Content Designer

Content Designer

Manchester Full-Time 28800 - 42000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Create and manage user-focused content that makes government services easier to use.
  • Company: Join the Government Digital Service, a leader in digital transformation.
  • Benefits: Enjoy flexible working, generous leave, and a strong pension scheme.
  • Why this job: Make a real difference by improving public services for everyone in the UK.
  • Qualifications: Experience in content design and stakeholder management is essential.
  • Other info: Great opportunities for career growth and personal development.

The predicted salary is between 28800 - 42000 £ per year.

Job Description

As a content designer you will:

  • create, improve and manage user-centered content using analytics, user feedback, user research and other sources of information
  • contribute to and help develop content principles, improvements and templates used on GOV.UK
  • identify the needs of users, write user stories, design content plans, create and publish content
  • identify and collaborate effectively with stakeholders, making sure appropriate policy and legal checks happen within other departments of government
  • develop and apply content and format strategies with support from a senior content designer
  • contribute to the cross-government and GDS content community

Person specification

We’re interested in people with skills and experience in:

  • content design – you should be great at creating, improving and publishing user-centred content, and you should have experience of working with content publishing systems
  • using insights and analytics – you should know how to use analytics, user feedback, user research and other sources of information to make decisions about content and how to improve it
  • stakeholder management – you should have experience of working with stakeholders or clients to understand their issues while maintaining content quality
  • prioritisation – you should have experience of project management, including the ability to manage and prioritise different pieces of work and adapt to changing circumstances
  • improving ways of working – you should know how to identify and communicate improvements to processes and ways of working

Benefits

There are many benefits of working at GDS, including:

  • flexible hybrid working with flexi-time and the option to work part-time or condensed hours
  • a Civil Service Pension with an average employer contribution of 28.97%
  • 25 days of annual leave, increasing by a day each year up to a maximum of 30 days
  • an extra day off for the King’s birthday
  • an in-year bonus scheme to recognise high performance
  • career progression and coaching, including a training budget for personal development
  • paid volunteering leave
  • a focus on wellbeing with access to an employee assistance programme
  • job satisfaction from making government services easier to use and more inclusive for people across the UK
  • advances on pay, including for travel season tickets
  • death in service benefits
  • cycle to work scheme and facilities
  • access to an employee discounts scheme
  • 10 learning days per year
  • volunteering opportunities (5 special leave days per year)
  • access to a suite of learning activities through Civil Service learning

Office attendance

The Department operates a discretionary hybrid working policy, which provides for a combination of working hours from your place of work and from your home in the UK.

Selection process details

The standard selection process for roles at GDS consists of:

  • a simple application screening process – we only ask for a CV and cover letter of up to 750 words
  • a task to be completed remotely within 1 week
  • a video interview lasting no more than 60 minutes where you’ll be asked about how your skills and experience relate to the Civil Service Behaviours relevant to this role

We’ll be assessing your technical abilities, skills, experience and behaviours that are relevant to this role.

We’ll also be assessing your experience and specialist technical skills against the following skills defined in the Government Digital and Data Capability Framework for the content designer role:

  • Agile working
  • content concepts and prototypes
  • stakeholder and relationship management
  • strategic thinking
  • user focus
  • user-centred design

Sponsorship

DSIT cannot offer Visa sponsorship to candidates through this campaign.

Location

Whilst this role\’s location is Bristol / Manchester, if you are a current Civil servant working in DSIT and based in London, you are also able to apply for this role.

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Content Designer employer: Manchester Digital

At GDS, we pride ourselves on being an exceptional employer, offering a flexible hybrid working environment that promotes work-life balance and personal development. Our commitment to employee wellbeing is reflected in our generous benefits package, including a Civil Service Pension, extensive annual leave, and opportunities for career progression through training and coaching. Join us in making government services more user-friendly and inclusive, while enjoying the satisfaction of contributing to meaningful change across the UK.
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Contact Detail:

Manchester Digital Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Content Designer

✨Tip Number 1

Get to know the company inside out! Research GDS and their content principles. This will help you tailor your approach during interviews and show that you're genuinely interested in making government services better for everyone.

✨Tip Number 2

Practice your storytelling skills! When discussing your past experiences, focus on how you've used user feedback and analytics to improve content. We want to hear about your successes and how you tackled challenges.

✨Tip Number 3

Network like a pro! Connect with current or former GDS employees on LinkedIn. Ask them about their experiences and any tips they might have. This can give you insider knowledge and potentially a foot in the door.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and contributing to user-centred content design.

We think you need these skills to ace Content Designer

Content Design
User-Centred Content Creation
Analytics Utilisation
User Feedback Analysis
User Research
Stakeholder Management
Project Management
Prioritisation
Process Improvement
Agile Working
Content Publishing Systems
Strategic Thinking
User Focus
User-Centred Design

Some tips for your application 🫡

Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for the Content Designer role. Highlight your experience in creating user-centred content and using analytics, as these are key aspects of the job. We want to see how your skills align with what we’re looking for!

Showcase Your Stakeholder Management Skills: In your application, don’t forget to mention your experience working with stakeholders. We love seeing examples of how you’ve collaborated effectively and maintained content quality while addressing their needs. It’s all about teamwork!

Use Data to Back Up Your Claims: When discussing your past work, use insights and analytics to demonstrate how you’ve improved content. We appreciate candidates who can show us the impact of their decisions through data, so make it clear how you’ve used feedback and research in your projects.

Keep It Concise and Relevant: Remember, we only ask for a CV and cover letter of up to 750 words, so be concise! Focus on the most relevant experiences and skills that match the job description. This will help us see why you’re a great fit for the role quickly.

How to prepare for a job interview at Manchester Digital

✨Know Your Content Design Inside Out

Make sure you’re well-versed in user-centred content design. Brush up on your experience with content publishing systems and be ready to discuss how you've used analytics and user feedback to improve content. This will show that you understand the core of what the role entails.

✨Prepare for Stakeholder Scenarios

Think about past experiences where you’ve worked with stakeholders. Be prepared to share specific examples of how you identified their needs while maintaining content quality. This will demonstrate your stakeholder management skills, which are crucial for this role.

✨Showcase Your Project Management Skills

Be ready to talk about how you prioritise tasks and manage multiple projects. Think of examples where you adapted to changing circumstances and improved ways of working. This will highlight your ability to handle the dynamic nature of content design.

✨Engage with the GDS Community

Familiarise yourself with the cross-government and GDS content community. Mention any relevant contributions or insights you have about improving content principles or templates. This shows your enthusiasm for collaboration and continuous improvement within the field.

Content Designer
Manchester Digital
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  • Content Designer

    Manchester
    Full-Time
    28800 - 42000 £ / year (est.)

    Application deadline: 2027-10-10

  • M

    Manchester Digital

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