At a Glance
- Tasks: Design and execute impactful marketing initiatives to boost brand awareness and generate leads.
- Company: Join Malt, Europe's leading freelance marketplace with a diverse and inclusive culture.
- Benefits: Enjoy a hybrid work model, 30 days annual leave, and stock options.
- Other info: Dog-friendly office in London and free books for your career development.
- Why this job: Make a real impact in a fast-paced environment while working with a global team.
- Qualifications: 3-5 years of B2B marketing experience, preferably in tech, with strong project management skills.
The predicted salary is between 40000 - 50000 £ per year.
Overview Malt is Europe's leading freelance marketplace, connecting over 850,000 talented freelancers with 90,000+ companies. Founded in 2013, we are transforming how work gets done through a tech‑powered, human‑centered platform. A diverse team of 600 employees across 6 European countries, a culture that champions equality, and backing from top investors including ISAI, Serena Capital, Eurazeo Growth, Goldman Sachs, and BPI drive our mission to give everyone the freedom to work differently.
As a global Field Marketing Specialist you are responsible for designing and executing high‑impact marketing initiatives that drive brand awareness, generate high‑quality leads and sales meetings, and nurture Malt clients in the UK and globally. While your primary focus is the French market, you will play a pivotal role in the global marketing squad, sharing best practices and supporting cross‑regional campaigns.
Key Responsibilities
- Plan and deliver demand generation programs to acquire new Enterprise customers and market to existing customers, including integrated campaigns, events, ABM 1to1 programs and digital marketing.
- Partner with the relevant marketing teams (Demand Gen, Communications, Product Marketing or Brand) to create demand generation campaigns or localise global campaigns covering all our business in the UK.
- Establish the calendar of events (both digital and physical) and marketing campaigns, taking into account sales objectives and go‑to‑market strategies.
- Organise events (Malt’s own events and sponsorship of external events), leveraging resources as needed.
- Align with the Enterprise & global sales teams; work closely with sales leadership to align marketing activities to business needs and participate in sales meetings.
- Facilitate access to all marketing resources (events, e‑books, articles, etc.).
- Facilitate a feedback loop with sales.
- Analyse results, metrics and reports to determine effectiveness of program activities.
- Participate in transversal projects and/or global activities.
Qualifications
- 3 to 5 years of B2B field or event marketing experience, preferably in the tech industry.
- Experience supporting complex buying cycles and interacting effectively with large sales teams.
- Superior project management skills with the ability to work on several projects simultaneously in a fast‑paced environment.
- High comfort level with a fast‑changing environment.
- Full proficiency in English; fluency in Spanish would be a plus.
- Experience and ease with tools such as Salesforce, marketing automation (Marketo, Hubspot, etc.).
Benefits
- Hybrid remote policy – 3 days office / 2 days home‑office.
- Annual leave: 30 days per year.
- Sabbatical: 1 month paid once you have been with Malt for 3 years.
- Stock options: every employee is entitled to stock options.
- Private health insurance with Bupa.
- Cycle to work scheme.
- Season ticket loan.
- Pension: Malt contributes 5% through Aviva.
- Dog‑friendly office in the heart of London.
- Free books for career development.
Equal Opportunity
We are committed to fostering an inclusive and diverse workplace. We recruit based on skills, experience, and potential, without any form of discrimination related to age, gender, sexual orientation, ethnicity, religion, or disability. Your profile may be subject to background screening. For more information see our candidate privacy policy.
Field Marketing Specialist - UK employer: Malt
Malt is an exceptional employer that prioritises employee well-being and professional growth, offering a hybrid work policy that allows for flexibility in the vibrant city of London. With a strong focus on relationship building and strategic account management, employees are empowered to thrive in their roles while enjoying benefits such as stock options and a supportive work culture that fosters collaboration and innovation.
