At a Glance
- Tasks: Architect and scale go-to-market strategies for B2B platforms.
- Company: Join Malt, Europe's leading freelance marketplace in London.
- Benefits: Competitive salary, flexible working hours, and growth opportunities.
- Other info: Collaborative environment with exciting projects across Europe.
- Why this job: Make a real impact by empowering teams with market insights.
- Qualifications: Experience in product marketing and strong analytical skills.
The predicted salary is between 59400 - 72600 £ per year.
Malt, Europe's leading freelance marketplace, is hiring a Product Marketing Manager for B2B platforms in London.
You will architect and scale go-to-market strategies, decoding market intelligence to position Malt decisively.
You will empower sales, account development, and marketing with insights to win.
You will synthesize customer feedback and pilot data to drive product releases, coordinate cross-functional teams across Europe, and manage multiple high-stakes projects.
GTM-Focused Product Marketing Manager, B2B Platforms in London employer: Malt
Malt is an exceptional employer that fosters a vibrant and inclusive work culture, where equality is championed and personal growth is prioritised. With unique benefits such as stock options, fully paid sabbaticals every three years, and a commitment to continuous learning through free books, employees are empowered to thrive both personally and professionally. Located in Paris, the heart of innovation, Malt offers a dynamic environment for those looking to shape the future of work while collaborating with a diverse team across Europe.
StudySmarter Expert Advice🤫
We think this is how you could land GTM-Focused Product Marketing Manager, B2B Platforms in London
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace GTM-Focused Product Marketing Manager, B2B Platforms in London
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Malt.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Malt and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for GTM-Focused Product Marketing Manager, B2B Platforms at Malt.
How to prepare for a job interview at Malt
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Malt.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Malt. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Malt.
