At a Glance
- Tasks: Lead marketing strategies and campaigns for brands entering the Chinese eCommerce market.
- Company: Dynamic eCommerce company connecting global brands to Asia's largest market.
- Benefits: Competitive salary, vibrant work culture, and opportunities for professional growth.
- Other info: Join a fast-paced environment with exciting projects in skincare and beauty.
- Why this job: Make a real impact in the booming eCommerce sector while utilising your bilingual skills.
- Qualifications: 4+ years in marketing with strong brand management experience and fluency in Mandarin.
The predicted salary is between 35000 - 40000 £ per year.
We have an exciting opportunity for a Marketing Strategist role for an eCommerce company based in London. Our client is a cross-border leading e-commerce business that connects foreign brands to Asia, the world's biggest e-commerce market.
Responsibilities:
- Use your experience and insights to contribute to the creation of strategy and lead campaigns that will assist brands in succeeding in China.
Requirements:
- Capability to work in London, United Kingdom.
- Excellent Chinese and English verbal and written communication skills.
- Proven 4+ years of marketing experience and 3-5 years of brand management experience.
- Extensive experience in developing good brand positioning for the Chinese market.
- Strong experience discovering brand development strategies in China using innovative concepts.
- Experience implementing and leveraging strategies on China's social networking channels, familiarity with common marketing platforms (such as RED, WeChat, and so on), and staying up to date on new platforms.
- Familiarity with well-known brands (skincare, cosmetics, mother and baby care) and their online and offline marketing strategies in China.
- Commercial awareness, analytical skills, and project management skills.
- Extensive experience in cross-border e-commerce.
- Experience managing sales-driven promotions on RED/WeChat/Douyin/Bilibili for brands.
- Experience in the skincare, beauty, and mother-and-baby care markets.
Marketing Manager (Mandarin speaking, 35k-40k, eCommerce, London) employer: Mandarin Recruitment
Join a dynamic eCommerce company in London that thrives on innovation and cultural exchange, offering a vibrant work culture where your marketing expertise can directly impact brands entering the lucrative Chinese market. With a strong focus on employee growth, we provide ample opportunities for professional development and collaboration within a diverse team, making it an ideal environment for those looking to make a meaningful contribution while enjoying the benefits of working in one of the world's most exciting cities.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager (Mandarin speaking, 35k-40k, eCommerce, London)
✨Tip Number 1
Network like a pro! Reach out to people in the eCommerce space, especially those who have experience with brands in China. Use LinkedIn to connect and engage with industry professionals; you never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Prepare a portfolio that highlights your past marketing campaigns, especially those targeting the Chinese market. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Stay updated on trends! Follow the latest developments in China's social networking channels and eCommerce strategies. Being knowledgeable about platforms like WeChat and RED will make you stand out during interviews.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications!
We think you need these skills to ace Marketing Manager (Mandarin speaking, 35k-40k, eCommerce, London)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in eCommerce and brand management, especially in the Chinese market. We want to see how your skills align with what we're looking for!
Show Off Your Language Skills:Since this role requires excellent Mandarin and English communication skills, don’t forget to showcase your language proficiency. Include any relevant experiences where you’ve used these skills effectively in a marketing context.
Demonstrate Your Knowledge of Platforms:We’re keen on candidates who know their way around platforms like RED and WeChat. Share specific examples of how you've leveraged these channels in past campaigns to drive brand success in China.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Mandarin Recruitment
✨Know Your Market
Make sure you brush up on the latest trends in the Chinese eCommerce market. Familiarise yourself with popular platforms like RED and WeChat, and be ready to discuss how you've successfully leveraged these channels in past roles.
✨Showcase Your Brand Management Skills
Prepare specific examples of your experience in brand management, especially within the skincare and beauty sectors. Highlight any innovative strategies you've implemented that led to measurable success in the Chinese market.
✨Demonstrate Your Communication Skills
Since this role requires excellent Mandarin and English skills, practice articulating your thoughts clearly in both languages. You might even want to prepare a short pitch about a brand strategy in Mandarin to showcase your fluency.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges in China. Think through potential scenarios and prepare your responses, focusing on your analytical and project management skills to demonstrate your problem-solving abilities.
