and market positioning. This will not only show your passion for premium spirits but also demonstrate your commitment to the role.
✨Showcase Your Strategy Skills
Prepare to discuss specific marketing strategies you've implemented in the past. Be ready to explain how you tracked performance and adjusted tactics based on data. This will highlight your structured approach and ability to drive commercial results.
✨Engage with Stakeholders
Think of examples where you've successfully communicated with various stakeholders. Whether it’s managing agency relationships or collaborating with sales teams, showcasing your diplomacy and relationship-building skills will be key.
✨Be Ready for the Unexpected
Since no two days are the same in this role, prepare for situational questions that test your adaptability and creativity. Think about how you’ve handled unexpected challenges in previous roles and be ready to share those experiences.