At a Glance
- Tasks: Lead marketing strategies and promotional initiatives in the fashion retail sector.
- Company: Dynamic California-based apparel company with a focus on sustainable growth.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Why this job: Join a fast-paced environment and make a real impact in the fashion industry.
- Qualifications: Bilingual in Mandarin and English with 3-5 years of marketing experience.
- Other info: Exciting opportunities for cross-border collaboration and career advancement.
The predicted salary is between 42000 - 66000 £ per year.
Job Description
We have an exciting opportunity for a Marketing Manager in a California-based apparel retail and manufacturing company. They are seeking a strategic and results‐driven UK Marketing Manager to lead the development and execution of growth initiatives aligned with the corporate objectives. This role will oversee promotional planning, customer acquisition, and experience management, ensuring all efforts support the company\’s business model and drive measurable outcomes.
Job Requirements
Bilingual proficiency in Mandarin Chinese and English, both spoken and written.
Available during standard working hours, with flexibility to accommodate cross‐timezone collaboration with teams in the US and China.
3–5 years of hands‐on marketing experience within the fashion, retail, and pop‐up event sectors.
Well‐connected across the UK with a strong commitment to sustainable regional growth.
Bonus expertise in cross‐border e‐commerce operations and international market expansion.
Fluent in English with deep insight into UK consumer behavior, cultural nuances, and market dynamics.
Highly accountable and driven, with a passion for continuous learning and a collaborative, forward‐thinking mindset.
Skilled in business analysis and strategic planning, with advanced knowledge of merchant marketing frameworks.
Proven track record in launching initiatives from the ground up and thriving in high‐speed, evolving environments.
Exceptional communicator and team collaborator, with solid capabilities in marketing strategy and performance optimization.
Job Responsibilities
Develop and execute comprehensive growth strategies aligned with the organisation\’s overarching business objectives, ensuring measurable impact across key performance areas.
Lead the design and implementation of promotional initiatives that support operational requirements, while maintaining consistency with the company\’s commercial model to drive brand engagement and conversion performance.
Conduct in‐depth analysis of customer demographics and behavioural data to inform acquisition strategies, enhance user experience, and optimise customer lifecycle management systems.
Establish robust management protocols to monitor team performance against defined KPIs, proactively refining operational approaches to maximise efficiency and effectiveness.
Oversee the strategic planning and execution of Pop‐Up activations and new store launches, with a focus on increasing footfall, accelerating revenue growth, strengthening brand equity, and cultivating long‐term customer loyalty.
About Us
Mandarin Recruitment is a service that helps UK and China businesses & organisations find and source high‐quality Mandarin‐speaking professionals. We have unparalleled and exclusive channels to the Chinese speaking market, allowing us to be the leading organisation for specialist Mandarin recruitment.
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Marketing Manager (Mandarin and English Speaking, £55K, Retail Apparel and Fashion employer: Mandarin Recruitment Ltd
Contact Detail:
Mandarin Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (Mandarin and English Speaking, £55K, Retail Apparel and Fashion
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion and retail industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your marketing achievements, especially those related to customer acquisition and promotional planning. Use real data to demonstrate how you’ve driven results in previous roles – numbers speak louder than words!
✨Tip Number 3
Prepare for interviews by researching the company’s brand and market position. Be ready to discuss how your bilingual skills in Mandarin and English can help them expand their reach. Tailor your answers to show you understand their business model and how you can contribute to their growth.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be perfect for you. Plus, applying directly can sometimes give you an edge over other candidates. So, get your application in and let’s get you that Marketing Manager role!
We think you need these skills to ace Marketing Manager (Mandarin and English Speaking, £55K, Retail Apparel and Fashion
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in the fashion and retail sectors, and don’t forget to showcase your bilingual skills in Mandarin and English. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your past successes in marketing and how they align with our goals at StudySmarter. Let’s see your personality come through!
Showcase Your Strategic Thinking: In your application, demonstrate your strategic mindset. Talk about how you've developed and executed marketing strategies in the past, especially in fast-paced environments. We love candidates who can think on their feet and adapt to changing circumstances!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Mandarin Recruitment Ltd
✨Know Your Market
Before the interview, dive deep into the UK fashion retail landscape. Understand current trends, key players, and consumer behaviour. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can drive growth for their brand.
✨Showcase Your Bilingual Skills
Since this role requires fluency in both Mandarin and English, be prepared to demonstrate your language skills during the interview. You might be asked to switch between languages or discuss how your bilingualism can benefit the company’s cross-border initiatives.
✨Prepare Success Stories
Think of specific examples from your past marketing experiences that highlight your strategic thinking and results-driven approach. Use the STAR method (Situation, Task, Action, Result) to structure your answers, focusing on how you’ve successfully launched initiatives in fast-paced environments.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about their current marketing strategies, challenges they face in the UK market, or how they measure success in their promotional campaigns. This shows your genuine interest in the role and helps you assess if it’s the right fit for you.