At a Glance
- Tasks: Drive new business through proactive outreach and relationship building in a fast-paced environment.
- Company: Join a dynamic digital marketing agency with a supportive and ambitious culture.
- Benefits: Enjoy a competitive salary, uncapped commission, hybrid working, and generous leave.
- Why this job: Make a real impact on clients and your career while enjoying autonomy and growth.
- Qualifications: Proven B2B sales experience, strong communication skills, and a passion for digital marketing.
- Other info: Be part of a high-growth agency with excellent career progression opportunities.
The predicted salary is between 34000 - 51000 £ per year.
Our client is an ambitious, fast-growing search and performance marketing agency based in Manchester. Due to continued growth, they are expanding their Sales & Marketing team and are looking to appoint a commercially driven Business Development Manager to accelerate new client acquisition across multiple sectors.
This is a hybrid role (2 days per week in the office).
The Role – Business Development Manager
Reporting directly to the Head of Business Development, the successful candidate will take full ownership of new business generation, with a strong focus on outbound B2B sales activity. You will identify, engage and convert Senior Marketing Managers, Business Owners and Directors into long-term agency clients.
You will be selling high-value digital marketing solutions, including:
- SEO (Search Engine Optimisation)
- PPC / Paid Search
- Paid Social
- Digital PR
This is a consultative, relationship-led sales role, not transactional selling.
Key Responsibilities
- Achieve and exceed monthly sales targets
- Proactively generate new business through LinkedIn outreach, email, cold calling and face-to-face meetings
- Build and manage a self-generated sales pipeline
- Identify ideal client profiles and engage key decision-makers
- Deliver tailored, value-led sales messaging throughout the sales journey
- Lead discovery calls, sales meetings and client pitches
- Scope opportunities and collaborate with internal teams to deliver compelling audits and proposals
- Present digital marketing strategies aligned to client objectives and commercial goals
- Maintain accurate CRM records, pipeline stages and sales forecasts
- Work closely with marketing and delivery teams to ensure a seamless handover post-sale
About You
You are a results-driven Business Development professional with a passion for sales, relationship building and problem solving.
Skills & Experience
- Proven experience in Business Development / B2B Sales
- Experience within a digital marketing agency or marketing services environment is highly desirable
- Strong understanding of digital marketing channels and how they integrate
- Working knowledge of SEO, PPC, Paid Social and Digital PR
- Excellent written and verbal communication skills
- Confident engaging with senior stakeholders and decision-makers
- Commercially astute with an understanding of B2B and B2C metrics
- Highly organised with strong time management skills
- Target-driven and motivated by uncapped commission
- Comfortable working under pressure in a fast-paced environment
- Proactive, inquisitive and solutions-focused
- A good sense of humour is welcomed
What's On Offer
- £40,000 – £45,000 basic salary (DOE)
- Uncapped commission – significant earning potential
- Hybrid working – 2 days per week in the office
- Flexitime
- 27 days annual leave plus birthday off
- Mental wellbeing support programme
- Carbon-offset role via an environmental initiative
- Opportunity to join a high-growth digital marketing agency
- Supportive, collaborative and ambitious team culture
The Opportunity
This role offers the chance to make a real impact — for clients, the agency and your own career. If you are looking for a serious sales role with autonomy, progression and uncapped earning potential, this is an outstanding opportunity.
Hybrid role – no fully remote applications.
Business Development Manager in Warrington employer: Mandeville Recruitment Group Ltd
Contact Detail:
Mandeville Recruitment Group Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager in Warrington
✨Tip Number 1
Get your LinkedIn game on point! It's not just about having a profile; it's about actively engaging with potential clients. Share insights, comment on posts, and connect with decision-makers in your target sectors.
✨Tip Number 2
Practice your pitch! You’ll need to deliver tailored, value-led messaging that resonates with senior stakeholders. Role-play with a mate or in front of the mirror until you can nail it confidently.
✨Tip Number 3
Don’t shy away from cold calling! It’s a crucial part of the role. Prepare a list of prospects and set aside time each week to reach out. Remember, persistence pays off in sales!
✨Tip Number 4
Keep your CRM updated! This isn’t just for the company; it helps you track your progress and manage your pipeline effectively. Plus, it shows you're organised and professional when you meet with potential clients.
We think you need these skills to ace Business Development Manager in Warrington
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Development Manager role. Highlight your experience in B2B sales and digital marketing, showcasing how you've driven results in previous positions. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about sales and how your skills align with our needs. Be sure to mention any specific experience with SEO, PPC, or digital PR that makes you stand out.
Showcase Your Sales Achievements: Don't be shy about your successes! Include quantifiable achievements in your application, like exceeding sales targets or successfully closing high-value deals. We love numbers that demonstrate your impact in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people. Plus, we can't wait to hear from you!
How to prepare for a job interview at Mandeville Recruitment Group Ltd
✨Know Your Digital Marketing Stuff
Make sure you brush up on your knowledge of SEO, PPC, Paid Social, and Digital PR. Be ready to discuss how these channels work together and how they can benefit potential clients. Showing that you understand the ins and outs of digital marketing will impress your interviewers.
✨Prepare for Consultative Selling
Since this role is all about relationship-led sales, practice your consultative selling techniques. Think about how you can ask insightful questions to uncover client needs and tailor your pitch accordingly. Role-playing with a friend can help you get comfortable with this approach.
✨Show Off Your Sales Achievements
Be ready to share specific examples of how you've achieved or exceeded sales targets in the past. Use metrics to back up your claims, like percentage increases in sales or successful campaigns. This will demonstrate your results-driven mindset and commercial acumen.
✨Engage with Confidence
You’ll be dealing with senior stakeholders, so practice your communication skills. Prepare to articulate your thoughts clearly and confidently. A good sense of humour can also go a long way in building rapport, so don’t be afraid to let your personality shine through!