At a Glance
- Tasks: Design and execute impactful marketing initiatives to boost brand awareness and generate leads.
- Company: Join a dynamic global team in the tech industry with a focus on innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Exciting role with opportunities to work on diverse projects and events.
- Why this job: Make a real impact in a fast-paced environment while collaborating with global teams.
- Qualifications: 3-5 years of B2B marketing experience, project management skills, and CRM proficiency.
The predicted salary is between 40000 - 50000 £ per year.
Requirements
- 3 to 5 years of B2B field or event marketing experience preferably in the tech industry
- Experience supporting complex buying cycles and interacting effectively with large sales teams
- Superior project management skills, able to work on several projects at once in a fast-paced environment
- High comfort level with a fast-changing environment
- Full proficiency in English is required; fluency in Spanish would be a significant plus
- Experience and ease with tools such as Salesforce (or similar CRM), marketing automation (Marketo, Hubspot, etc.)
What the job involves
- Designing and executing high-impact marketing initiatives that drive brand awareness, generate high-quality leads and sales meetings, and nurture Malt clients, in the UK and globally
- Primary focus on the French market while playing a pivotal role in the global marketing squad
- Reporting to the global Head of Field Marketing, inside the Demand & Performance marketing team
- Planning and delivering demand generation programs to acquire new Enterprise customers and market to existing customers
- Partnering with relevant marketing teams to create demand generation campaigns or localize global campaigns
- Establishing the calendar of events and marketing campaigns, considering sales objectives and go-to-market strategies
- Organizing events, leveraging resources as needed
- Aligning with the Enterprise & global sales teams and participating in sales meetings
- Facilitating access to all marketing resources
- Facilitating feedback loop with sales
- Analysing results, metrics and reports to determine effectiveness of program activities
- Participating in transversal projects and/or global activities
Field Marketing Specialist (United Kingdom) employer: Malt
As a Field Marketing Specialist at our company, you will thrive in a dynamic and innovative environment that champions creativity and collaboration. We offer competitive benefits, a supportive work culture that values employee growth, and opportunities to engage with diverse teams across the globe. Located in the UK, you will be part of a forward-thinking organisation that prioritises professional development and encourages you to make a meaningful impact in the tech industry.
StudySmarter Expert Advice🤫
We think this is how you could land Field Marketing Specialist (United Kingdom)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Malt and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Malt are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Malt on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Malt. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Field Marketing Specialist (United Kingdom)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Malt. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Malt:Show us that you’ve done your homework! In your application, briefly mention what you admire about Malt’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Malt
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Malt will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Malt, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
