Field Marketing Specialist - UK

Field Marketing Specialist - UK

Full-Time 40000 - 50000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Design and execute impactful marketing initiatives to boost brand awareness and generate leads.
  • Company: Join Malt, Europe's leading freelance marketplace with a diverse and inclusive culture.
  • Benefits: Enjoy a hybrid work model, 30 days annual leave, and stock options.
  • Other info: Dog-friendly office in London and free books for your career development.
  • Why this job: Make a real impact in a fast-paced environment while working with a global team.
  • Qualifications: 3-5 years of B2B marketing experience, preferably in tech, with strong project management skills.

The predicted salary is between 40000 - 50000 £ per year.

Overview Malt is Europe's leading freelance marketplace, connecting over 850,000 talented freelancers with 90,000+ companies. Founded in 2013, we are transforming how work gets done through a tech‑powered, human‑centered platform. A diverse team of 600 employees across 6 European countries, a culture that champions equality, and backing from top investors including ISAI, Serena Capital, Eurazeo Growth, Goldman Sachs, and BPI drive our mission to give everyone the freedom to work differently.

As a global Field Marketing Specialist you are responsible for designing and executing high‑impact marketing initiatives that drive brand awareness, generate high‑quality leads and sales meetings, and nurture Malt clients in the UK and globally. While your primary focus is the French market, you will play a pivotal role in the global marketing squad, sharing best practices and supporting cross‑regional campaigns.

Key Responsibilities

  • Plan and deliver demand generation programs to acquire new Enterprise customers and market to existing customers, including integrated campaigns, events, ABM 1to1 programs and digital marketing.
  • Partner with the relevant marketing teams (Demand Gen, Communications, Product Marketing or Brand) to create demand generation campaigns or localise global campaigns covering all our business in the UK.
  • Establish the calendar of events (both digital and physical) and marketing campaigns, taking into account sales objectives and go‑to‑market strategies.
  • Organise events (Malt’s own events and sponsorship of external events), leveraging resources as needed.
  • Align with the Enterprise & global sales teams; work closely with sales leadership to align marketing activities to business needs and participate in sales meetings.
  • Facilitate access to all marketing resources (events, e‑books, articles, etc.).
  • Facilitate a feedback loop with sales.
  • Analyse results, metrics and reports to determine effectiveness of program activities.
  • Participate in transversal projects and/or global activities.

Qualifications

  • 3 to 5 years of B2B field or event marketing experience, preferably in the tech industry.
  • Experience supporting complex buying cycles and interacting effectively with large sales teams.
  • Superior project management skills with the ability to work on several projects simultaneously in a fast‑paced environment.
  • High comfort level with a fast‑changing environment.
  • Full proficiency in English; fluency in Spanish would be a plus.
  • Experience and ease with tools such as Salesforce, marketing automation (Marketo, Hubspot, etc.).

Benefits

  • Hybrid remote policy – 3 days office / 2 days home‑office.
  • Annual leave: 30 days per year.
  • Sabbatical: 1 month paid once you have been with Malt for 3 years.
  • Stock options: every employee is entitled to stock options.
  • Private health insurance with Bupa.
  • Cycle to work scheme.
  • Season ticket loan.
  • Pension: Malt contributes 5% through Aviva.
  • Dog‑friendly office in the heart of London.
  • Free books for career development.

Equal Opportunity

We are committed to fostering an inclusive and diverse workplace. We recruit based on skills, experience, and potential, without any form of discrimination related to age, gender, sexual orientation, ethnicity, religion, or disability. Your profile may be subject to background screening. For more information see our candidate privacy policy.

Field Marketing Specialist - UK employer: Malt

Malt is an exceptional employer that prioritises employee well-being and professional growth, offering a hybrid work policy that allows for flexibility in the vibrant city of London. With a strong focus on relationship building and strategic account management, employees are empowered to thrive in their roles while enjoying benefits such as stock options and a supportive work culture that fosters collaboration and innovation.

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Contact Details:

Malt Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Field Marketing Specialist - UK

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Malt and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Malt are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Malt on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Malt. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Field Marketing Specialist - UK

B2B Field Marketing
Event Marketing
Demand Generation
Integrated Campaigns
Account-Based Marketing (ABM)
Digital Marketing
Project Management

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Malt. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Malt:Show us that you’ve done your homework! In your application, briefly mention what you admire about Malt’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Malt

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Malt will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Malt, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.